Architectural programming is the thorough and systematic evaluation
of the interrelated values, goals, facts, and needs of a client’s organization, facilityusers, and the surrounding community.
A well-conceived program leads to
high-quality design.Robert Hershberger, Ph.D FAIA
http://library.iasummit.org/podcasts/more-than-a-metaphor-making-places-with-information/
Thorough & Systematic Interrelatedness Evaluation
WHYarchiteprogramming
WHAT
Stakeholder Interviews
As-is Mapping
Baseline KPIs
Intention Model
Project Scope & Goals
Background Research
Program Brief
To-be Mapping
As a professional, you are obliged to translate the program of a client into that of the spaces of the institution this building is to serve.You might say it is a space order,or a space-realm of this activity of mankind which is your professional responsibility.An architect should not take the programand simply give it to the clientas though he were filling a doctor prescription.
Louis KahnWhite Light, Black Shadow Louis I Kahn Conversations with Students, Architecture at Rice (26);Princeton Architectural Press1998
COMPLEX
SIMPLE
SIMPLE COMPLEX
Goals
Goals
Means Means
Robert VenturiComplexity and Contradiction in Architecture Museum of Modern Art Papers on Architecture (1);Museum of Modern Art, New York 1966
FIRMNESS
Robert Venturi, Denise Scott Brown and Steven Izenour Learning from Las Vegas The MIT Press, Massachusetts Institute of Technology, Cambridge MA 1972
COMMODITY
DELIGHT
+ =F C D
Vitruvian Balance
Walter Gropius’ International Style Modernism
+F C D
Venturi Scott Brown Mannerism
( ) +
Vitruvius PolioThe Ten Books on Architecture Morris Hicky Morgan, Ed Harvard University Press Cambridge MA 1914
Activity Part 2: To Be iTunes*
* at least one group has already renamed the product
1. Venturi Diagram2. Vitruvian Diagram3. Bubble Diagram
12
3
4
5 6
7
8
1. Leather2. Shoes3. Belts4. Wallets5. Travel Bags6. Briefcases7. Shoe Care8. Socks9. Swims10.Outerwear
109
http://content.allenedmonds.com/catalogs/2015_ae_spring_catalog_retail.pdf
Simpler Bubble Diagram
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