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Page 1: ShareThis Tech Talk at DPS: Embracing Social: The New Formula for Publishers

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Embracing Social:The New Formula for Publishers

PAUL LENTZ | [email protected]

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We buy the most socially-engaged inventory

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What is Social Engagement for Publishers?

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How do you Measure Social Engagement for Publishers?

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SQI in Action

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Takeaways

Social is the epicenter of Media StrategyStart by getting your sharing tools

Claimyour Social Quality Index scoreProve the quality of your audience with the universal measure of social value

Takeyour social inventory to marketAdapt your direct sales effort toward social,Educate your inventory buyers

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Other Ways to Leverage ShareThis

1. White Label Content Sharing Tools

2. Improve Site Efficiency

3. Maximize Internal Resources (leave the sharing to us)

4. Take Advantage of Multiple API’s

5. Curate Content by Social Engagement

6. Improved Social = Improved SEO

7. Take Site Insights into your Twittersphere

8. Utilize Content Sharing to Improve Facebook Presence

9. Receive Alerts for trending content

Optimize Social Media

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Over 2MM Publishers, Leaders in Almost Every Vertical