REWINDWitworks
store.witworks.in
Rewind - The ProductRewind, the pilot product from Witworks is the most effec�ve and beau�fully designed solu�on for earphone cord entanglement.
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How to Use
Step1: Pass
each cord of the earphones into each channel through the slits at the sides.
Step 2: When the earphones are
not in use, just slide the towards Rewindthe ear-buds.
Step 3: Wrap the earphone cord around the
Rewind in such a way that the wound cord rests in the curvature of Rewind.
Step 4: To use the earphones again just unwind the cord, slide the
Rewind down while the wires remain in their respec�ve channels and of course leave it a�ached and show the world your trendy Rewind.
3 Wrap
1 A�ach
2 Slide
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Universal Fit
Rewind's op�mally designed
channels, based on extensive itera�ons and calcula�ons
allow for it to fit earphones of various makes
Elegant Variants
Choose your Rewind's style from mul�ple color variants,
including Picton, Limerick,
Tangerine and Pure, with varied graphic op�ons
Tangle-free Cords
The novel and sleek design
prevents your earphone cords
from ge�ng entangled, and doubles up as a unique wearable
accessory
Ergonomic Design
The form, material and specifica�ons for Rewind have
been finalized based on user behavior
and needs, giving it just the perfect shape, size and
weight to wear and carry along
Product Features
© Think Innoven�ons Pvt. Ltd.
Op�mal Channel size lets the volume rocker through for varied
earphone makes.
Unique angled slit that ensures the cords stay right in.
Perfect size, shape and weight to carry along.
Choose your look with Rewind Atom, Peace and
Rhythm variants.
The curvature gives Rewind a beau�ful form, and keeps it compact while the cord is
wound around it .
It is an Unique Product. And hence, stands out!
The Design gives significant visibility to the Graphic on its face, and can carry a logo or a brand in a
trendy and smart way.
The user can wear Rewind everyday, everywhere, with everything. Unlike other wearable accessories.
It is a simple, yet effec�ve solu�on to the common problem of earphone entanglement.
The colour and design variants make it a trendy f ashion accessory.
And of course, you would be suppor�ng the cause of promo�ng product innova�on across the world.
6 Reasons Why Rewind makes the perfect gi�ing accessory
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03 04© Think Innoven�ons Pvt. Ltd.
C. Concept Genera�on:For Rewind, a lot of groundwork was done on
dimensioning various types of earphones, with and without the microphone. Once the specs
were with us, we got all hands on the deck for concept genera�on. Our concepts were born out
of observing each stage of user interac�on with a cord management solu�on.
Every single concept generated was then carefully drawn to enable earphones to wrap
around perfectly.
D. Design and DevelopmentA�er the concepts of Rewind were ready on
paper, it was �me to go high tech! 3D models of the product were created to finalize its
dimensions, be�er visualize the product and evaluate its manufacturability.
The next step in design of Rewind was to explore various materials to achieve the required
func�on, texture, and look. Several materials were felt for texture and tested for strength.
It was a logical choice to se�le for TPE given the design requirements.
Besides, Rewind not only needed to work well, it needed to look
smashing! We strongly believe in solving problems in style.
Thus, each color and print f o r R e w i n d w a s
painstakingly chosen to have a unique
iden�ty.
A.Concep�onWith Witworks’ first product, we wanted to address a small yet prevalent problem. The Idea to d e v e l o p a n e a r p h o n e c o r d management solu�on cap�vated both our interest and need, having personally faced the problem in the past. The problem was very clear. We buy our earphones with much love (and cash), but every �me we stuff them in our pockets, they get awfully entangled. The
process of untangling the cords is a pain, and damages them over �me. One fine day, the wire
within snaps and one of the ear-buds goes silent. We wanted to figure the best possible product solu�on
to this by developing a beau�ful and simple, yet func�onal design.
B. Iden�fying User NeedsThe solu�on needed to be simple (no springs or
retractors please) and stay a�ached to the earphones (don’t want to carry around yet
another thing!) without ruining the way the User looked - “my earphones and I look smashing
together. Need nothing else hanging on them”. Also, it had to treat the earphones real nice.
RewindStory Behind The Ul�mate Earphone Entanglement Solu�on
05 © Think Innoven�ons Pvt. Ltd.
Community Review
Expert Evalua�on
Brain Stroming
Prototype
User Joins
Manufacturing
Product Sales
Submission
Inventor
Inventors and designers can now bring their products to the market by merely pitching ideas
to an online community of fellow innovators.- The Economic Times
store.witworks.in
This. Is. Witworks.
Registered Office:Science and Technology Entrepreneurs Park,
Indian Ins�tute of Technology,Kharagpur-721302
Corporate Office:#706, Sriram Symphonye,
Kumaran School Road, Bangalore-560062
+91 80 4953 7783
© Think Innoven�ons Pvt. Ltd.
Witworks is an IIT Kharagpur funded collabora�ve inven�on company which develops new consumer products designed by its community of online users.
With a reverence for innova�on, drive for solving problems and a passion to create new products, Witworks provides a pla�orm for people to give
prac�cal solu�ons to common user problems, and become an Inventor.
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