Protective Coatings
Markets, Trends & Opportunities
Summit, NJ, US
London, UK
San Francisco, CA, US
Beijing, China New Delhi, India
Dusseldorf, 12th September 2013
Agenda
• IRL Overview
• Protective Coating Market Metrics
• Growth Regions and Countries
• Key Trends and Opportunities
IRL’s global footprint (London; Summit, NJ; San Francisco, CA; Beijing; New Delhi) allows our clients to benefit from a local account management team, combined with geography-specific sector knowledge and linguistic capabilities.
European HQ North American HQ Satellite Offices
San Francisco, CA
West Coast
clients
Summit, NJ
East Coast clients
London, UK
European clients
New Delhi, India
Providing
information to US & EU teams
Korea, China & Japan Presence
Providing
information to US & EU teams
Global Reach
IRL Database
4 4
IRL Paints & Coatings Database
102 Countries Across: • Asia-Pacific • Middle East • Africa • Eastern Europe • Western Europe • Central Europe • Latin America • Central America &
Caribbean
9 End-Use Industries: • Architectural • Automotive OEM • Auto Refinish • General Industrial • Wood Coatings • Marine • Plastic • Powder • Protective
Data Split by Chemistry: • Epoxy • Polyurethane • Vinyl • Acrylic • Polyester • Alkyd • Nitrocellulose
Application Technology: • Solvent-Based • Water-Based • Radiation-Curable
IRL has recently completed its global coatings database and intends to update it as a live platform to monitor the industry.
How Can We Help You?
Ad-Hoc Consulting The IRL coatings database provides a fantastic platform to help coating companies evaluate their strategies, identify opportunities and grow their business. IRL is keen to leverage the data platform and dive deeper to help companies enter new markets and expand their activities and clients. Need to know the protective coatings market size and competitive landscape in Turkey or another region of strategic focus to you? Why not give us a call and see what we can do for you….
Business Model
Analysis
Market Entry & Expansion
Market Opportunity
Analysis
Due Diligence Bench-
marking
Market Mapping
Monitoring & Forecasting
Strategy Exercises
Customer Satisfaction
Protective Coatings
Definition These coatings, which are generally thicker, are used to protect steel structures. Protective coatings are sometimes enhanced with fire-retardant properties. The protective coatings category covers anti-corrosive coatings for metal structures such as bridges, tunnels, rails and other structures widely used in various heavy engineering applications. These can also be applied in high profile industries such as oil, gas and petrochemicals.
• Onshore protective coatings are used for land-based applications
• Offshore protective coatings are used for sea-based applications.
Market Growth Ann
ual G
DP
Gro
wth
(%
)
Source: OECD
Coatings Usage
Paints & Coatings Consumption by End-Use Industry in EMEA, 2012
Coatings Usage 20
12 C
onsu
mpt
ion
(ton
nes)
Forecast Growth 2012 to 2017 (CAGR %)
All Paint & Coating Consumption by End-Use Industry in Europe
Resin Usage
Total European protective coatings market size in 2012 is estimated at 414,200 tonnes.
European Market Metrics
Protective Coatings Consumption (Tonnes), 2012 & 2017
• Russian market demand and growth is driven mainly by bridge building. • Oil and gas sector is showing around 3% growth, whereas infrastructure
growth has been as high as 20% in some areas. • Turkey is another high growth area, as are Croatia and Lithuania. • Growth in Germany remains strong compared to other WE countries.
Drivers & Restraints Economic crisis Price pressure Alternative finishing technologies to paints More durable coatings Alternative materials to metals (different metals)
Government construction projects Social housing programmes Building improvements and upgrades Population growth New technologies (better coatings) Sports Events (Sochi) ME Petrochemical plants Alternative energy
Potential Paint Market Growth
Potential Paint Market Growth
Potential Paint Market Growth 20
12 C
onsu
mpt
ion
(ton
nes)
Forecast Growth 2012 to 2017 (CAGR %)
Protective Coating Consumption by Selected Countries in Europe
Coatings Market Analysis
Strengths
Good growth Government projects have sustained demand Innovative market Allows manufacturers to differentiate their offering Growth in Eastern Europe
Weaknesses WE is a mature market Increasing raw material costs Regulation Price pressure
Opportunities Government investment in infrastructure Population growth Social housing programmes New technologies (water-based and powder)
Threats Global economic crisis (fear to invest) High raw material prices New technologies such as films Changes in manufacturing materials that may not need coating
SWOT
Thank You
Robert Outram Associate Director [email protected] +44 (0)208 832 7750 www.informationresearch.co.uk
Top Related