PRESENTED TO: SIR FARHAN GILAANI & MBA (1ST SEMSTER)
PRESENTED BY: MUHAMMAD OMER YOUSAF SYED FRAZ RAZA AHMED MAAZ MUHAMMAD USMAN USMAN KHAN
Background The world-renowned Pizza chain, globally known as ‘Pizza Hut’, was initiated in the year 1958 by brothers Dan and Frank Carney in their hometown of Wichita, Kansas. Pizza Hut Inc., commonly
referred to simply as ‘Pizza Hut’,
is an American restaurant chain and
international franchise that offers a variety of
delicious Pizzas alongside other mouth-watering menu
items including a wide range of Starters, Soups &
Salads, Pastas, Sandwiches , Desserts and Beverages.
FRANK CARNEY & DAN CARNEY Opened the first hut
Background
Pizza Hut Inc., commonly referred to simply as ‘Pizza Hut’,
is an American restaurant chain and
international franchise that offers a variety of
delicious Pizzas alongside other mouth-watering menu
items including a wide range of Starters, Soups &
Salads, Pastas, Sandwiches , Desserts and Beverages.
Pizza Hut is a subsidiary of Yum! Brands, Inc. There are
more than 6,000 Pizza Hut restaurants in
United States, and 5,600+store located in 94 other countries across the World.
The first Pizza Hut restaurant was only small, with enough room for 25 seats
The building looked like a hut... Pizza hut was born
PIZZA HUT'S VISION
Pizza Hut's vision is to be the world's best quick service restaurant
experience. Being the best means providing outstanding quality,
service, cleanliness and value, so that they make every customer in every restaurant smile. To achieve their vision, they are focused on
three worldwide strategies:
OUR VISION
Be the Best Employer
Deliver operational excellence
Achieve Enduring Profitable Growth
PIZZA HUT'S MISSION STATEMENT
Pizza Hut serves millions of pizzas everyday to millions of customers worldwide. But our plans are like our pizzas - BIG!
OUR MISSION
To be the most lover n trusted restaurants of the world
Our Passion
Great People Great Pizza & Great Time
Pizza Hut Pakistan Pizza Hut initiated its operations in Pakistan with its
first restaurant way back in 1993. The journey that started then continues to this day, as the
chain consists of over 43 outlets spread all across Pakistan, and is arguably the largest restaurant chain in Pakistan. Karachi – the business hub of the nation – also serves as the most populous consumer focal point for Pizza Hut in Pakistan.
The team at Pizza Hut has launched various amazing flavors and toppings during our time here
In addition to our beloved and timeless classics, and
continually strives to deliver new and ever-better tastes.
Pizza Hut Pakistan
The critically acclaimed topping, Chicken Tikka, which has swept the world since its creation, was introduced for the first time in Pakistan. Our Customers prefer us because of our innovative products and concepts, and the consistently high level of services and standards that we set and
meet every day. This is the mantra we uphold in all our restaurants, touching the lives of hundreds and thousands on a daily basis.
Fun Facts in Pizza Hut History
Pizza hut are the world's largest user of cheese, one of their secret recipes is the Insider pizza and that alone uses a pound of cheese. on each pizza. Over the course of a summer it is estimated that Pizza hut uses a 100 million pounds of
cheese. Pizza Hut uses more than 300 million pounds of cheese annually. To make that amount of cheese requires 360 million gallons of milk. Pizza Hut purchases more than 3 percent of all cheese production in the United States , which requires a herd of about
170,000 dairy cows to produce it.
They also use 700.000.000 pounds of pepperoni and 525.000.000 pound of tomatoes in one year.
Fun Facts in Pizza Hut History In 2010 Pizza hut history was made again, when they were the first national pizza franchise to allow their customers to
order online in Spanish. Ringo Starr (the drummer of the Beatles) played in a Pizza Hut commercial in 1995, together with The Monkees.
Gorbachev (the former president of the USSR) also played in a Pizza Hut commercial.Pizza Hut sponsored a pizza delivery to the international space station. One of the bad guys in the movie Spaceballs is called Pizza the Hutt. The oldest Pizza Hut that is still functional is in
Wichita, Kansas.
PRODUCT LINE &
PRODUCT DIFFERENTIATION
PRODUCT LINE
Starters Soupes & SaladsPastasSandwiches PizzasDesserts Beverages
CHICKEN WINGS ▲Oven baked hot & spicy chicken wings.
Rs. 170 for 6 Pcs.Rs. 320 for 12 Pcs.
STARTERS
STARTERS
SPICY WEDGES ▲Crispy potato wedges covered with spicy herbs
& seasonings.Rs. 105
STARTERS
BEHARI CHICKEN SPIN ROLLS ▼4 pieces of spin rolls, rolled in
Tortilla bread, stuffed with our special behari chicken chunks, sweet corn and jalapenos.
Served with a sauce for dipping.Rs. 245
GARLIC BREADFour pieces of freshly baked French bread with garlic
butter & herb toppings.Rs. 105
GARLIC BREAD SUPREME
Four baked pieces of garlic bread smothered with melted, real mozzarella cheese.
Rs. 145
GARLIC MUSHROOMSSliced mushrooms, oven baked in garlic butter, served piping hot with
garlic bread.Rs. 145
STARTERS
SOUPS AND
SALADS
SWEET CORN AND CHICKEN SOUP ▲A prelude to a perfect meal - our very own thick chicken soup with sweet corn, chicken
and fresh vegetables.Rs. 85
SOUPS AND
SALADS
MEXICAN TOMATO BEAN SOUP ▲A rich combination of our creamy tomato soup, corn, red kidney beans, cabanossi, fresh vegetables and boiled macaroni. A little on the spicy side – this one
is quite a treat!Rs. 85
SOUPS AND
SALADS
SALAD BAR ▲A scrumptious variety of garden fresh vegetables
that will tempt you to create your very own favourite salad topped with our classic dressings.
Rs. 270 per visit
PASTAS
LASAGNA FLORENTINE ▲Classic layers of lasagna noodles filled with rich meaty sauce and topped with Alfredo spinach sauce and mozzarella cheese. A
hearty dish for a hearty appetite!Rs. 309
PASTAS
CREAMY TOMATO PENNE ▲Penne pasta covered in a rich and flavorful
tomato cream sauce, tender chicken strips and mushrooms. Topped with mozzarella cheese
and freshly chopped parsley.Rs. 309
PASTAS
FETTUCCINE ALFREDO ▼We mix fettuccine noodles with
Chicken strips and a rich and creamyAlfredo sauce and top it off with mozzarella
cheese and freshly chopped parsley.Rs. 309
PASTAS
SPAGHETTI BOLOGNAISE ▼A dish of hearty and meaty sauce
With mushrooms, served over Spaghetti noodles, topped with mozzarella
cheese.Rs. 309
SANDWICHES
PHILLY STEAK SANDWICH ▲Succulent philly steak shavings, lettuce,
cucumber, tomato, mustard, mayo, mozzarella and parmesan cheese on our signature
sandwich bread.Rs. 349
SANDWICHES
MEXICAN CHICKEN SANDWICH ▼A hearty sandwich of our own
marinated spicy chicken breast fillets, garlic mayo, lettuce, cucumber, tomato and mozzarella cheese.
Rs. 299
SANDWICHES
TUNA MELT SANDWICH ▼Here’s a treat for seafood lovers!
Tuna, black olives, onions, lettuce, jalapenos, parmesan and mozzarella cheese served on
our famous bread.Rs. 289
DIFFERNERT TYPES OF BASES
This one made Pizza Hut famous! This is the perfect thick and tasty golden crust, crispy on the outside, soft and chewy on the inside.
Our thin crust is perfectly baked so you can taste the delicious flavor of each of your favorite toppings along with a crispy crunch.
A ring of soft melted cheese is baked right into the crust. The pizza you‘ll want to eat backwards!
An exciting twist to the stuffed crust pizza, now enjoy a spicy seekh kebab baked into the crust.
PIZZA’S
•SUPREME▲
A delicious combination of 6 tasty toppings: beef pepperoni, cabanossi, beef, onions, green peppers and mushrooms.
•CHICKEN SUPREME ▲ Spicy chicken, chicken fajita, smokedchicken, onions, green peppers,olives & mushrooms. Regular Rs. 529 / Large Rs. 769(Pan or Thin)Large Rs. 869(Stuffed Crust or Seekh Kebab StuffedCrust)
•SUPER SUPREME ▲Enjoy a delightful blend of beef pepperoni, smoked chicken, cabanossi, beef, onions, green peppers, olives & mushrooms with double the amount of topping. Regular Rs. 559 / Large Rs. 809(Pan or Thin)Large Rs. 909(Stuffed Crust or Seekh Kebab Stuffed Crust)
PIZZA’S
CHICKEN TIKKA ▲A specially developed recipe for Pakistan – topped with chicken tikka andonions.
CHICKEN FAJITA ▲An authentic taste of Mexico, marinated chicken, onions and green peppers with special herbs and spices.
THE EURO ▲A scrumptious combination of mushrooms, green peppers, cabanossi, smoked chicken, tomatoes & olives.
FAJITA SICILIAN ▲A delicious blend of fajita chicken, onions, green peppers, green chillies and lots of cheese.
AFGHANI TIKKA ▲A new addition - topped with Afghani Tikka chunks and onion on a special creamy pizza sauce.
Regular Rs. 509 / Large Rs. 749(Pan or Thin)Large Rs. 849(Stuffed Crust or Seekh Kebab Stuffed Crust)
PIZZA’S
SHAWARMA PIZZA ▲An innovative treat- sure to become a housefavorite! This pizza boasts of loads ofLebanese style meat, onions, olives,tomatoes, jalapenos and mozzarella cheese.Specially garnished with a shawarma sauce,this one’s sure to excite!.Regular Rs. 549 / Large Rs. 779(Pan or Thin)Large Rs. 879(Stuffed Crust or Seekh Kebab Stuffed Crust)
BEHARI CHICKEN PIZZA ▲ Another sizzling innovation! Behari masala marinated chicken chunks, onion, green chillies - topped with loads of mozzarella cheese and specially garnished with fried onion, ginger juliennes, parsley and a wedge of lemon!Regular Rs. 549 / Large Rs. 779(Pan or Thin) Large Rs. 879(Stuffed Crust or Seekh Kebab Stuffed Crust)
PIZZA’S
MEAT LOVERS ▲A combination of three delicious types of meat - pepperoni, beef & cabanossi.Regular Rs. 509 / Large Rs. 749(Pan or Thin)Large Rs. 849(Stuffed Crust or Seekh Kebab Stuffed Crust)
HOT & SPICY ▲For those who like it hot – green chillies, beef, onions & tomatoes.Regular Rs. 509 / Large Rs. 749(Pan or Thin)Large Rs. 849(Stuffed Crust or Seekh Kebab Stuffed Crust)
PIZZA’S
CHEESE LOVERS ▲A massive layer of melted 100% real cheese.Regular Rs. 529 / Large Rs. 769(Pan or Thin) Large Rs. 869(Stuffed Crust or Seekh Kebab Stuffed Crust)
VEGGIE LOVERS ▲A colorful medley of tomatoes, onions, mushrooms, black olives & green peppers.Regular Rs. 509 / Large Rs. 749(Pan or Thin)Large Rs. 849(Stuffed Crust or Seekh Kebab Stuffed Crust)
PROCESS
Ready to cook frozen
food martial
Initiator Processing
Serving counter
Delivery to customer
DESSERTS
STRAWBERRY CHEESECAKE ▲A scrumptious strawberry flavored cheesecake, generously topped with strawberries and thick strawberry sauce; garnished with sauce and whipped cream. A sweet way to end the day!Rs. 195
Lemon Cheesecake ▲Rich and creamy New York style cheesecake garnished with smooth chocolate sauce. The classic you just have to have! Rs. 195
DESSERTS
CHOCOLATE CHEESECAKE ▲A chocolate lover's dream! This dark chocolate cheesecake comes with real chocolate chunks and is topped with dark chocolate shavings, garnished with whipped cream and a drizzle of chocolate sauce.Rs. 195
ICE CREAM ▼Two scoops of ice cream (strawberry, chocolate or vanilla) topped with your choice of chocolate or strawberry sauce, with wafers.Rs. 105
DESSERTS
TRIPLE TREAT ▼Have your cake and eat it too! Three easy-to-eat sized slices of our scrumptious Lemon, Strawberry and Chocolate cheesecakes. A treat for the whole family!Rs. 290
BROWNIE A LA MODE ▼A spectacular serving of the ultimate brownie, topped with arch chocolate sauce, served with a scoop of vanilla ice cream, topped with a cherry!Rs. 205
CHOCOLICIOUS BROWNIE ▼A rich and decadent treat made with the finest chocolate, perfect ending for your meal.Rs. 155
SOFT DRINK ▲Rs. 85 Serves 1Rs. 260 Pitcher Serves 4
BEVERAGES
FRESH LIME ▲Rs. 85 Serves 1Rs. 260 Pitcher Serves 4
MINERAL WATERRs. 50 SmallRs. 95 Large
ORANGE JUICERs. 85
CAPPUCCINORs. 70
COFFEERs. 70
Hot TeaRs. 50
PRODUCT DIFFERENTIATION
Pizza Hut products can be differentiated on the basis of following attributes.
Reliability of product
Features of product (presentation packaging etc.)
Style (product’s look and feel to buyer)
Symbols or trade mark of Pizza Hut
PRODUCT DIFFERENTIATION
There is very little seasonally is present in the product of Pizza Hut. If you analyze the trend of sales for Pizza Hut, it will be clear that that sale have been increased during Summer vacation.
At week ends
After mid night
At special events e.g. Eids , New year night Independence Day etc.
SEASONALLY
At Pizza Hut we are proud of the quality of our food and passionate about providing a vast selection for our customers to choose from. We have put together all the nutritional information you could need so that you can balance your menu choices and have the full picture of what's in your Pizza Hut favorites !
NUTRITIONAL INFORMATION
MANAGMENT
MAINTENANCE MANAGEMENT
1) For the purpose of managing as well as maintaining machines there is GPM (General Purpose Maintenance) person available at every pizza hut outlet.
2) He know how to repair MACHINE, HOW TO change temperature and incase of any failure how to temporary make the machine work.
3) There is one IT person available to check system or software failure. This enables Pizza Hut to be prepared for any small breakdown affecting there business at any particular time. They have made a proactive management
MATERIALS MANAGEMENT
1. Since pizza hut has most of its inputs( vegetables, cheese ,topping sauce, imported vegetables) perishable, it has to be stored at a particular level of temperature.
2. This is done by Restaurant Support System of YUM Restaurants.
3. Whenever the things are taken from their Bills are issued to a particular outlet and these bills are paid monthly.
4. This has reduced loss due to spoilage by a great extent.
PHYSICAL EVDINCE a) Cleanliness , speed , quality and transparency
b) Attractive interiors
c) Extra care is given to make the joints children friendly
d) Various entertainment -Play areas for kids -music
QUALITY MANAGEMENTTo ensure stringent international bench-marks in the quality of products and services at all its restaurants across the world,
Pizza Hut has a mystery shopper program in which an unknown official visits a restaurant and evaluates it on certain
defined parameters called C.H.A.M.P.S. that stand for Cleanliness, Hospitality, Accuracy, Maintenance,
Product quality and Speed. Based on the report submitted by the official,
This is the most important for a food chain like Pizza Hut. All the employees’ back of-the-house i.e. the kitchen assistants are trained accordingly. They are given extra classes in order
to meet the quality standards set by Pizza Hut around the world. This strategy is important in order to satisfy the
CHAMPS. This strategy is strictly implemented in Pizza Hut in order to fulfill the quality standards.
ENVIONRMENT
MICRO
• Competitors• Supplier• Customer
MACRO
• P• E• S• T
Micro environment
CompetitorsSupplierscustomers
Pizza track
Italian pizza
Papa geno’s
LFC
Domino’s pizza
competitors
Suppliers
Pizza Hut is supplied by a corporation
called "Yum!," which uses
many different
suppliers from around the world, and
does business with several restaurant
chains worldwide
Customers
Pizza hut attracts its customers by evolving its
menu according to the needs of its customers
Pizza hut has introduced a range of products which are
suited to the pakistani people palate
Beside offering vegetarian pizzas it also offers non-
vegetarian pizza.
Macro environment
Political factors
Economic factors
Social factors
Technological factors
Political factors
1. As we know that political factors consists of laws government agencies and pressure groups that influence and limit various organizations and individuals in a given society
2. There are not many political factors in Pakistan affecting Pizza Hut as is lack of competition.
Economic factors
1. As we know economic factors are those factors that affect consumer buying power and spending pattern
2. . In our survey we came to know that most of the people in the beginning of the months spend more and they visit pizza hut very often. When the inflation rate increases the cost of raw material also increases and this leads towards high prices of the products and vice versa
Social factors
1. Pizza hut is a multinational and it is basically originated from America so the organization is overwhelmed by western culture. Every country has cultural norms, values, beliefs and religion which can affect the organization.
Technological factors
1. Baking and heating oven have improved our service efficiency
2. People can order pizzas online through internet
3. organization can advertise their products with much more faster pace
4. New vehicles have made their service more efficient
SWOT AnalysisSTRENGTHS
Good quality food
Brand identity
ISO certified
Full service dine in as well as delivery services
Birthday parties
WEAKNESSES
Parking facilities
Advertisings are very less
Still fewer outlets
No CSR (corporate social responsibility, a concept whereby organizations take responsibility for the impact of their activities)
Mostly in urban
SWOT Analysis
OPPORTUNITIES
More outlets should be open
More attractive environment
Attractive offers should be introduced
Diversify in products for taste as McDonalds
SWOT Analysis
THREATS
Many competitors entered in PAKISTAN like in Multan Pizza track, papa genos etc
Charges low price then pizza hut
Ethnic foods
SWOT Analysis
THANKS
FOR
LISTENING!!!!!!!!
Top Related