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© 2011 Paymentwall. Proprietary & Confidential.

THE GLOBALPAYMENTSPLATFORM

1.OVERVIEW

PAYMENTWALL

OUR PARTNERS

PLATFORMS WE SUPPORT

… AND ANY OTHER WEB PLATFORM

OUR TEAM

Turkish Social Network

We experimented with many different

products and we have a deep knowledge

of international markets for over 10 years

Incentivized Video OffersOffice space search

Local classifiedsE-commerce platform

OUR OFFICES

GermanFrenchSpanishPortugueseItalianTurkishRussianUkrainianHindiChinese (Mandarin and Cantonese)Tagalog

We speak:

Istanbul

Berlin *

San-Francisco

Kyiv

* in progress

BUSINESS APPROACH

Innovative & Creative

Quick integration

Local payment solutions, worldwide

Highly customizable

Customer focused

2.PRODUCTS

FLEXIBLE DYNAMIC OPTIMIZED

PAYMENTWALL MULTI

OPTIMIZED, DYNAMIC WIDGETS

PRESENT DIFFERENT PAYMENT

METHODS BASED ON THE

USERS LOCATION

OPTIMIZED, USER-FRIENDLY

COMPACT WIDGET.

MobilePay+ combines 13 of the world's leading mobile payment providers

Optimized payout rates, Optimized

conversion rates, Optimized payout

time, Optimized payments coverage

ALL OUR WIDGETS SUPPORT

SUBSCRIPTIONS

PW SUBSCRIPTIONS

LOCAL DEALS

SURVEY OF THE DAY

MAGZINE SUBSCRIPTIONS

NEW INNOVATIVE

TYPES OF OFFERS

3.GLOBAL COVERAGE

LOCAL DYNAMIC DIVERSE

GLOBAL PAYMENTS

English Lang. CountriesLatin America

Western EuropeEastern Europe, Russia & CIS

AfricaMiddle EastChina, India

Southeast AsiaJapan, Korea

Cred

it ca

rd

Prep

aid

E-w

alle

ts

Mob

ile

Land

-line

Bank

Tra

nsfe

r

Airti

me

Billi

ng

Paym

ent K

iosk

Loca

l Offe

rs

GLOBAL PAYMENT OPTIONS75+

LOCALIZATION

USA RUSSIA

20 LOCAL LANGUAGES,

LOCAL PAYMENT SYSTEMS,

LOCAL OFFERS

4.SERVICES PROVIDED

ANTI-FRAUD REPORTS CUSTOMER SERVICEACCOUNTING

FRAUD & SECURITY CONTROLOffer Fraud Management•"Trust System" references user's purchase history and alerts any abnormalities.•We do not allow users to take the same offer twice.•Targeting ads to protect advertisers and increase conversions.•Showing offers that users rate highly, to reduce fraudulent conversions.•Proxy fraud protection.•Secure pixels for offers.•Secure iFrame integration eliminates hacking.•Fraud API with negative pingbacks to reverse fraudulent conversions.•Automated and human control.

Payments Fraud Management•Risk management based on profiles & user behavior.•Fraud API with negative pingbacks to reverse fraudulent conversions.•Out API is capable of reversing disbursements that are deemed fraudulent.•Our Fraud API gives developers the ability to ban users, set price-point thresholds per country, and block certain payment methods.•Increasing availability of offers & payments based on the risk profile, and transaction history of users..•Automated and/or Developer controlled via your login.

Customer Support

Languages We currently provide support in: German, French, Spanish, Portuguese, Italian, Turkish, Russian, Ukrainian, Hindi, Chinese (Mandarin and Cantonese), Tagalog.

Two offices in San Francisco and Kiev allow us to have full 24 hour coverage for all regions.

GLOBAL CUSTOMER SERVICE

REPORTING

FULLYTRANSPARENT

REPORTING

Gross User payments, Payment system commissions, Paymentwall commissions, and final net payouts are all provided with full transparency.

PAYOUTS

Weekly Payments

Bi-Weekly Payments

Monthly Payments

$100 Monthly Minimum Payout

PRICING

NO SETUP FEES

NO LICENSING FEES

NO MONTHLY MINIMUM FEESFAVORABLE REVENUE SHARES

INTEGRATION

EASY INTEGRATION

LESS THAN 2 HOURS TO CODE

STEP BY STEP DOCUMENTATION24 hour LIVE SUPPORT

5.LOCAL PAYMENTS

USA & CANADA

USA152M Users

Canada17.3M Users Mobile

payment:

Banktransfer,

credit/debitcard:

E-Wallet,prepaid:

* Number of Facebook Users

SOUTHEAST ASIA

INDONESIA35M Users

PHILIPPINES22.5M UsersMALAYSIA

10M Users

THAILAND8M Users

SINGAPORE2M Users

VIETNAM1.5M Users

TAIWAN10M Users


SOUTHEAST ASIAPREPAID CARD, E-PIN, E-WALLET:

BANK TRANSFER:

MOBILE:

UK29M Users

FRANCE21M Users GERMANY

16M Users

ITALY18.5M Users

SPAIN13M Users


EUROPE

EUROPEDEBIT CARD, DIRECT DEBIT, BANK TRANSFER:

PREPAID CARD, E-WALLET:

MOBILE AND LAND-LINE:

LATIN AMERICA AND BRAZILMEXICO

22M Users

COLOMBIA12M Users

BRAZIL13.5M Users

ARGENTINA13M Users

CHILI7.5M Users

VENEZUELA8M Users


RUSSIA, CIS, EASTERN EUROPE

MOBILE: E-WALLET:POLAND

5.6M Users

CZECH3M Users

RUSSIA4.2M Users

PAYMENT KIOSK:


BALKAN COUNTRIES, TURKEY, MIDDLE EAST

EGYPT5.6M Users

MOROCCO3M Users

TURKEY26.5M Users

TUNISIA2.2M Users


LESS THAN 2 HOURS OF CODINGFOR ALL THE PAYMENT OPTIONS YOU WANT

ENABLE/DISABLE PAYMENTOPTIONS BY COUNTRY

PRICE POINT SETUP

Set Best Value and Most Popular

tags

Add discounts, bonuses and promotions to your

price points!

Default to most profitable price

point

Turn price points on and off as needed

6.OFFERS

HOW OFFERS WORK

• Once Offerwall is on your site, users can complete simple surveys or downloads to receive virtual currecny.

• The ad network will then pay us for a successfully completed offer and you will then be paid out.

Game Advertiser

User makes a purchase on

$20

Advertiser gets$10

User

CPA $5CPA $4.5100 Coins

… AND FROM END USER PERSPECTIVE

1 2 3

4 5 6

Step 1 ... The End

OFFERCOMPLETION

OFFERWALL FEATURES

Our own unique offers

Offers from 160+ ad networks

We check offer compliance with externalplatform requirements and internal guidelines

We optimize for payout by hedging

different ad networks’ inventory

Sustainable offers (videos, local deals, surveys, app installs, magazines)

SOCIAL FEEDBACK ALGORITHM

COLLECTION ANALYSIS OPTIMIZATION

Offerwall automatically moves good offers to the top, and bad offers to the bottom, quickly increasing both your payouts and end-user satisfaction.

DELIVERY

• User Profile Data

• User Feedback

• User Comments

• Clicks and Skips

• Analyze for Category Selection Bias

• Analyze for Price Discrimination

• Index Audience Demographic / Profiles

• Optimize for Category Selection Bias

• Apply Weighted Value for Price Discrimination

• Adjust Inventory Allocation Based on Demographics

Optimized Ads Targeted and Served

OFFER TARGETING

WE TARGET ADS BY

BEHAVIORAL DATA, AGE,

SEX, LOCATION AND

USER FEEDBACK.

Relevant sex, location, age

Irrelevant sex

Irrelevant location

Irrelevant age

E.g., a cosmetics company gathers information on European women mascara preferences. The offer will not be visible to men, children or users outside of European countries.

Our admin targeting and campaign settings pages can address specific demographics to save impressions and improve conversion.

LOCAL & TARGETED OFFERS WORLDWIDE

LOCAL OFFERS

TARGETED OFFERS

Multilingual

Local Deals

Surveys

Magazines

Videos

Shopping offers

MP3s

Social featuresSocial Feedback

Algorithm™Offer reviews

20

OFFERWALL VS. COMPETITORS

7.WIDGETS

FLEXIBLECUSTOMIZED

OPTIMIZED

PAYMENTWALL CLASSIC

COMPLETE MONETIZATION

SOLUTION.TESTED AND

PROVEN

CUSTOMIZE YOUR UI

Clone UI design to use in other applications

Preview in real time

Edit CSS to design even

more unique UI

Customize the color scheme to suit your

app design

…MORE CUSTOM SOLUTIONS

DONATION

WIDGET FOR

WIKIPEDIA

PAYMENTWALL UNI

PAYMENTWALL IFRAME WIDGET

EASY TO EMBED SPECIAL

PAYMENT OPTIONS INTO

YOUR EXISTING INTERFACE

TOTALLY CUSTOM UIs

…MORE CUSTOM SOLUTIONS

IN-GAME WIDGETS

COMPACT PAYMENTWALL

WIDGET POPULATES IN

LAYER OVER YOUR FLASH

GAME!

ENCOURAGE PAYMENTS FROM USERS WITH INSUFFICIENT CURRENCY LOOKING TO MAKE PURCHASES

COMPACT WIDGETS

FLEXIBLE WIDGETS TO FIT

YOUR APPLICATION

BEST, AND IMPROVE

MONETIZATION

PAYMENTWALL.COM

© 2011 Paymentwall Inc. Конфиденциально.

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