York Ultrafast Experience
Paul CraneHead of Ultrafast Engagement and Rollout
24 Feb 2016
In the beginning…
Change in Consumer Behaviour
Super UHD TV
Change in Consumer BehaviourDaily Computer Use by Age Group (UK)
Source:ONS
Change in Consumer Behaviour
The average British household now owns 7.4 internet devices
Seven out of 10 households now own at least one tablet, while 19% have
two and 11% own three or more
“When Paul Allen and I started Microsoft over 30 years ago, we talked about a computer on every desk and in every home”
Bill Gates 2008
FTTP League Table
What We Have Achieved
>15,000
>150
>400
27
• First Large Scale FTTP Deployment in UK
• Invaluable Data on how to build, deploy and market
• Scalable, Wholesale Infrastructure
• Lots of Options
What We Have Achieved
What Does Success Look Like?
Cost Per Premise
Customer Experienc
e
Customer Take-up
100 200 300 400 500 600 700 800 900 1000
(Mbps)
22.8
The Proposition
2.9
<200
<20
<76
<20
>900
>900
UK Averag
e Downstream
Upstream
7.3
0.9
ADSL Averag
e
The Proposition
What Have We Learnt So Far?
100
100“It’s a completely
different experience from anything before”
“It just works!”
“To me this is future proof, I am
getting something that no one else can
provide”
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