An over view of OSE
- OSE was established by Oromia Regional State Regulation No- 108/2008
- OBJECTIVES:- To reduce the gap between seed demand and
supply- To provide technical support and build the small
scale Farmers capacity for production and commercialization of quality seed.
-To contribute to overall development by supplying market oriented seeds to the farmer/pastoralist at affordable price.
Organizational structure/management
• Three Departments and Four Services at HQ- in Finfinnee/Addis Ababa
• Two Branches- East Branch – Asella - West Branch- Naqamte• Managed by Board and Supervised by
PESA (Public Enterprise supervisory Authority)
• Three Major Warehouses- Situated at Naqamte, Asella and Dodolla
Major Activities:• Seed multiplication
• Seed processing
• Seed quality assurance
• Seed marketing
• Demos and popularization of crop varieties
• Training
• Seed Technology promotion
Seed Production main Strategies
• Own Farm
• Contractual base:
- Small scale Farms
- Private Farms
- Large State Farms
- TVET College Farms
Marketing Strategies
• Dominated by production driven• Direct marketing has begun as a pilot on
two Districts ( Sibu sire & Arsi Negele) on Maize
• Scale up of direct marketing• Promoting the value chain• Improving customer relationships to
establish loyal customer• Supplier partnership/SRM
Contractual Hybrid maize Seed Multiplication Training,
output and Benefit of Farmers ( 2008-2012) from OSE No Description 2008 2009 2010 2011 2012 Total
1 Coverage
-Zone
-Districts
7
19
12
29
5
9
3
4
3
4
30 *
65 *
2 Participants trained -Subject matter specialists (SMS)-District Agents (DA)-Farmers
75
99
1265
155
85
2409
74
39
2024
32
46
1981
28
41
1222
364
310
8,901
3 Area Cultivated 385 2402 881 1520 860 6,048
4 Seed purchased from Farmers on contractual bases in Qt.
3080 29170 14032 28576 - 74,858
5 Unit price( per Qt) 600 650 700 780 -
6 Cash Paid to Farmers 1,848,000 18,960,500 9,822,400 22.289,280 - 52,920,180
Lessons• Direct marketing reduces compliant over quality
of seed and handoffs• Farmers are beneficiary due to accessibility of
quality seed • Supply chain needs win-win approach and
integration of Firms• Experiences on Malt Barley can scale up to –
- Wheat- Flour/Macaroni Factory - Maize – Poultry producers - Both (Wheat & Maize)- to Consumers’ Cooperatives as market linkage.
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