2. In our homebase: include 7-day plan in homepage Include an
infographic Provide links to donation and petition Knowledge we
share with viewers Orcas captured process Mistreatment that orcas
receive in the seaworld Accidents resulted from captured orcas
Summary
3. Summary Actions we ask viewers to participate: Observe orcas
in their natural habitat. Sign petition to stop more Seaworld
operating. Make a donation toward organizations that fight for orca
captivity.
4. Summary Hashtag we reference to: Free orcas, free the tank,
against captivity, this matters, make a difference, seaworld
captivity Hashtag we created: Orcas born free, no show no capture,
where orca belongs, wrong in the tank, not for entertain Purpose of
hashstag: Attract attention Briefly summarize our purpose
5. Summary Rhetorical appeals: Started with logos: first
introduce the importance of our campaign Then focused on pathos:
use infographic, videos, pictures to reveal the suffering Finished
with ethos: challenge the audiences to make an impact to end this
cruelty.
6. Summary Rhetorical decisions; Instagram: Present our ideas
by using visual components Twitter: although majority is text
based, we do have several clips and pictures present to
viewers.
7. Summary Create from Piktochart Logos Pathos
8. Received Most Attention Instagram Day 2: Thats where the
orcas truly belong! Day 7: You can see orcas & dolphins in
other ways!! Twittter Day 7: Sign this petition to stop seaworld in
Dubai to prevent more orcas captured! #noshownocapture #39canimals
#freeorca s