Sell. More.
Nine Steps to Sell Games Online:
A guide for aspiring game publishers2010
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Agenda• Step 1: The Right Billing Model
• Step 2: In-Game Flash Payments
• Step 3: The Right Mix of Payment Options
• Step 4: Optimization and Customization
• Step 5: One Click Payment Module
• Step 6: Software Specific Fraud Prevention Rules
• Step 7: Multicurrency Support
• Step 8: Multilingual Customer Support
• Step 9: Monitoring and ControlURL: www.g2s.com , Tel:: +44 20 3051 0330, Email:[email protected]
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Step 1 – Business Model• Your Business Model Must:
Have scalable microtransaction support
Be compliant with the latest industry security requirements i.e. PCI compliant to store credit card details
Support numerous payment options
Be easily monitored , tracked and modified when necessary
URL: www.g2s.com , Tel:: +44 20 3051 0330, Email:[email protected]
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Step 2 – In-game Flash Payments
No Redirection Needed
Easy to set up Extremely Secure
Turns Gamers into Payers
URL: www.g2s.com , Tel:: +44 20 3051 0330, Email:[email protected]
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Step 3 – Payment Methods• Credit Cards• Real-time Bank Transfers• eWallets• Prepaid Cards• Direct Debits• Cash Payments• Bank Transfers• Virtual Currencies• SMS Services• IVR PaymentsURL: www.g2s.com , Tel:: +44 20 3051 0330, Email:[email protected]
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Step 4 – Optimization of Payment Page
Fits the Game Layout
Right Mix of Payment Options
Promotions Feature
Highly Secure
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Step 5.1: One Click PaymentsHow Does the One Click Payment Improve Your Standard
Checkout Process
Returning Customer
Customer Chooses to Pay
Customer Enters CC details
Customer Confirms Payment
Customer Continues to Play
Returning Customer with
One Click Payment
Returning Customer Chooses to Pay
Customer Chooses: Yes/No
Customer Continues to Play
URL: www.g2s.com , Tel:: +44 20 3051 0330, Email:[email protected]
Step 5.2: One Click Payments - Flow
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Customer Chooses to Pay
Customer Enters CC details
Customer Confirms Payment
Customer Continues to Play
Standard Flow
Returning Customer
Chooses to Pay
Yes/NoCustomer Continues
to Play
One Click Payment
URL: www.g2s.com , Tel:: +44 20 3051 0330, Email:[email protected]
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Step 6: Fraud Prevention Package• Certified by “Thawte”
• Velocity checks & Black lists
• Geo-location technologies
• Tailor-made fraud rules
• Gaming Purchase Patterns
URL: www.g2s.com , Tel:: +44 20 3051 0330, Email:[email protected]
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Step 7: Multicurrency Support • USD US Dollar • GBP UK Pound
• EUR Euro • AUD Australian Dollar
• HKD Hong Kong Dollar • NIS Israeli Shekel
• NOK Norwegian Krone • TRY Turkish Lira
• BRL Brazilian Real • SEK Swedish Krona
• JPY Japanese Yen • CAD Canadian Dollar
• CHF Swiss Franc • RUB Russian Ruble
• DKK Danish Krone • And Many More
URL: www.g2s.com , Tel:: +44 20 3051 0330, Email:[email protected]
Step 8: Customer SupportCustomer is unhappy
or
Wants more information• Step 1: Contacts G2S
• Step 2: Finds what they need
• Step 3: Makes a Purchase
• Step 4: Becomes a loyal Customer
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Step 9: Control of Your Business
Take Action When Needed Concentrate Where
Necessary
Last 15 Day Traffic Today Processing Information
Approval Ratio
Visits Per Country
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Gate2Shop SolutionMarketing Tools• Promotions• Affiliate Network• Cross-Sale/Up-Sale• Many Alternative Payment Options• Flash Payment Page
Technical Features• Full Customization • Key License Management• API Integration• Buy Now/Subscribe Now Buttons• Add to Cart Buttons
Business Model Support• Micro-transaction support• Software• Premium Content• Games/MMO plug-in • Innovative Billing Models
Risk Management Tools• Reporting• Risk Management• Fraud Prevention• Chargeback Guarantee
URL: www.g2s.com , Tel:: +44 20 3051 0330, Email:[email protected]
Sell. More.
Thank you!
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