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AhongPerjuangan
Syndicate
Adhi Nugraha29110409
Felisia Noviana Mukti29110411
Fiqi Dipowicaksono29110407
Harry Riusxander29110408
Ridwan Riswandi29110398
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Sells books, videos and gifts by traditional method. October 1999 opened Web site to merchants of all kinds
internet shopping bazaar.
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Matches sellers and buyers of collectible by its auctions. Had more than 150 million customers in over 15 countries. Opened 50 regional marketplaces for large items in US
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Founded by Jay Walker, a digital entrepreneur. The company's origins were closely tied with Walker's company Walker
Digital
http://en.wikipedia.org/wiki/Walker_Digitalhttp://en.wikipedia.org/wiki/Walker_Digitalhttp://en.wikipedia.org/wiki/Walker_Digitalhttp://en.wikipedia.org/wiki/Walker_Digital8/4/2019 Name Your Price - Priceline
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1
Customer determine destination
and dates.
2
Customer check published fareson Pricelines main search engine.
3
Customer check the winning
Priceline bidsfor top cities for thecategory theyre looking at.
4
Customer place their first bid onPriceline based on these winningprices and the prices you found instep 2.
5
At this point Priceline with eitheraccept or reject the bid..
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Fall 1999
Priceline introducedWebHouse Club in New York, a name-your-price scheme for groceries.
WebHouse Club : Customers, specified howmuch they will spend for various items.
WebHouse Club bidding process :1. Customer specified how much they will
spend for various items2. If the price was accepted, the item was
charged to their credit card
3. Customer got a voucher to pay forthe items
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Prestige PracticePrice liningSkimming
Value Pricing
Price matchingAuction Pricing
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Consumers generally like to
touch and see groceryitems.
Groceries are high-bulk.
Perishable goods must bedelivered quickly, usually thecustomer is not at home totake receipt of the order.
Delivery bottleneck and thepricing issue of premiumdelivery cost.
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Offeringextradiscount.
Protection againstfraud.
Creating a user friendly Webuser interface.
Improve the auction process
by identify price of the winningbid.
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