Mobile WebMobile Web DesignBasics

AARON WEICHE why-key

VP & Founder of Five Technology10+ Years > 500 websitesWeb firm with a staff of 15Any & every functionalityStrategy, design, businessBlogger, Twitter-er, Facebook-er, Husband, father of 3 daughters, sports, Huskers, gadgets

Mobile Web Design Why Design A Website For Mobile?

+ Our devices go EVERYHWERE with us

+ Mobile is integrated into our life (work, dining, play, hobbies, social media)

+ Smart Phones – 72% increase from 08 to 09

*statistics from Nielsen

Mobile Web Design Why Design A Website For Mobile?

Mobile Devices Have Their Own Rules Smaller ScreensLimited Web BrowsersLess Connection Speed

Mobile Web Design Consider Device Progression, Big Future

1987 – Wall Street - Michael Douglas

Let’s Keep It SimpleMobile Web Design, less often equals more.

1.Is it EASY for the user?2.Is it VALUABLE for the user?3.Is it FAST for the user?

+ Few Images+ Less Content

Let’s Keep It SimpleMobile Web Design, less often equals more.

Web: The Mom Test

Let’s Keep It Simple

Mobile: Driving Test*Analogy courtesy of Jamey Erickson | Seventh Sin

Context Is #1What Matters When “On The Go”

+ LOCATION

+ ACCESS

+ TOOLS (Set appt, check flight)

CPA Office Website

50+ Pages

Full Content

Mobile Website

5 Pages (- 45 pages)

+ Home/Entry Page+ Office Locations+ Business Services+ Personal Services+ About The Firm

Five Technology

30+ Pages

Full Content

Mobile Website

5 Pages (- 25 pages)

+ Home/Entry Page+ Capabilities+ Portfolio (4 links)+ Blog (Last 3 posts)+ Contact

Mobile Web Design < Technical Basics >

Browser Detection – Is this a mobile device? Well then, here is our mobile version!

Most mobile websites reside at:sub-domain http://m.bestweb.comFile extension www.bestweb.com/mobile Domain extension www.bestweb.mobi

Mobile Web Design < Technical Basics >

Use basic HTML & CSSMinimize images in size and useFlush Flash

Analyze your targets – smart phones or all mobile

Mobile Web Design Taking A Mobile First Step

+ Seek a pro, get a strategy

Use “the Google” and search mobile website creator or mobile website builder

WordPress offers Mobile Edition plug-ins

THANKS, LET’S CONNECT

• Twitter: @AaronWeiche and/or @FiveTechnology

• Connect with me on LinkedIn and Facebook • Fan Five Technology on Facebook

• Email: aaron@fivetechnology.com