Download - Meri Taaleem - #LsmPakistan

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Page 1: Meri Taaleem - #LsmPakistan
Page 2: Meri Taaleem - #LsmPakistan

Problem Hypothesis

• Students face a lot of problems and hassle in

admission process for applying to degree

programs in universities in Pakistan

• University management has to go through the

hectic process of labor intensive manual entry

and logging of the admissions

Page 3: Meri Taaleem - #LsmPakistan

Solution Hypothesis

• A unified and online interface should be there

for the students and the universities to

connect together in facilitating the admission

process

• Students and universities are willing to pay a

service fee for an appropriate online portal

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Supporting Assumptions

• Majority of the students don’t have a clearpicture as to where they should apply and whichprograms/universities suit their profile

• Most of the students will be comfortable in goingonline and applying for their future studiesthrough a unified interface

• For the pilot phase, we will bring on at least 5-10universities on board to whom we will providethe admission facilities

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Supporting Assumptions

• Students and universities are willing to pay a

service fee for using our portal

• Initially, we will keep a heavily subsidized fee

for the students and universities just to

promote the portal and create a brand name

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Riskiest Assumption

• Consortium of universities will be able to rely

on us for providing them with the eligible

candidates and pay for using such a service

• Students will trust us with their information

that we will actually carry out the admission

process for them and apply on their behalf

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MVP

• An interface that connects the students and theuniversities together accessible online at the timeof admission process

• Necessary information of students is collectedand stored in a database through which it can befor available for the universities

• Flexible payment mechanism; online paymentmode as well as bank payment

Page 8: Meri Taaleem - #LsmPakistan
Page 9: Meri Taaleem - #LsmPakistan

Tests for idea validation

• Student Survey

– Online survey

– One on one interviews

• University Survey

– One on one interviews

– One LOI signed

• Landing Page

– 50 responses within a few hours (ready to use the service)

– 30 willing to pay for using the service

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Students’ Surveys

• Survey conducted on Google Docs

– 15 respondents

– 11 Willing to use the service and pay for it

– 2 will be using the service but Maybe pay for it

– 2 using the service but not paying for it

• Face to face interviews

– 8 respondents

– All willing to use and pay for the service

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Page 12: Meri Taaleem - #LsmPakistan

Universities’ Survey

• Three universities interviewed

• Two ready to use and pay for our service

• One was ready to use and pay for the serviceprovided we were credible enough

• We have one Letter Of Intent signed by auniversity

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Landing Page

• 50 potential customers signed up on our

landing page within the first few hours

• 30 respondents clicked on “Pay Now” button

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Conclusion

• Our idea has been validated in multiple ways and

we have concluded that our idea is workable

• Students as well as universities are on board and

are willing to avail this service

• We are going to launch the pilot phase by the

second quarter of the 2012 and take it from there