WEBSITE DESIGN & DIGITAL TECHNOLOGYHeBS Digital’s talented creative and web development team specializes in website re-designs, enhancements, and technology necessary to the success of any hotel’s bottom line.
INCLUDES: Responsive Website Design smartCMS v7 Website Technology Platform Smart Personalization Engine Interactive Marketing Applications (Limited Time
Offer, Sweepstakes, Facebook Apps, etc.) Dynamic Rate Marketing Gateway Reservation Abandonment Technology Mobile & Social Media Marketing Technology Cloud Website Hosting & Content Delivery Network (CDN)
Hotel Brands/Multi-Property
Individual Hotels & Resorts
DMOs & CVBs
Hotel Management Companies
Casinos
Restaurants
Celebrating 15 Years of BuildingBook Direct Strategies for Hoteliers
MAXIMIZINGDIRECT REVENUES THROUGHWEBSITE DESIGN,DIGITAL TECHNOLOGY & MARKETING
www.hebsdigital.com
INCLUDES: Website Revenue Optimization Consulting Direct Online Channel Gap Analysis Website Gap Analysis Comp Set Gap Analysis Best Practices Consulting Emerging Trends & Technologies eCRM Strategy Budget Planning & Creation Performance Evaluation Mobile Marketing Strategy Social Media Strategy Vendor Analysis
BOOK DIRECT STRATEGYA Comprehensive Approach = Lower Cost-of-Sale
Since 2001, HeBS Digital has been helping hoteliers build ‘Book Direct’ strategies that drive incremental revenues and lower their Cost-of-Sale per booking.
Case Study: La Fonda on the Plaza (www.lafondasantafe.com), a historic luxury hotel in Santa Fe, New Mexico, engaged HeBS Digital to design, develop and lead the digital website design and marketing strategy to increase revenue and traffic to the website.
RESULTS YOY IN FIRST MONTH+46% Revenue
+77% Reservations1,853% ROI
Smart Personalization Engine
FULL-SERVICE DIGITAL MARKETINGHeBS Digital helps hoteliers maximize direct revenues through a suite of comprehensive digital marketing services that effectively reach travel consumers and lower Cost-of-Sale. Services Include:
Account Management
Campaign Management
Search Engine Marketing
Copywriting & SEO
Multichannel Marketing
Email Marketing
Mobile Marketing
Social Media
Smart Data-Driven Marketing
Online Branding & PR
Campaign Tracking, Analytics & Reporting
Email Marketing
Multichannel Marketing Campaigns
Smart Data-Driven Marketing
TECHNOLOGY THAT PUSHES THE INDUSTRY FORWARD
We work tirelessly to develop best-of-breed technology that is transforming the hospitality industry.
Notable developments include the award-winning smartCMS v7 website technology platform, the DRM Gateway (enabling dynamic and real-time rate marketing), Interactive Applications, Reservation Abandonment products, and the Smart Personalization Engine – the foundation for 1 to 1 marketing.
Interactive Marketing Applications
Award-Winning Website Technology Platform: smartCMS
www.hebsdigital.com
MORE ABOUT USHeBS Digital helps hoteliers drastically increase direct bookings and lower overall distribution costs by deploying industry best-of-breed digital technology, consulting and marketing.
Who can benefit from HeBS Digital's services:
Top tier major hotel brands
Luxury and boutique hotel brands
Resorts and casinos
Hotel management companies
Franchisees and independents
CVBs
Restaurants
Over 350 digital technology, website design and full-service digital marketing awards!
CONTACT HEBS DIGITAL’S CONSULTANTS AT (212) 752-8186 or [email protected].
FOLLOW US ON: Facebook: facebook.com/hebsdigital
Twitter: twitter.com/hebs_nyc
LinkedIn: linkedin.com/company/hebs-digital
Youtube: youtube.com/user/HeBSDigitalMarketing
Instagram: instagram.com/hebsdigital/
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