FacessenceUncover the meaning of your evolving face

Until you’ve lost your preconceived

Ideas about your face,

You never realize what a burden it was

Or what freedom truly is.

Learn to love your face

It catalogues your life’s journey.

Presented by Beatrix Pickard - Cambridge

What is Face Profiling?

• Physiognomy – The Study of the Face• Ancient Science – at least 5000 years old.

• Nature gives you the face you have at twenty; it is up to you to merit the face you have at fifty.

- Coco Chanel –

When one is pretending The entire body revolts. - Anais Nin -

How Does It Work?

• Shape, Structure, Lines symbolize aspects of Personality.

• Left vs Right

• Inside vs Outside

• The more extreme the physical trait, the greater the inner significance.

Left Right

Principles We Adhere To

• Do no harm• No judgment – no right or wrong• Just Unique• No Stereotyping – Features : NOT

colour, race or gender.• Never intrude in someone’s private

space• Understanding and relating to

someone’s mindset.

Make a Sale in the Blink of an Eye

• We are all in Sales

• If you are Persuading, Teaching, Managing or Motivating Someone to do something, you are selling.

• Selling is Communication

• You have your conventional sales Techniques

• Face Profiling

What is Selling NOT

• Manipulation

• Deception

• Pressure

• False Sincerity

• Phony smiles

• Filling a Sales Quota

What is Selling?

• ‘ Your Wealth, your Power and your Happiness improve with your ability to Communicate’ – Robert Kiyosaki –

• True selling means being Passionate about your company’s product or service.

• And being Compassionate with the Wants, Dreams and needs of your fellow human beings.

Intent

• The Intent to help others pays.• Don’t use people to meet a sales

quota.• Forget Expression• Look for the Talent that makes this

customer an Individual• Talk Person to Person – Not Object to

Object• Really LISTEN

Mental Flexibility

• Knowledge is not enough

• As you can copy body language

• So you can copy Mental Styles

• Knowing how best your sales pitch suits your client’s mental compartments, commands greater respect.

• Speak TO her face, not From your face.

Power Structure

• Find the Person with Power when selling to more than one person at a time.

• Cheek Prominence• Nose Thrust• Chin Thrust

Priority Areas

• Forehead Area • Nose Area

• Chin Area

Forehead Area

• Forehead Area – Fascinated by ideas• Theoretical Background on a product• Eg. Why was it designed that way?• Eg. What was the objective?• How do these objectives matter?

Nose Area

• Ambition – result driven• What will this product be used for?• How will it accomplish more with less

effort?• How will it make her feel?

Chin Area

• Down to earth people• Pace presentation right.• Facts that can boost the products

credentials. eg. This is selling particularly well right now.

• Jokes in between, small talk

Noses

• Straight – systematic presentation.

• Arched – appeal to beauty and creativity.

• Scooped – Appeal to feelings, not just

factual.

Eyebrows

• Straight • Ideas, logical benefits• Ideas about beauty and creativity• Be brisk• Jump through the hoops, one idea at

a time.

Eyebrows

• Curved• Feelings• Emotions• How what you sell make people feel

better.• Use Anecdotes, Stories• Use your emotional side

Eyebrows

• Angled

• The need to stay in control.

• What is most important to you about this product?

• Help control her need to stay in control

• Follow her lead

• What do you think?

Timing – Ear Position

• Low Ears• Make decisions in a thoughtful

deliberate way.• Allow them to gather all information

they need.• Be patient• Don’t startle them by asking for a

sale too quickly.

Timing – Ear Position

• High Ears

• Make their minds up easily

• Don’t insult intelligence by repetition

Conclusion

• Our faces reveal the Uniqueness, the Mystery and Magic of being Human.

• We are all finely chiseled with great care to perfectly synchronized in the Interaction with Life.

• Change the choreography• Nothing is cast in stone.