Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
Magnus Adler Regional Sales Manager MySQL Embedded Sales November 3, 2014
Oracle ConfidenKal – Internal/Restricted/Highly Restricted
Using MySQL to Avoid the Top ISV / OEM / SaaS Database Nightmares
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
Safe Harbor Statement The following is intended to outline our general product direcKon. It is intended for informaKon purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or funcKonality, and should not be relied upon in making purchasing decisions. The development, release, and Kming of any features or funcKonality described for Oracle’s products remains at the sole discreKon of Oracle.
Oracle ConfidenKal – Internal/Restricted/Highly Restricted 3
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
Agenda
• Partnering and distribuKng with Oracle – Oracle OPN – Different opKons for distribuKon
• Using MySQL in my product offering? – ”We’d be the first to use it for that” – ”The database is one of our biggest costs” – ”Customers keep calling” – ”It’s risky”
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
Oracle Partner Network -‐-‐-‐ OPN
• Main agreement for all Oracle Partners • Covers general rights and responsibiliKes • Key areas for ISV & OEM
– Development licenses – DemonstraKon licenses – How to uKlize Oracle brand in your markeKng – Discount on training – Free self study material – Extensive knowledge base
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
Different distribuKon opKons?
OPN-‐agreement
ISV Master
FUDA ASFU Embedded PAH Saas4ISV
Make sure you license !
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
OPN-‐avtalet
ISV Master
FUDA ASFU Embedded PAH Saas4ISV
ApplicaKon Specific Full Use DistribuKon (ASFU) • Licensing end user thru Partner • License limited to Partner applicaKon (APRF) • Normally -‐60% discount on Oracle price list (tech). Oracle metrics • 1st line Support provided by Partner • InstallaKon at end customer (or outsourcing provider)
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
OPN-‐avtalet
ISV Master
FUDA ASFU Embedded PAH Saas4ISV
Embedded DistribuKon (ESL) • Licensing end user thru Partner agreement
• License limited to Partner applicaKon (APRF)
• Oracle needs to be embedded and non-‐visible to the end user. Always delivered as part of the applicaKon package
• Two price models, either -‐80% discount on Oracle price list (tech, Oracle metric) or value based model based on Partner price list and Partner metric
• 1st line Support provided by Partner • InstallaKon at end customer (or with outsourcing provider)
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
OPN-‐avtalet
ISV Master
FUDA ASFU Embedded PAH Saas4ISV
Proprietary ApplicaKon HosKng (PAH) • Licensing the Partner • License limited to provide hosKng of Partner applicaKon (APRF) to end customers
• Volume base discounts (no fixed discounts) • No reporKng of end customers to Oracle • InstallaKon at Partner (or outsourcing provider)
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
Agenda
• Partnering and distribuKng with Oracle – Oracle OPN – Different opKons for distribuKon
• Can I really use MySQL in my product offering? – ”We’d be the first to use it for that” – ”The database is one of our biggest costs” – ”Customers keep calling” – ”It’s risky”
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
“We’d be the first to use it for that.”
Oracle ConfidenKal – Internal/Restricted/Highly Restricted 12
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
Over 3,000 ISVs and OEMs Rely on MySQL Including 8 of the 10 Largest So7ware Vendors
Oracle ConfidenKal – Internal/Restricted/Highly Restricted 13
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
MySQL is a Leading Cloud & SaaS Database
Oracle ConfidenKal – Internal/Restricted/Highly Restricted 14
Hosting IaaS, PaaS
SaaS
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
“The database is our biggest cost.”
Oracle ConfidenKal – Internal/Restricted/Highly Restricted 15
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
MySQL Lowers COGS Embedded /SaaS DB Costs MySQL Lowers Through
License • Lower prices – Over 90% less than Microsol • Flexible Pricing – License, Value-‐Based, SubscripKon
Development
• Availability of skills, on-‐line resources • Ease of development, IntegraKon • Oracle MySQL ConsultaKve Support • Flexibility – Open source, multl-‐planorm / language
Customer-‐Related: Admin, Maintenance & Support
• Automated “silent” installaKon and deployment • Very low or zero admin • Reliable and fault-‐tolerant • Maintain SLAs and avoid penalKes • Start out and stay with MySQL – Basic à Enterprise EdiKons; On-‐premise à SaaS
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
“Customers keep calling.”
Oracle ConfidenKal – Internal/Restricted/Highly Restricted 17
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
MySQL Meets Your Customers’ Needs
Customer Need MySQL Delivers
Low TCO
• Low cost • Low or zero admin • Performance & scalability on commodity hardware • Flexibility – MulK-‐Planorm & Language, • No DB migraKon: Basic à Enterprise EdiKons; On-‐premise à SaaS
Product Works as Needed
• High performance and scalability • High availability – up to five nines • Highly reliable and fault-‐tolerant • Data protecKon and security
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
“It’s risky.”
Oracle ConfidenKal – Internal/Restricted/Highly Restricted 19
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
MySQL Lowers Product/SaaS Database Risk
Oracle ConfidenKal – Internal/Restricted/Highly Restricted 20
Risk MySQL Reduces Because
Database • #1 OSDB • Market Leader – On-‐premise and SaaS
Vendor
• Oracle is #1 RDBMS, • Oracle is #1 in Embedded RDBMS • Proven commitment and investment in MySQL
• Best product releases ever under Oracle • Commercial License • 24x7 Global Support from the source
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
MySQL Enterprise Monitor 2.2
MySQL Cluster 7.1
MySQL Cluster Manager 1.0
MySQL Workbench 5.2
MySQL Database 5.5
MySQL Enterprise Backup 3.5
MySQL Enterprise Monitor 2.3
MySQL Cluster Manager 1.1
MySQL Enterprise Backup 3.7
All GA!
Oracle VM Template for MySQL
Oracle Products CerUficaUons
MySQL Windows Installer
MySQL Enterprise Security
MySQL Enterprise Scalability
MySQL Cluster 7.2
MySQL Cluster Manager 1.3
MySQL UUliUes 1.0.6
MySQL Workbench 6.0
MySQL Enterprise Backup 3.10
All GA!
MySQL Enterprise Audit
MySQL Windows Tools
MySQL Database 5.6
MySQL Cluster 7.3
MySQL Enterprise Monitor 3.0
MySQL Workbench 6.1
MySQL Fabric 1.4
MySQL Database 5.7 DMR
MySQL Cluster 7.4 Labs Release
*Development Milestone Release
All GA!
Available Now!
Driving MySQL InnovaKon: 2010 -‐ 2014
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
• Oracle never setles for second best at any level of the stack
• “Complete” means we meet most customer requirements at every level
That is Why MySQL Maters to Oracle and Oracle Customers
Complete SoluKons -‐ On-‐Premise and in the Cloud
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
Resources • MySQL as an Embedded Database Resources
– htp://www.mysql.com/why-‐mysql/#en-‐0-‐12
• MySQL for SaaS and Cloud Resources – htp://www.mysql.com/why-‐mysql/#en-‐0-‐39 – htp://www.mysql.com/why-‐mysql/#en-‐0-‐8
• MySQL Webinars and Events – htp://www.mysql.com/why-‐mysql/#en-‐20-‐0 – htp://www.mysql.com/news-‐and-‐events/events/
Oracle ConfidenKal – Internal/Restricted/Highly Restricted 23
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