Marketing information

Product type

Visualization

Basic information

Competitors (names, websites)

Vision, company mission

Additionalinformation

Language

Shape of the elements

RussianEnglish Other

Other (specify)

Other (specify)

Additional Information

Print or e-version

book flyer

magazine poster

the other sheet product

catalog

booklet

H W×Format output:

Output page count (with covers) or flod count. Leave empty for one page product

Layout style (for multi-sheet products)

Just text

Catalog type

Difficult text (eg. scientific)

Text and a lot of images

Text and a few images

Just images

T T T

T

Additional description

Attention! If you need help filling out the brief contact our manager by hello@tagart-studio.com or skype: tagart_studio

Attention! To fill the brief we recommend to use Acrobat Reader

B R I E F(technical and creative task)

for the design of printed products

Company name:

Trademark:

Web site:

Brief filling date:

Responsible person:

Tel./Fax:

E-mail:

Important! Avoid formulaic and therefore useless descriptions! Describe your consumer as a living man to by your story could visualize a specific person and his actions.

Target audience

What else in your opinion is important for us to know about the product/brand that our work was more effective?

Age Income

Marital status

OccupationEducation

Lifestyle

Gender

Type of consumer The ratio of motivations

What visual images reflect the essence of your product?

What images and solutions, in your opinion, is unacceptable for use and why?

Small

Light

Gentle

Stable

Warm

Rounded

Simple

Big

Dark

Rude

Moving

Cold

Sharp

Complex

acute . . . . . . soft

Сolor scheme

Unwanted colors

Main color

Color tone

Vivid

Pastel

Purple

Yellow

Pink

Blue

Orange

Brown

Green

Red

Black

luxury and сaprice

funand friendliness

the sweetnessand sexuality

calm and logic

playfulnessand comfort

heatand reliability

usefulness andenvironmental friendliness

powerand passion

exclusiveand glamour

Additional information

Font

serif

Times New Roman Helvetica (Arial) ALgeriAn

Light Medium Bold

sans-serif random

What criteria will be evaluated the efficiency of development?

Additional information

Your signature

Compliance with this brief

The originality of the design

Beauty, harmony, style, professional presentation

Associativity, memorability, ease of perception

A final, but important question!

Thank you! And now please send this file to us hello@tagart-studio.comWe will contact you shortly!

For a signature, use the commenting pencil tool in Adobe Reader

details on www.tagart-studio.com