Your Exact Online Target Lives Right Here!
IP Targeting E-Guide
web: www.MailAMG.com • toll free: 1-800-648-3107 • e-mail: [email protected]
What is Household IP Targeting?
web: www.MailAMG.com • toll free: 1-800-648-3107 • e-mail: [email protected]
• Patent-pending technology targets household "IP addresses
• More accurate targeting = higher ROI!
• Click throughs are 3x the industry standard!
• Have access to 30-50 billion ad impressions per day from > 1MM sites
• Direct Mail lists have a 40-60% append rate
• We don’t use cookies. Your message cannot be blocked!
Target EXACTLY Who You Want as MANY TIMES as You Want With Surgical Accuracy!
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Geospatial
DNS
Mapping Data
WWW
Network Topology
Network Point
Connection Speed
Public Records
IP Address
Home Address
The patent-pending process combines more than 30 public data elements to
hyper-accurately map an IP address to a home address.
= Web Traffic
Better Targeting
How IP Targeting Works
web: www.MailAMG.com • toll free: 1-800-648-3107 • e-mail: [email protected]
• Target tradeshow / conference attendees in their hotels or on the convention floor.
• Target legislators at the Statehouse or the Whitehouse.
You Can Also Target Tradeshows and High-Volume Buildings
web: www.MailAMG.com • toll free: 1-800-648-3107 • e-mail: [email protected]
A Few of the Sites Your "Ad Will Be Seen
web: www.MailAMG.com • toll free: 1-800-648-3107 • e-mail: [email protected]
Match-Back Report with Direct Mail
(Could Not Append)------
(Could Append)------
(Actual Sales) |
The Control Group is the portion of the list that did not have IP Addresses available. The Targets are Direct Mail recipients that also received Banner Ads via IP Marketing. The increased response from IP Marketing was 108%! Direct mail campaigns with IP targeting are 6-60x more effective!
Reporting Example
web: www.MailAMG.com • toll free: 1-800-648-3107 • e-mail: [email protected]
1. Use the best list possible
• Current / Past Customers
1. • Pre-Qualified Prospects
• Look-a-Like Modeled
2. Have ads that resonate with the audience
3. Special offer / strong call-to-action to get their attention
4. Test different ad messages to determine which one will get the best response rate
5. Simple conversion process to sales / sign-up’s
Leave it to us! We can help you with your list and design!
Great Campaign!
Great Ads
Great Targeting
Great List
Bad Campaign!
Poor Ads
Great Targeting
Poor List
Keys to a Successful Campaign
web: www.MailAMG.com • toll free: 1-800-648-3107 • e-mail: [email protected]
Display Ad
Sample Ad
Best Practice: Deploy 2-6 ads per I.P. address per day. If you have a specific event, advertise 4 days prior and during your event.
web: www.MailAMG.com • toll free: 1-800-648-3107 • e-mail: [email protected]
Best Practice: IP Marketing is a great stand alone marketing strategy as well as the perfect add-on to Direct Mail. Your banner ad should match your direct mail piece for "a DOUBLE WHAMMY of instant impressions!
Sample Banner Ad
web: www.MailAMG.com • toll free: 1-800-648-3107 • e-mail: [email protected]
Sample Campaigns
Your target audience will see the message nearly 100% of the time!
web: www.MailAMG.com • toll free: 1-800-648-3107 • e-mail: [email protected]
Contact us today to get started!
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