www.canadean-winesandspirits.com
1.
Industry Forecast
The Future of Beer & Cider Packaging Market in
France, 2008 to 2018
Consumption of Primary, Outer, Closure and Multi-pack Packaging
Reference Code: PK0647MR
Published: July 2014
Report price: US$ 1,250 (Single Copy)
©Canadean. This product is licensed and is not to be photocopied. Reference code: PK0647MR
The Packaging of Retail Beer & Cider in France, 2008 to 2018
Published: July 2014
2
Summary
“The Future of the Beer & Cider Packaging Market in France to 2018”, published by Canadean,
is a data-only report providing extensive and highly detailed time series consumption data on
primary and outer packaging in the retail market. The report provides in-depth quantitative data
on retail Beer & Cider packaging, covering key segmentations such as pack material and type,
closure material and type, outer, and multi-pack information. Data sets are provided for 2008,
2013, and 2018, with 2013 being actuals.
Key findings
The number of pack units in the retail Beer & Cider industry is expected to grow at a
CAGR of 0.34% during 2013–2018
The most prominent pack material used for the retail packaging of Beer & Cider is
Glass, which registered a negative CAGR of 0.94% during 2008–2013 for number of
pack units
Bottle is the most popular pack format used in the retail Beer & Cider industry in France
Reasons to Buy
Packaging companies require a detailed understanding of packaging consumption by
individual product categories in order to align their sales and marketing efforts with the
latest trends in the market. This report clarifies in detail, by product category, where the
growth opportunities are in packaging materials and types to enable effective marketing
plans
As consumers’ product demands evolve, the dynamics between different packaging
types also change – favoring some packaging types and formats and leaving others
increasingly out of line with demand patterns. As a result, understanding the shifting
market dynamics is key to ensuring maximum sales in the future
The differing growth rates in overall product category sales, as well as changes in
packaging within those categories, drive fundamental shifts in the market. This report
provides detailed, authoritative data on these changes for marketers
The report provides the latest data on market dynamics in the France Beer & Cider
packaging market, providing marketers with essential data in order to understand their
own position in the market and to identify where to compete in the future
The report provides highly extensive product category level data on packaging
consumption of primary packaging, outers, closures, and multi-pack packaging. The
overall series covers a total of 28 pack types, 15 closure types, and eight outer types
©Canadean. This product is licensed and is not to be photocopied. Reference code: PK0647MR
The Packaging of Retail Beer & Cider in France, 2008 to 2018
Published: July 2014
3
1. Overview
1.1 Beer & Cider Market Data
1.1.1 Beer & Cider Market Overview by Number of Packs
Table 1: France Beer & Cider Market Size by Packs (Million Units), 2008 – 2018
Category 2008 2013 2018 CAGR 2008 –
2013 CAGR 2013 –
2018
Beer
Beer & Ale
Cider
Overall
Source: Canadean © Canadean
Figure 1: France Beer & Cider Market Size by Packs (Million Units), 2008 – 2018
Source: Canadean © Canadean
©Canadean. This product is licensed and is not to be photocopied. Reference code: PK0647MR
The Packaging of Retail Beer & Cider in France, 2008 to 2018
Published: July 2014
4
1.2 Beer & Cider Packaging Trends and Issues
1.2.1 Beer & Cider Packaging Overview
Beer & Cider Container Material by Number of Packs
Table 2: France Beer & Cider Container Material by Packs (Million Units), 2008 – 2018
Material 2008 2013 2018 CAGR 2008 –
2013 CAGR 2013 –
2018
Flexible Packaging
Glass
Paper & Board
Rigid Metal
Rigid Plastics
Overall
Source: Canadean © Canadean
Figure 2: France Beer & Cider Container Material by Packs (Million Units), 2008 – 2018
Source: Canadean © Canadean
©Canadean. This product is licensed and is not to be photocopied. Reference code: PK0647MR
The Packaging of Retail Beer & Cider in France, 2008 to 2018
Published: July 2014
5
2. Beer & Cider Packaging by Market
2.1 Beer Packaging by Market
2.1.1 BeerContainer Material and Type by Volume of Packaged Goods
Table 3: France Beer Container Material and Type by Volume of Packaged Goods (Million
Litres), 2008 – 2018
Material Type 2008 2013 2018 CAGR 2008 –
2013 CAGR 2013 –
2018
Glass Bottle
Rigid Metal Can - Drink
Keg/Drum
Overall
Source: Canadean © Canadean
©Canadean. This product is licensed and is not to be photocopied. Reference code: PK0647MR
The Packaging of Retail Beer & Cider in France, 2008 to 2018
Published: July 2014
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2.2 Beer & Ale Packaging by Market
2.2.1 Beer & Ale Closure Material and Type by Volume of Packaged Goods
Table 4: France Beer Closure Material and Type by Packs (Million Units), 2008 – 2018
Material Type 2008 2013 2018 CAGR 2008 –
2013 CAGR 2013 –
2018
Metal Crown
None None
Plastic Stopper
Dispenser
Overall
Source: Canadean © Canadean
Figure 3: France Beer Closure Material and Type, Volume Market Dynamics (Million
Units), 2008 – 2018
Source: Canadean © Canadean
©Canadean. This product is licensed and is not to be photocopied. Reference code: PK0647MR
The Packaging of Retail Beer & Cider in France, 2008 to 2018
Published: July 2014
7
3. Methodology
3.1 Introduction
This report is based upon our extensive packaging consumption data research program. This
research is far reaching, in terms of the range of products covered as well as the number of
countries researched, and detailed in terms of the number of products covered and the level of
packaging detail at the product category level. The program covers 170 different product
categories over 8 markets and 50 countries over 5 continents, and provides detailed information
on material, type for primary container, closure, outer, and multi-packaging in all these areas.
For container, closure, and outer the data includes both historical and forecast figures
3.1.1 Overall Research Program Framework
Our packaging research program uses an optimal mix of methods and approaches, in particular
extensive primary research, in order to deliver highly granular data. There are four research
phases, plus publication, enabling a synthesis of packaging consumption and market data from
a variety of industry sources
Figure 4: Packaging Research Program Methodology
Source: Canadean © Canadean
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The Packaging of Retail Beer & Cider in France, 2008 to 2018
Published: July 2014
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3.2 Stage 1 - Initial Market Sizing of the Packaging Market
The initial stage of research involves collecting information from multiple sources (including
other in-house research programs) in order to obtain baseline data for the value and volume of
the packaged consumer goods market as well as packaging formats and shares. This provides
both historical and forecast data
Our sources include
Our existing databases
o Canadean’s robust and established consumer packaged goods information, which is
itself based on extensive industry interviewing
o Exhaustive market research using online surveys into consumer behavior across 10
core countries, which provides both consumption data and consumer insights
o From year 2 onwards, feedback from previous years’ reports
Online desk research
o End use market sizing information from trade data, company data, industry sites and
portals
o Production, Imports, Exports, Sales information from Trade Associations,
Manufacturers, Government Bodies
Following this research and consolidation of findings we produce a set of baseline data, which
feeds forward to the next stage
3.3 Stage 2 – Primary Research on Packaging Consumption
Primary Research consists of detailed and extensive Store Checks and Industry Interviews.
Store Checks are conducted by local researchers in all 50 countries covered by the program to
collect current year data for primary packaging material and type, closure material and type,
outer material and type, and multi-packaging material and type, with shares, across all 170
categories. A strict data format is used to collect information in a consistent manner over both
geography and time. Researchers are also encouraged to comment on any formats that do not
fit the prescribed definitions or any changes they notice in packaging
Extensive interviews, carried out in local language as required, are carried out for all 50
countries and to cover all 170 categories. We speak to a variety of experts in both national and
international companies including
Leading Executives in packaging at both the global level and local level
Marketing Managers with specific knowledge about packaging from the major
manufacturers in local product category leaders
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The Packaging of Retail Beer & Cider in France, 2008 to 2018
Published: July 2014
9
Using a standardized, structured questionnaire with a facility to note ad-hoc comments, we
collect
Quantitative data
o Current and historical market size by volume and value
o Current and historical packaging formats and shares
Qualitative data
o Key market volume and value trends, and forecasts
o Possible future packaging formats
3.4 Stage 3 - Analyst Review
All inputs from the initial two research stages are systematically reviewed. Any information that
does not appear to be robust is checked against original sources - original data sets, interview
transcripts or original documentation. At this stage we may also ask for a store check or
interview to be re-done, and we also use the facility of online shopping to double check for any
unusual packaging combinations. Analysts review all data and consolidate into a final data set
for further review.
This stage of the process results in a final congruent dataset of information per country, showing
all the inputs for each of the 170 categories along with the proposed outputs, including historical
and forecast shares. The final dataset is a result of building information from the detailed level of
packs on a shelf to an overall industry view.
3.5 Stage 4 - Expert Review
At this stage the data is imported into a bespoke SQL database to provide enhanced data
review, improved data management, and allowing publication via interactive databases so that it
can be assessed against industry benchmarks and a Senior Management Review board. The
Review Board then provides feedback and any suggestions for improvement. The data is then
amended in line with these suggestions, re-imported in to the SQL database and re-exported to
the data cube for review and feedback, again by Senior Management. This loop is repeated as
often as is necessary to produce consistent and accurate data
3.6 Stage 5 – Publication
Once we have consistent and accurate data, the data cubes are published to our online
interactive portal, the Packaging Intelligence Center, to enable interrogation by subscribers. We
also produce reports by Country and Market containing a data book style of top-line data. These
reports are also uploaded to the Packaging Intelligence Center as well as being forwarded to
various Distributors and Sales teams
©Canadean. This product is licensed and is not to be photocopied. Reference code: PK0647MR
The Packaging of Retail Beer & Cider in France, 2008 to 2018
Published: July 2014
10
Related Reports
The Packaging of Retail Beer & Cider in Germany, 2008 to 2018
The Packaging of Retail Beer & Cider in the UK, 2008 to 2018
The Packaging of Retail Beer & Cider in Ireland, 2008 to 2018
The Packaging of Retail Spirits in France, 2008 to 2018
The Packaging of Retail Wines in France, 2008 to 2018
©Canadean. This product is licensed and is not to be photocopied. Reference code: PK0647MR
The Packaging of Retail Beer & Cider in France, 2008 to 2018
Published: July 2014
11
Table of Contents
1. Introduction ................................................................................................. 6
1.1 What is this Report About? ................................................................................... 6
1.2 Market Categories ................................................................................................ 6
1.2.1 Category Measures ............................................................................................................. 6
1.3 Packaging Categories .......................................................................................... 7
1.3.1 Primary Packaging Container .............................................................................................. 7
1.3.2 Primary Packaging Closure ................................................................................................. 9
1.3.3 Primary Packaging Outer .................................................................................................. 10
1.3.4 Multi-Packaging ................................................................................................................. 11
2. Methodology ............................................................................................. 12
2.1 Introduction ........................................................................................................ 12
2.1.1 Overall Research Program Framework ............................................................................. 12
2.2 Stage 1 - Initial Market Sizing of the Packaging Market ...................................... 13
2.3 Stage 2 – Primary Research on Packaging Consumption .................................. 13
2.4 Stage 3 - Analyst Review ................................................................................... 14
2.5 Stage 4 - Expert Review ..................................................................................... 14
2.6 Stage 5 – Publication ......................................................................................... 14
3. Overview .................................................................................................... 15
3.1 Beer & Cider Market Data .................................................................................. 15
3.1.1 Beer & Cider Market Overview by Number of Packs ........................................................ 15
3.1.2 Beer & Cider Market Overview by Volume ........................................................................ 16
3.2 Beer & Cider Packaging Data ............................................................................ 18
3.2.1 Beer & Cider Packaging Overview .................................................................................... 18
4. Beer & Cider Packaging by Market ......................................................... 24
4.1 Beer Packaging by Market ................................................................................. 24
4.1.1 Beer Container Material and Type by Volume of Packaged Goods .................................. 24
4.1.2 Beer Container by Number of Packs (Million Units) .......................................................... 25
4.1.3 Beer Closure Material and Type by Volume of Packaged Goods ..................................... 27
4.1.4 Beer Closure by Number of Packs (Million Units) ............................................................. 28
4.1.5 Beer Outer Material and Type by Volume of Packaged Goods ........................................ 30
4.1.6 Beer Outer by Number of Packs (Million Units) ................................................................. 31
4.2 Beer & Ale Packaging by Market ........................................................................ 32
4.2.1 Beer & Ale Container Material and Type by Volume of Packaged Goods ........................ 32
4.2.2 Beer & Ale Container by Number of Packs (Million Units) ................................................ 33
4.2.3 Beer & Ale Closure Material and Type by Volume of Packaged Goods ........................... 35
©Canadean. This product is licensed and is not to be photocopied. Reference code: PK0647MR
The Packaging of Retail Beer & Cider in France, 2008 to 2018
Published: July 2014
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4.2.4 Beer & Ale Closure by Number of Packs (Million Units).................................................... 36
4.2.5 Beer & Ale Outer Material and Type by Volume of Packaged Goods ............................... 38
4.2.6 Beer & Ale Outer by Number of Packs (Million Units) ....................................................... 39
4.3 Cider Packaging by Market ................................................................................ 40
4.3.1 Cider Container Material and Type by Volume of Packaged Goods ................................. 40
4.3.2 Cider Container by Number of Packs (Million Units) ......................................................... 41
4.3.3 Cider Closure Material and Type by Volume of Packaged Goods .................................... 43
4.3.4 Cider Closure by Number of Packs (Million Units) ............................................................ 44
4.3.5 Cider Outer Material and Type by Volume of Packaged Goods ....................................... 46
4.3.6 Cider Outer by Number of Packs (Million Units) ................................................................ 47
4.4 Multipackaging in the Beer & Cider Market......................................................... 48
4.4.1 Beer & Cider Multipackaging Material and Type by Volume of Packaged Goods ............ 48
4.4.2 Beer & Cider Multipackaging Material and Type by Number Of Packs ............................. 49
5. Appendices ............................................................................................... 50
5.1 Product Category Definitions .............................................................................. 50
5.2 Package Definitions ........................................................................................... 50
5.2.1 Primary Packaging Container ............................................................................................ 50
5.2.2 Primary Packaging Closure ............................................................................................... 52
5.2.3 Primary Packaging Outer .................................................................................................. 54
5.2.4 Primary Packaging Multi-Packaging .................................................................................. 55
5.3 About Canadean ................................................................................................ 56
5.4 Disclaimer .......................................................................................................... 56
©Canadean. This product is licensed and is not to be photocopied. Reference code: PK0647MR
The Packaging of Retail Beer & Cider in France, 2008 to 2018
Published: July 2014
13
List of Figures
Figure 1: Packaging Research Program Methodology ................................................................................................... 12
Figure 2: France Beer & Cider Market Size by Packs (Million Units), 2008 – 2018 ........................................................ 15
Figure 3: France Beer & Cider Market Dynamics (Million Units), 2008 – 2013 vs 2013 – 2018 ...................................... 16
Figure 4: France Beer & Cider Market Size by Volume (Million Litres), 2008 – 2018 ..................................................... 17
Figure 5: France Beer & Cider Market Dynamics (Million Litres), 2008 – 2013 vs 2013 – 2018 ..................................... 17
Figure 6: France Beer & Cider Container Material by Volume of Packaged Goods (Million Litres), 2008 – 2018............ 18
Figure 7: France Beer & Cider Container Material Market Dynamics (Million Litres), 2008 – 2018 ................................. 19
Figure 8: France Beer & Cider Container Material by Packs (Million Units), 2008 – 2018 .............................................. 20
Figure 9: France Beer & Cider Container Material Market Dynamics (Million Units), 2008 – 2018 ................................. 20
Figure 10: France Beer & Cider Container Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 .............. 21
Figure 11: France Beer & Cider Container Type Market Dynamics (Million Litres), 2008 – 2018 ................................... 22
Figure 12: France Beer & Cider Container Type by Packs (Million Units), 2008 – 2018 ................................................. 23
Figure 13: France Beer & Cider Container Type Market Dynamics (Million Units), 2008 – 2018 .................................... 23
Figure 14: France Beer Container Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 ....... 24
Figure 15: France Beer Container Material and Type, Volume Market Dynamics (Million Litres), 2008 – 2018 .............. 25
Figure 16: France Beer Container Material and Type by Packs (Million Units), 2008 – 2018 ......................................... 26
Figure 17: France Beer Container Material and Type, Packs Market Dynamics (Million Units), 2008 – 2018 ................. 26
Figure 18: France Beer Closure Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 .......... 27
Figure 19: France Beer Closure Material and Type, Volume Market Dynamics (Million Litres), 2008 – 2018 ................. 28
Figure 20: France Beer Closure Material and Type by Packs (Million Units), 2008 – 2018 ............................................ 29
Figure 21: France Beer Closure Material and Type, Packs Market Dynamics (Million Units), 2008 – 2018 .................... 29
Figure 22: France Beer Outer Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 ............. 30
Figure 23: France Beer Outer Material and Type by Packs (Million Units), 2008 – 2018 ................................................ 31
Figure 24: France Beer & Ale Container Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018
...................................................................................................................................................................................... 32
Figure 25: France Beer & Ale Container Material and Type, Volume Market Dynamics (Million Litres), 2008 – 2018 ..... 33
Figure 26: France Beer & Ale Container Material and Type by Packs (Million Units), 2008 – 2018 ................................ 34
Figure 27: France Beer & Ale Container Material and Type, Packs Market Dynamics (Million Units), 2008 – 2018 ........ 34
Figure 28: France Beer & Ale Closure Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 35
Figure 29: France Beer & Ale Closure Material and Type, Volume Market Dynamics (Million Litres), 2008 – 2018 ........ 36
Figure 30: France Beer & Ale Closure Material and Type by Packs (Million Units), 2008 – 2018 ................................... 37
Figure 31: France Beer & Ale Closure Material and Type, Packs Market Dynamics (Million Units), 2008 – 2018 ........... 37
Figure 32: France Beer & Ale Outer Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 .... 38
Figure 33: France Beer & Ale Outer Material and Type by Packs (Million Units), 2008 – 2018 ...................................... 39
Figure 34: France Cider Container Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 ...... 40
Figure 35: France Cider Container Material and Type, Volume Market Dynamics (Million Litres), 2008 – 2018 ............. 41
Figure 36: France Cider Container Material and Type by Packs (Million Units), 2008 – 2018 ........................................ 42
Figure 37: France Cider Container Material and Type, Packs Market Dynamics (Million Units), 2008 – 2018 ................ 42
Figure 38: France Cider Closure Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 ......... 43
Figure 39: France Cider Closure Material and Type, Volume Market Dynamics (Million Litres), 2008 – 2018 ................ 44
Figure 40: France Cider Closure Material and Type by Packs (Million Units), 2008 – 2018 ........................................... 45
Figure 41: France Cider Closure Material and Type, Packs Market Dynamics (Million Units), 2008 – 2018 ................... 45
Figure 42: France Cider Outer Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 ............ 46
Figure 43: France Cider Outer Material and Type by Packs (Million Units), 2008 – 2018 ............................................... 47
Figure 44: France Beer & Cider Multipackaging Material and Type by Volume of Packaged Goods (Million Litres), 2013
...................................................................................................................................................................................... 48
Figure 45: France Beer & Cider Multipackaging Material and Type by Packs (Million Units), 2013 ................................ 49
©Canadean. This product is licensed and is not to be photocopied. Reference code: PK0647MR
The Packaging of Retail Beer & Cider in France, 2008 to 2018
Published: July 2014
14
List of Tables
Table 1: Beer & Cider Markets and Categories ................................................................................................................ 6 Table 2: Primary Packaging Container - Materials ........................................................................................................... 7 Table 3: Primary Packaging Container - Types ................................................................................................................ 8 Table 4: Primary Packaging Closure - Materials .............................................................................................................. 9 Table 5: Primary Packaging Closure - Types ................................................................................................................... 9 Table 6: Primary Outer - Materials ................................................................................................................................. 10 Table 7: Primary Outer - Types ..................................................................................................................................... 10 Table 8: Multi-Packaging - Materials .............................................................................................................................. 11 Table 9: Multi-Packaging - Types .................................................................................................................................. 11 Table 10: France Beer & Cider Market Size by Packs (Million Units), 2008 – 2018 ........................................................ 15 Table 11: France Beer & Cider Market Size by Volume (Million Litres), 2008 – 2018 ..................................................... 16 Table 12: France Beer & Cider Container Material by Volume of Packaged Goods (Million Litres), 2008 – 2018 ........... 18 Table 13: France Beer & Cider Container Material by Packs (Million Units), 2008 – 2018 ............................................. 19 Table 14: France Beer & Cider Container Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 ............... 21 Table 15: France Beer & Cider Container Type by Packs (Million Units), 2008 – 2018 .................................................. 22 Table 16: France Beer Container Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 ........ 24 Table 17: France Beer Container Material and Type by Packs (Million Units), 2008 – 2018........................................... 25 Table 18: France Beer Closure Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 ........... 27 Table 19: France Beer Closure Material and Type by Packs (Million Units), 2008 – 2018 .............................................. 28 Table 20: France Beer Outer Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 .............. 30 Table 21: France Beer Outer Material and Type by Packs (Million Units), 2008 – 2018 ................................................. 31 Table 22: France Beer & Ale Container Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018
...................................................................................................................................................................................... 32 Table 23: France Beer & Ale Container Material and Type by Packs (Million Units), 2008 – 2018 ................................. 33 Table 24: France Beer & Ale Closure Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018.. 35 Table 25: France Beer & Ale Closure Material and Type by Packs (Million Units), 2008 – 2018 .................................... 36 Table 26: France Beer & Ale Outer Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 ..... 38 Table 27: France Beer & Ale Outer Material and Type by Packs (Million Units), 2008 – 2018 ........................................ 39 Table 28: France Cider Container Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 ....... 40 Table 29: France Cider Container Material and Type by Packs (Million Units), 2008 – 2018.......................................... 41 Table 30: France Cider Closure Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 .......... 43 Table 31: France Cider Closure Material and Type by Packs (Million Units), 2008 – 2018 ............................................. 44 Table 32: France Cider Outer Material and Type by Volume of Packaged Goods (Million Litres), 2008 – 2018 ............. 46 Table 33: France Cider Outer Material and Type by Packs (Million Units), 2008 – 2018 ................................................ 47 Table 34: France Beer & Cider Multipackaging Material and Type by Volume of Packaged Goods (Million Litres), 2013
...................................................................................................................................................................................... 48 Table 35: France Beer & Cider Multipackaging Material and Type by Packs (Million Units), 2013 ................................. 49 Table 36: Beer & Cider Category Definitions ................................................................................................................. 50 Table 37: Primary Packaging Container Materials ......................................................................................................... 50 Table 38: Primary Packaging Container Types .............................................................................................................. 51 Table 39: Primary Packaging Closure Materials ............................................................................................................ 52 Table 40: Primary Packaging Closure Types ................................................................................................................. 52 Table 41: Primary Outer Materials ................................................................................................................................. 54 Table 42: Primary Outer Types ...................................................................................................................................... 54 Table 43: Multi-Packaging Material................................................................................................................................ 55 Table 44: Multi-Packaging Type .................................................................................................................................... 55
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