IBM Software Group Channel Marketing
© 2003 IBM Corporation
EMEA Q2 Channel Marketing and Enablement Calendar of Events
and Activities
IBM Software Group Channel Marketing 2004
Table of Contents
3 Legend for type of tactic 4 - 9 Q2 Integration Program tactics 10 - 15 Q2 Automation Program tactics 16 - 21 Q2 People Productivity Program tactics 22 - 26 Q2 SMB Program tactics 27 Q2 Developer Program tactics 28 Q2 Install Base Program tactics 29 - 30 Q2 SWG product launches 31 Q2 IBM Software Group brand enablement 32 - 38 Q2 Channel enablement by region
* All tactics and events are subject to change
Page No.
IBM Software Group Channel Marketing 2004
Legend
OTM = Outbound Telemarketing via Vendor
DM = Direct Marketing
EM = email
Event = Face to face seminar or tradeshow
Tele = Telemarketing
COL = Collateral
BPE = Business Partner enablement
IBM Software Group Channel Marketing 2004
Q2 Integration ActivitiesName of Tactic Type of
TacticTarget Audience
City/Country/Region
IBM Contact URL Reference (if avail) Date
Integration Lunch and Learn
WW Webcast
PWSW BPs WW https://www-100.ibm.com/partnerworld/software/pwswzone.nsf/docs/KSCR-5WKRAA?opendocument
8 April
Gartner AI & WebServices
Event EMEA Claire [email protected]
7/8 June
EAI Forum Event Germany Jany Dumz-Hanssen
May
ARS Raodshow Event Germany Jany Dumz-Hanssen
Information Integration mailing
DM LOB/IT audiences
Germany Jany Dumz-Hanssen
Introductory Integration Mailing/eMail 2nd wave
DM/EM LOB/IT audiences
Germany Jany Dumz-Hanssen
E12-Gipfel – EMEA 2004 BI
Event Germany Jany Dumz-Hanssen
April
IBM Software Group Channel Marketing 2004
Q2 Integration ActivitiesName of Tactic
Type of Tactic
Target Audience
City/Country/Region
IBM Contact URL Reference (if avail) Date
ComputerWoche BARC BI
Event Germany Jany Dumaz-Hanssen
Relationship/ Closing Integration event
Event Germany Jany Dumaz-Hanssen
EBOD cross-software, cross Program event
Event Germany Jany Dumaz-Hanssen
BI City briefings Event Germany Jany Dumaz-Hanssen
May
Exec Event Event Koln, Germany Jany Dumaz-Hanssen
June
Process Integration theme
Tele Germany Jany Dumaz-Hanssen
April
Telediscovery on Process Integration theme
Tele Germany Jany Dumaz-Hanssen
April
eCommerce theme
Tele Germany Jany Dumaz-Hanssen
IBM Software Group Channel Marketing 2004
Q2 Integration ActivitiesName of Tactic Type of
TacticTarget Audience
City/Country/Region
IBM Contact URL Reference (if avail) Date
European Supply Chain Summit
Event Amsterdam Christina Mavromatis
April
Information Integration theme
EM/DM LOB/IT audiences
UK Christina Mavromatis
Introductory Integration Mailing/eMail 2nd wave
DM/EM LOB/IT audiences
UK Christina Mavromatis
Retail Solutions Event UK Christina Mavromatis
Content Management in Public Sector – Butler Group Management Briefing
Event UK Christina Mavromatis
BI Exec event Event UK Christina Mavromatis
May
EBOD cross software, cross Program event
Event UK Christina Mavromatis
June
BI City briefings Event UK Christina Mavromatis
May
IBM Software Group Channel Marketing 2004
Q2 Integration ActivitiesName of Tactic Type of
TacticTarget Audience
City/Country/Region
IBM Contact URL Reference (if avail) Date
Process Integration theme
Tele UK Christina Mavromatis
April
Telediscovery on demand theme
Tele UK Christina Mavromatis
Telediscovery eComerce theme
Tele UK Christina Mavromatis
Telediscovery Information Integration theme
Tele UK Christina Mavromatis
IBM Software Group Channel Marketing 2004
Q2 Integration ActivitiesName of Tactic Type of
TacticTarget Audience
City/Country/Region
IBM Contact URL Reference (if avail) Date
Information Integration theme
EM/DM LOB/IT audiences
France Gina-Marie Collingnon
Introductory Integration Mailing/eMail 2nd wave
DM/EM LOB/IT audiences
France Gina-Marie Collingnon
EBOD cross software, cross Program event
Event France Gina-Marie Collingnon
June
Telediscovery on Process Integration theme
Tele France Gina-Marie Collingnon
April
Rencontres Technologiques Business Integration
Event France Gina-Marie Collingnon
April
Process Integration theme
Tele France Gina-Marie Collingnon
April
Telediscovery on Mobility theme
Tele France Gina-Marie Collingnon
IBM Software Group Channel Marketing 2004
Q2 Integration ActivitiesName of Tactic Type of
TacticTarget Audience
City/Country/Region
IBM Contact URL Reference (if avail)
Date
Telediscovery on Process Integration theme
Tele LOB/IT audiences
Italy Francesca Lando
Telediscovery on Information Integration theme
Tele LOB/IT audiences
Italy Francesca Lando
Introductory Integration Mailing/eMail 2nd wave
DM/EM LOB/IT audiences
Italy Francesca Lando
Wireless Business Forum
Event Italy Francesca Lando April 28/29
EBOD cross software, corss Program event
Event Italy Francesca Lando June
BI City briefings Event Italy Francesca Lando May
Joint Vodafone/ Omnitel event
Event Italy Francesca Lando
Process Integration theme
Tele Italy Francesca Lando April
IBM Software Group Channel Marketing 2004
Q2 Automation ActivitiesName of Tactic
Type of Tactic
Target Audience
City/Country/Region
IBM Contact URL Reference (if avail)
Date
Automation Intro DM IA, top SMB. Fr/Ger/IT/UK. Cross Industries
UKFranceGermanyItaly
Ruth MurrayElisabeth ObadiaKarin Schwenk Maurizio Simionato
Jan - April
Automation Intro - followup
Tele IA, top SMB. Fr/Ger/IT/UK. Cross Industries
UKFranceGermanyItaly
Ruth Murray Elisabeth Obadia Karin Schwenk Maurizio Simionato
Feb - May
Optimising IT (conference)
Event Event own list. UK , Cross industries
UK Ruth Murray March 10
Optimising IT - followup
Tele Event own list. UK. Cross industries
UK Ruth Murray March - April
ATM(Seminar)
Event IA, top SMB Italy, Finance Sector
Italy Maurizio Simionato March 30
IBM Software Group Channel Marketing 2004
Q2 Automation ActivitiesName of Tactic Type of Tactic Target
AudienceCity/Country/Region
IBM Contact URL Reference (if avail)
Date
Security/Identity Telediscovery
Tele IA, top SMB ItalyCross industries
Italy Maurizio Simionato Feb - March
Security/Identity (sales closing seminar)
Event IA, top SMB ItalyCross industries
Italy Maurizio Simionato April 1
Infosecurity (exhibition)
Event Event own list. Italy Cross industries
Italy Maurizio Simionato Feb 11-13
Infosecurity - followup
Tele Event own list. Italy Cross industries
Italy Maurizio Simionato Feb – March
Storage Expo(exhibition)
Event Event own list. Italy Cross industries
Italy Maurizio Simionato Feb 11-13
Storage Expo – followup
Tele Event own Italy list. Cross industries
Italy Maurizio Simionato
Security Summit(Seminar)
Event IA, top SMB Germany,Cross industries
Germany Karin Schwenk
Security Summit - followup
Tele IA, top GermanySMB, Cross industries
Germany Karin Schwenk
IBM Software Group Channel Marketing 2004
Q2 Automation ActivitiesName of Tactic Type of Tactic Target
AudienceCity/Country/Region
IBM Contact URL Reference (if avail)
Date
Recontre Technologiques (seminar)
Event IA, top SMB France Cross industries
France Elisabeth Obadia http://www-5.ibm.com/fr/events/rencontres_tivoli.html
Jan – July
Recontre Technologiques – followup
Tele IA, top SMB France Cross industries
France Elisabeth Obadia Feb – August
Automation Intro DM/EM IA, top SMB. Fr/Ger/IT/UK. Cross Industries
UKFranceGermanyItaly
Ruth MurrayElisabeth ObadiaKarin Schwenk Maurizio Simionato
May
Automation sub themes
DM/EM IA, top SMB. Fr/Ger/IT/UK. Cross Industries
UKFranceGermanyItaly
Ruth MurrayElisabeth ObadiaKarin Schwenk Maurizio Simionato
June – Sept
Automation Intro and sub themes – followup
Tele IA, top SMB. Fr/Ger/IT/UK. Cross Industries
UKFranceGermanyItaly
Ruth MurrayElisabeth ObadiaKarin Schwenk Maurizio Simionato
May - Sept
Security Summit - followup
Tele IA, top GermanySMB, Cross industries
Germany Karin Schwenk
IBM Software Group Channel Marketing 2004
Q2 Automation ActivitiesName of Tactic Type of
TacticTarget Audience City/
Country/Region
IBM Contact URL Reference (if avail)
Date
IDC Storage (conference)
Event Event own list UK, London Ruth Murray 20 May
IDC Storage (conference)
Event Event own list Italy, Milan Maurizio Simionato 26 May
IDC Storage (conference)
Event Event own list France, Paris Elisabeth Obadia 27 May
IDC Storage (conference)
Event Event own list Netherlands, Amsterdam
Ine Van Gisbergen 3 June
IDC Storage (conference)
Event Event own list Sweden, Stockholm
Anja Mejnert Smith 8 June
IDC Storage (conference)
Event Event own list Denmark, Copenhagen
Anja Mejnert Smith 10 June
IDC Storage (conference)
Event Event own list Austria, Wien Teresa Karacsonyi 15 June
IDC Storage (conference)
Event Event own list Germany, Frankfurt
Karin Schwenk 17 June
IDC Storage (conference)
Event Event own list Spain, Madrid Teresa Lozano Munoz
22 June
IDC Storage (conference)
Event Event own list Czech Republic, Prague
Gabriela Pacso 1 April
IDC Storage (conference)
Event Event own list Hungary, Budapest
Gabriela Pacso 8 April
IBM Software Group Channel Marketing 2004
Q2 Automation ActivitiesName of Tactic Type of
TacticTarget Audience City/Country/
Region IBM Contact URL Reference
(if avail)Date
IDC Storage (conference)
Event Event own list Croatia. Zagreb Gabriela Pacso 15 April
IDC Storage (conference)
Event Event own list Poland, Warsaw Gabriela Pacso 22 April
IDC Storage (conference)
Event Event own list Dubai,United Arab Emirates
Gabriela Pacso 29 April
IDC Storage (conference)
Event Event own list Russia, Moscow Gabriela Pacso October 2004
IDC Storage -followup
Tele Event own list Countries as per above IDC conference
Contacts as for above country events
April – Nov
Roland Garros hospitality presentation
Event IA, top SMB. Fr/Ge/IT/UK. Cross Industries
France but pan EMEA attendance
Ruth Murray, Elisabeth Obadia, Karin Schwenk, Maurizio Simionato
June
Wimbledon hospitality presentation
Event1 IA, top SMB UK Cross Industries
UK Ruth Murray June
CIO Dialog IT Konsolidierun g10
Event IA, top SMB Germany Cross Industries
Germany Karin Schwenk April 1
CIO Dialog IT Konsolidierun g10 - followup
Tele IA, top SMB Germany Cross Industries
Germany Karin Schwenk April - May
IBM Software Group Channel Marketing 2004
Q2 Automation ActivitiesName of Tactic Type of
TacticTarget Audience City/
Country/Region
IBM Contact URL Reference (if avail)
Date
Lotus Admin15 Event IA, top SMB, Germany, Cross Industries
Germany Karin Schwenk April 1
IBM Middleware Seminar
Event IA, top SMB, Fr/Ge/IT/UK, Cross Industries
UK, France, Germany, Italy
Ruth Murray, Elisabeth Obadia, Karin Schwenk, Maurizio Simionato
June
IBM Middleware Seminar – followup
Event IA, top SMB, Fr/Ge/IT/UK, Cross Industries
UK, France, Germany, Italy
Ruth Murray, Elisabeth Obadia, Karin Schwenk, Maurizio Simionato
June – Sept
Xprog telediscovery
Tele IA, top SMB, Fr/Ge/IT/UK, Cross Industries
UK, France, Germany, Italy
Ruth Murray, Elisabeth Obadia, Karin Schwenk, Maurizio Simionato
April – June
Automation & security telediscovery
Tele IA, top SMB. FR cross industries
France Elisabeth Obadia April – June
Automation, iSeries & pSeries
Tele IA, top SMB. FR cross industries
France Elisabeth Obadia April – June
Compliance research
Tele/DM IA, top SMB. Fr/Ge/IT/UK Finance and Govt.
UK, France, Germany, Italy
Ruth Murray, Elisabeth Obadia, Karin Schwenk, Maurizio Simionato
April – June
IBM Software Group Channel Marketing 2004
Q2 People Productivity Activities
Name of Tactic Type of Tactic
Target Audience City/Country/Region
IBM Contact URL Reference (if avail) Date
People Productivity Program Lunch and Learn
Webcast PWSW BPs WW https://www-100.ibm.com/partnerworld/software/pwswzone.nsf/docs/KSCR-5WKRAA?opendocument
22 April
Collaboration subtheme
EM/DM I&A and focus accounts
EMEA M. Yolanda Moreno [email protected]
April
Content Management subtheme
EM/DM I&A and focus accounts
EMEA M. Yolanda Moreno [email protected]
May
PP advertising ADV M. Yolanda Moreno [email protected]
April to December
Portal, Collaboration & Content Management telediscovery
OTM Distribution and Industrial sectors (1200 contacts)
EMEA M. Yolanda Moreno [email protected]
April/May
IBM Software Group Channel Marketing 2004
Q2 People Productivity Activities
Name of Tactic Type of Tactic
Target Audience City/Country/Region
IBM Contact URL Reference (if avail)
Date
Portal, Collaboration & Content Management telediscovery
Tele Public and FSS sectors (2000 contacts)
EMEA M. Yolanda Moreno [email protected]
May/June
eBOD Seminar Roadshows
Event I&A and focus accounts
EMEA:Stuttgart 1/6Munich 3/6Berlin 6/6Warwick 14/6La Gaude 21/6Paris 12/5Milan, Rome, Catania 18/5
Jarmila Halovsky-Yu [email protected]
May/June
IBM Software Group Channel Marketing 2004
Q2 People Productivity Activities – UK
Name of Tactic Type of Tactic
Target Audience City/Country/Region
IBM Contact URL Reference (if avail)
Date
Linux Expo External event
Event London, UK http://www.linuxexpo.co.uk
20/21 April
Content Management Technical event
Event Staines, UK April
Institute of Financial Services
Event London, UK 12 May
ST/QP conference
Event Bedfont, UK 27 May
IBM Software Group Channel Marketing 2004
Q2 People Productivity Activities – Germany
Name of Tactic Type of Tactic
Target Audience
City/Country/Region IBM Contact URL Reference (if avail)
Date
Common Storage Event Boeblingen, Germany 21 April and 18 June
Content Manager Referenz-kundentage
Event 09.03.04 Wüstenrot Bank30.03.04 Deutsche Bahn06.04.04 BASF15.04.04 PAUL HARTMANN AG27.04.04 Kraft Foods11.05.04 BASF25.05.04 Wüstenrot Bank08.06.04 BASF22.06.04 Deutsche Bahn06.07.04 Kraft Foods20.07.04 BASF
Customer breakfast
Event May
IBM Software Group Channel Marketing 2004
Q2 People Productivity Activities –Italy
Name of Tactic Type of Tactic
Target Audience City/Country/Region
IBM Contact URL Reference (if avail)
Date
Software solution Center
Event Italy April
SMB focus event Event Napoli 28 April
SMB focus event Event Genova 4 May
SMB focus event Event Pordenone 11 May
SMB focus event Event Verona 18 May
SMB focus event Event Bologna 20 May
PA Forum Event Rome 10 to 14 May
IBM Software Group Channel Marketing 2004
Q2 People Productivity Activities – France
Name of Tactic Type of Tactic
Target Audience City/Country/Region
IBM Contact URL Reference (if avail) Date
Rencontres Technologiques
Event http://www5.ibm.com/fr/events/rencontres_lotus.html
April, 8, 29,May 27, June 10,23, July 1
IBM Software Group Channel Marketing 2004
Q2 SMB ActivitiesName of Tactic Type of
TacticTarget Audience
City/Country/Region
IBM Contact URL Reference (if avail) Date
SMB Program Lunch and Learn
Webcast PWSW BPs
WW https://www-100.ibm.com/partnerworld/software/pwswzone.nsf/docs/KSCR-5WKRAA?opendocument
6 May
Banner ad campaign
Adv Angela [email protected]
April to Dec
Print advertising campaign
Adv Angela [email protected]
April to Dec
Express telediscovery
Tele Angela [email protected]
April/May
Integration / Express
DM Regional SMB PMs May
Integration process telediscovery
OTM Regional SMB PMs May
Integration process landing pages/ information kits
Web Regional SMB PMs May
Integration / Express
DM Regional SMB PMs June
IBM Software Group Channel Marketing 2004
Q2 SMB Activities – UK
Name of Tactic Type of Tactic
Target Audience
City/Country/Region
IBM Contact URL Reference (if avail)
Date
BI Manufacturing mailing
DM Terry [email protected]
January
Smarter Business Event Terry [email protected]
June
IBM Software Group Channel Marketing 2004
Q2 SMB Activities – Germany
Name of Tactic Type of Tactic
Target Audience
City/Country/Region
IBM Contact URL Reference (if avail)
Date
Cubus event Event Stuttgart Rita [email protected]
March
CRN Storage Solution days
Event Munich Rita [email protected]
March
GSMB Integration events
Event Hannover, Köln, Rheinland, Erfurt, Stuttgart, Nürnberg, Frankfurt
Rita [email protected]
March to June
IBM Software Group Channel Marketing 2004
Q2 SMB Activities – ItalyName of Tactic Type of
TacticTarget Audience
City/Country/Region
IBM Contact URL Reference (if avail)
Date
BP SSC brochure COL Angela [email protected]
April
Portal & Content Management event
Event Napoli Angela [email protected]
May
Integration/ Primeur
Event Geneva Angela [email protected]
May
Automation event Event Verona Angela [email protected]
May
People Productivity event
Event Bologna Angela [email protected]
May
Rational event Event Catania Angela [email protected]
June
IBM Software Group Channel Marketing 2004
Q2 SMB Activities – France
Name of Tactic Type of Tactic
Target Audience
City/Country/Region
IBM Contact URL Reference (if avail)
Date
GSMB Express road show
Event Lille Emilie [email protected]
8 April
GSMB Express road show
Event Lyon Emilie [email protected]
June
Express pocket guide
COL Emilie [email protected]
April
IBM Software Group Channel Marketing 2004
Q2 Developer Activities
Name of Tactic
Type of Tactic Target Audience
City/Country/Region
IBM Contact URL Reference (if avail) Date
Software Developer Program Lunch and Learn
WW Webcast PWSW BPs https://www-100.ibm.com/partnerworld/software/pwswzone.nsf/docs/KSCR-5WKRAA?opendocument
20 May
IBM Software Group Channel Marketing 2004
Q2 Install Base ActivitiesName of Tactic Type of
TacticTarget Audience
City/Country/Region
IBM Contact URL Reference (if avail) Date
Rational to WebSphere
Tele WebSphere Studio users
UK, GE, IT, FR Claude Haik [email protected]
under construction 13 April
Informix Xsell/Upsell
Tele Informix IDS customers
UK, GE, IT, FR Claude Haik [email protected]
under construction 19 April
Informix Infobahn seminars
Events Informix IDS customers
All Europe Angus Falcone under construction June
Events-in-a-boxSeminars by BPs
Events BPs install base
All Europe Fredy [email protected]
May
Lotus 'Jump' Tele Lotus with no maintenance
All Europe Fredy [email protected]
TDB
zSeries DB2 & IMS Seminar/tech update
Event Series DB2 & IMS
UK, GE, IT, FR Claude Haik [email protected]
14 June
zSeries CICS Seminar
Event zSeries All Europe Claude Haik [email protected]
June
Install Base Program Lunch and Learn
WW Webcast PWSW BPs https://www-100.ibm.com/partnerworld/software/pwswzone.nsf/docs/KSCR-5WKRAA?opendocument
3 June
IBM Software Group Channel Marketing 2004
Q2 SWG Brand Product Launches
DB2 Tivoli Rational Websphere Lotus
DB2 UDB 8.2ITSM Storage Managers 5.2.x
IBM Rational Rapid Developer (Service Release)
CICS Performance Monitor 1.3
IBM Lotus Workplace Messaging 2.5 **
Informix, XPS 8.5 ITM NP 2.1
IBM Ratinoal v2003.06 (Service Release 2) Full respin / new baseline of product set
AIX Fortran Family - XL Fortran for AIX V9.1
IBM Lotus Workplace Content Management 2.5
Portlets IIIIT Service Level Advisor 2.1
IBM WebSphere Studio 5.1.2 (Site Developer and Application Developer now part of Rational) C for AIX 7.0
IBM Lotus Workplace Express New
DB2 II Replication Server 8.2 SA for z/OS 2.3
Purify for Linux and UNIX C/C++ Feature of z/OS 1.6
IBM Lotus Workplace Team Collaboration 2.5 ***
DB2 CM Portlets III V8.2 License Mgr 2.1
IBM Rational SUMMIT Ascendant (now part of Rational) CICSVR 3.3
IBM Lotus Workplace Real Time Collaboration 2.5 *** New
DB2 CM OnDemand/iSeries V5.3
IT Security Assurance Manager
IBM WebSphere MQ Everyplace 2.1
IBM Lotus Workplace Collaborative Learning 2.5
IBM Software Group Channel Marketing 2004
Q2 SWG Brand Product Launches
DB2 Tivoli Rational WebSphere Lotus
DB2 CM/iSeries V5.3AIX Fortran Family - XL Fortran for AIX V9.1
IBM Lotus Workplace Document Manager 2.5 New
C for AIX 7.0
IBM Lotus Notes 6.5.1 including IBM Lotus Instant Messaging
C/C++ Feature of z/OS 1.6IBM Lotus Domino Access for Microsoft Outlook
CICSVR 3.3 IBM Lotus WorkflowIBM WebSphere MQ Everyplace 2.1 IBM Lotus Team Workplace
VisualAge C++ for AIX 7.0IBM Lotus Instant Messaging and Web Conferencing
XL Fortran for Linux on pSeries V9.1
IBM Lotus Domino Document Manager
z/OS Communications Server V1R6
New & Updated Portlets & Sample Portal Page & Documentation
IBM WebSphere Studio Asset Analyzer 4.0WebSphere Everyplace Platform for SMB
IBM Software Group Channel Marketing 2004
Q2 Enablement by Brand (click on the course to view all details)BRAND Type of
entitlementType of course TITLE
Cross Brand Classroom TechnicalECIS - Education Centers for IBM Software cross brand traing
Cross Brand online SalesPartnerWorld University and Brand 101s
Cross Brand online TechnicalVIC - IBM Integrated Runtime
Cross Brand online Sales/TechnicalVirtual Inovation Center Courses - Listed Individually
Data online TechnicalIBM DB2 Universal Database
Data online TechnicalIBM DB2 Content Manager
Data online SalesData 101
Data online SalesData 201
Data online SalesVIC-DB2 Content Manager Express Edition Sales Education
Data online SalesVIC-DB2 UDB Express Edition Sales Education
Data online TechnicalVIC - DB2 Content Manager Express Edition V8.2
IBM Software Group Channel Marketing 2004
Q2 Enablement by Region (Central)Name of Tactic Type of
TacticTarget Audience City/
Country/Region
IBM Contact URL Reference (if avail)
Date
Tivoli Storage Virtualisierung
BEE Sales contacts in BP orgs
Stuttgart, Germany, Central
Registration via e-mail to [email protected]
20 April
Tivoli Storage Virtualisierung
BEE Sales contacts in BP orgs
Düsseldorf, Germany, Central
Registration via e-mail to [email protected]
27 April
Tivoli Storage Virtualisierung
BEE Sales contacts in BP orgs
Berlin, Germany, Central
Registration via e-mail to [email protected]
11 May
User training for IBM Tivoli ROI Analyst Tool (V5.1)
BEE Sales & Mktg contacts in BP orgs
Barbara Peter [email protected]
26 April
WebSphere Jump Start Session und Installation Parties
BEE Sales contacts in BP orgs interested in WS Application Server Express and WS Portal Express
Munich, Germany, Central
Barbara Peter [email protected]
http://www.ibm.com/de/events/jump
26 April
WebSphere Jump Start Session und Installation Parties
BEE Sales contacts in BP orgs interested in WS Application Server Express and WS Portal Express
Dortmund, Germany, Central
Barbara Peter [email protected]
http://www.ibm.com/de/events/jump
29 April
IBM Software Group Channel Marketing 2004
Q2 Enablement by Region (Central)Name of Tactic Type of
TacticTarget Audience City/
Country/Region
IBM Contact URL Reference (if avail)
Date
IBM Tivoli Storage Reziprok Mtg
BEE Sales contacts in BP org.
Mainz 5 May
Web Services (WebSphere, Rational, DB2)
BEE Technical contacts in BP org
Munchen 6 May
Tivoli Storage Virtualisierung
BEE Sales contacts in BP org
Berlin 11 May
DB2 and WebSphere Integration WS
BEE Technical, sales contacts in BP org
Stuttgart 11-13 May
Migration Strategies for ISVs
BEE Technical contacts in BP org
Stuttgart 18 May
WebSphere Studio Device Developer WS
BEE Technical, sales contacts in BP org
Stuttgart 25-27 May
Business application integration WS
BEE Technical, sales contacts in BP org
Stuttgart 2-3 June
Business Integration using portals
BEE Technical contacts in BP org
Stuttgart 8 June
IBM Software Group Channel Marketing 2004
Q2 Enablement by Region (Central)Name of Tactic Type of
TacticTarget Audience City/
Country/Region
IBM Contact URL Reference (if avail)
Date
Create a collaborative portal with WS Portal Express
BEE Technical contacts in BP org
Stuttgart 16-17 June
Building Applications with the IBM SW Development platform
BEE Technical contacts in BP org
Hamburg 17 June
Informix Infobahn BEE Technical contacts in BP org
Berlin 24 June
E-business on demand SW: build, run, manage
BEE Technical contacts in BP org
Frankfurt 22 June
DB2 Migration Workshop
BEE Technical contacts in BP org
Boblingen 22 June
E-business on demand SW: build, run, manage
BEE Technical contacts in BP org
Wien 24 June
Informix Infobahn BEE Technical contacts in BP org
Berlin 24 June
I
IBM Software Group Channel Marketing 2004
Q2 Enablement by Region (Central)Name of Tactic Type of
TacticTarget Audience City/
Country/Region
IBM Contact URL Reference (if avail)
Date
Informix Infobahn BEE Technical contacts in BP org
Koln 29 June
Content management certification preparation WS
BEE Technical, sales contacts in BP org
Stuttgart 29 June – 1 July
Enabling applications for Business Process Integration
BEE Technical contacts in BP org
Stuttgart 8 July
I
IBM Software Group Channel Marketing 2004
Q2 Enablement by Region (West)Name of Tactic Type of
TacticTarget Audience City/
Country/Region
IBM Contact URL Reference (if avail)
Date
General BP enablement
BEE BP Sales & Mktg, Alliance mgrs, consultants, preSales
Paris [email protected] 30 March
General BP enablement
BEE BP Sales & Mktg, Alliance mgrs, consultants, preSales
Brussels Denise [email protected]
tbc
General BP enablement
BEE BP Sales & Mktg, Alliance mgrs, consultants, preSales
Toulouse [email protected] 29 April
General BP enablement
BEE BP Sales & Mktg, Alliance mgrs, consultants, preSales
Nantes [email protected] 4 May
General BP enablement
BEE BP Sales & Mktg, Alliance mgrs, consultants, preSales
Marseille [email protected] 6 May
General BP enablement
BEE BP Sales & Mktg, Alliance mgrs, consultants, preSales
Lyon [email protected] 13 May
IBM Software Group Channel Marketing 2004
Q2 Enablement by Region (West)Name of Tactic Type of
TacticTarget Audience City/
Country/Region
IBM Contact URL Reference (if avail)
Date
General BP enablement
BEE BP Sales & Mktg, Alliance mgrs, consultants, preSales
Strasbourg [email protected] 27 May
IBM Software Group Channel Marketing 2004
Q2 Enablement by Region (North)Name of Tactic Type of
TacticTarget Audience City/
Country/Region
IBM Contact URL Reference (if avail)
Date
Storage BEE Sales contacts in BP orgs
Johannesburg Mandi [email protected]
7 April
Business Intelligence
BEE Sales contacts in BP orgs
Johannesburg Mandi [email protected]
21 April
Content Management
BEE Sales contacts in BP orgs
Johannesburg Mandi [email protected]
28 April
Automation & Security
BEE Sales contacts in BP orgs
Johannesburg Mandi [email protected]
5 May
In Technology – IBM Software Innovation Centre Launch
BEE All contacts, All BPs
London [email protected]
27 April
Passport Advantage Enablement
BEE BPs who sell PA, TCI and VAP BPs esp.
EBC, Staines [email protected] 19 May
BP Sales College Workshops
BEE Sales contacts of BPs with focus on Sales Speciality solution area
Bedfont [email protected] (include ‘Business Partner Sales College’ in title)
20 May
IBM Software Group Channel Marketing 2004
Q2 Enablement by Region (North)Name of Tactic Type of
TacticTarget Audience City/
Country/Region
IBM Contact URL Reference (if avail)
Date
BP Sales College Workshops
BEE Sales contacts of BPs with focus on Sales Speciality solution area
Manchester [email protected] (include ‘Business Partner Sales College’ in title)
8 June
BP Induction Day BEE New BPs, new employees at existing BPs
Staines [email protected] (include ‘Business Partner Induction’ in title)
20 May
Lotus Workplace Launch events
BEE Sales contacts BP orgs
Scotland [email protected]
11 May
Lotus Workplace Launch events
BEE Sales contacts BP orgs
Warwick [email protected]
13 May
Lotus Workplace Launch events
BEE Sales contacts BP orgs
Bracknell [email protected]
18 May
Lotus Workplace Launch events
BEE Sales contacts BP orgs
Bracknell [email protected]
20 May
IBM Software Group Channel Marketing 2004
Q2 Enablement by Region (North)Name of Tactic Type of
TacticTarget Audience City/
Country/Region
IBM Contact URL Reference (if avail)
Date
Passport Advantage Enablement
BEE BPs who sell PA, TCI and VAP BPs esp.
EBC, Staines [email protected] 13 July
IBM Software Group Channel Marketing 2004
Q2 Enablement by Region (Nordic)Name of Tactic Type of
TacticTarget Audience City/
Country/Region
IBM Contact URL Reference (if avail)
Date
Lotus Workplace Launch
Event 1 day launch event with BP participation aimed at CEO, CIO, IT Managers, HRM
Denmark Louise [email protected]
www.ibm.com/dk/news/events/lotusworkplace
19 May
Linux Technical Briefing
BEE Technical audience
Denmark Grania [email protected]
http://www.ibm.com/news/dk/events
1 June
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