How to Unleash the Power of Content “Ideas and inspiration for content that people love to
share on social media”
The Emma Creative
The Social Web Landscape - Publisher
The Social Web Landscape - Mobile
The Social Web Landscape - Global
The Social Web Landscape - Tribes
The Social Web Landscape - Search Engines
The Challenges
The Challenges - Finding the Inspiration
The Challenges - My ideas are not original
The Challenges - Its not about “your” product
The Opportunities
The Opportunities - Expert
The Opportunities - Trust
The Opportunities - Global Networking
The Opportunities - Gives the introvert a voice
The Opportunities – Communicate in real time
The Opportunities - Turn Content into Gold
What secrets did I learn?
Start
Perfection
Passion
Audience
Value
Simple
Simple
Headline
Structure
Multi-Media
Sharing
Promotion
Persistence
Tips for Shareable Content
#1. Lists
#2. Negative
#3. Infographics
#4. Images
#5. Video
#6. Curated Content
#7. How To’s
#8. Solving Problems
#9. News
#10. Research
#11. Case Studies
#12. Evergreen
#13. Reviews
#14. Statistics and facts
#15. Quotes
Calls To Action
Takeaways - Passion
Value
Start
Persistence
“Nothing in the world can take the place of persistence. Talent will not, Genius will
not, Education will not; the world is full of educated derelicts.
Persistence and determination alone are omnipotent.”
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