Social Media Drumbeat
Media Crumbling
Revenue Falling
Content Free
Create
Connect
Collaborate
Comment
CommunityContent
Award-Winning
DesignVarietyCreativityMessage
DeliveryUse of
technologyComprehensiveCutting-edge
“One of the best campaigns we’ve ever seen.” —Independent Publisher Book Awards
Social Synergy™
July 19, 2010
Wish you were here.
Achieved “Critical Mass”, today!
Marketing System
Book
Traditional Media
Direct Marketing
Social Media Tools
Applications
Multimedia Content
• Little Red Book• The Fred Factor• Never Eat Alone• Bible in drawer
Your Foundation
Book, Book, Book
Hardcover
Kindle
MemCards®
Flashcards
iPhone
iPad - audio
Traditional Media
Create: Articles PRWebPRWeb
Create: YouTube
Create: Radio
Create: Websites
Create: Websites
Connect: Facebook
Comment: Twitter
Collaboration
Checklist Content: Firehose, or Drip-drip?
• Book• Audio• Video• Articles
Website: Wordpress Facebook Fan Page Twitter Linkedin YouTube Team:
• Strategist• Graphics designer• Copywriter• Web developer (PHP, Javascript, html)• Publicist
Facebook Fanpage http://Facebook/SellingChange
Twitter http://Twitter/SellingChange
Linkedin http://Linkedin/in/BrettClay
Linkedin Group http://linkedin.com/groupRegistration?gid=2450609
Blog http://ChangeLeadershipGroup.com/Feed/RSS
Radio Show RSS http://ActuationZone.com/Feed/RSS
iTunes Channel http://itunes.apple.com/us/podcast/id355387159
YouTube Channel http://YouTube.com/user/SellingChange
Selling Change® (book) http://SellingChange.com
Amazon – Selling Change® http://www.amazon.com/dp/0982295235/
Radio Show http://ActuationZone.com
Change Leadership Group® http://ChangeLeadershipGroup.com
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