#GROWTH + #HACK
Dmytro Voloshyn, preply.com
https://www.facebook.com/dmytriy.voloshyn
http://twitter.com/dmytro_voloshyn
ABOUT
0. Programmer 5+ years
1. Digital marketing in AB-InBev 2+ years
2. Consulting projects, outsource, sales 2+ years
3. CMO & CTO at Preply, growthhacker, 3+ years
and now
PREPLY.COM –
MARKETPLACE FOR
PERSONALIZED TUTORING
We make education more accessible and take a small commission of that
Andrew Chen: A/B tests,
landing pages, viral factor, email
deliverability, and Open Graph
Sean Ellis: Growthhacking as set
of strategies and tactics focused
scalable growth.
Aaron Ginn: Mindset of data,
creativity, and curiosity.
Definitions
Philosophy
"Some things benefit from shocks; they thrive and grow when exposed to
volatility, randomness, disorder, and stressors and love adventure, risk, and
uncertainty. Yet, in spite of the ubiquity of the phenomenon, there is no word for
the exact opposite of fragile. Let us call it antifragile. Antifragility is beyond
resilience or robustness. The resilient resists shocks and stays the same; the
antifragile gets better"
Process: ideas
"Ideas are like rabbits. You get a couple and learn how to handle them,
and pretty soon you have a dozen." - John Steinbeck
CREDITS
http://www.aginnt.com/the-growth-hacker-mafia
http://andrewchen.co
http://kenontek.com/
https://blog.kissmetrics.com/learn-growth-hacking/
http://www.slideshare.net/mattangriffel/growth-hacking
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