Customers Drive Business Success
Effectively managing the customer lifecycle – from marketing to sales to service – is critical to
every company’s profitability and growth.
“… companies with high customer satisfaction scores have blown the S&P 500 out of the water, especially over the last few years. Not only have they produced higher stock returns, but their stock values and cash flows have been less volatile.”
Harvard Business Review, March 2007
Microsoft Dynamics CRM Business Architecture
Microsoft Dynamics CRM is a full customer relationship management (CRM) suite with marketing, sales, and service capabilities that are fast, familiar, and flexible, helping businesses of all sizes to find, win, and grow profitable customer relationships.
Fits Your PeopleThe right user experience for every user role
Now You Can Get CRM That…
Fits Your BusinessConfigures quickly to meet your specific needs
Fits Your EnvironmentDeploys quickly and integrates existing assets
Microsoft Dynamics CRM
Use
Robust Workflow Tools – Designed for the business user
Native Outlook Client – Familiar and intuitive interface
Powerful Remote Capabilities – Consistent offline/mobile
Point & Click Customization – Easily adapts to fit business
Comprehensive Business Intelligence – Easy access and use
• Over 15,500 customers
from small to enterprise
• Over 750,000 users in more
than 80 countries
• Fast, flexible, and affordable
• Full CRM suite of marketing,
sales, and service
• Native Office experience for
rapid adoption
• Advanced SOA / Web
services architecture
Microsoft Dynamics CRM at a Glance
Fast, Productive Sales Management
• Familiar interfacedrives user adoption and increased productivity
• Workflow-drivensales processesensure consistencyand efficiency
• Full spectrum of sales intelligence capabilities provides insight and accurate forecasts
Fast, Consistent Customer Service
• Comprehensive customization and core platform capabilities ensures business agility
• Advanced workflow ensures consistency or service experience
• Complete range of service analytics from basic reporting to sophisticated OLAP and predictive modeling
Fast, Effective Marketing Management
• Intuitive segmentation tools drive superior target selection
• Workflow-driven processes increasereach and relevancy
• Seamless tracking of cross-channel communications saves time and money
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