EntrepreneurOrganization
Washington D.C. Chapter “Size Does Matter”Social Media Presentation April 8th, 2015
Wednesday, April 8, 15
Social Branding
• Picking a memorable, clear username, using the right graphics and information in profiles and biographies.
Wednesday, April 8, 15
ContentStrategy
• Avoiding unnecessary buzzwords and hashtags and writing with clear relatable language.
Wednesday, April 8, 15
Growth Strategy
• Interacting with and following relevant people in your niche, leveraging existing followings to grow other accounts
Wednesday, April 8, 15
Support Networks
• Create your own support accounts and utilize the accounts of friends and co-workers to support social content
Wednesday, April 8, 15
Analytics
• Using native analytics platforms on FB and Twitter as well as 3rd party apps like Hootsuite
Wednesday, April 8, 15
Non-Traditional Social Media:
• Using community sites and aggregators like Yelp and Reddit for social promotion
Wednesday, April 8, 15
Future of Social Media:
• The growing importance of short video like Vine, the fast growth of Tumblr and Pinterest and how people can use these better
Wednesday, April 8, 15
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