EMERGING TRENDS AND EVOLVINGOPPORTUNITIES IN PHARMACY

Dr. Amrish ChandraM.Pharm., Ph.D.

AMITY UNIVERSITY, NOIDA

Emerging Markets

Pharma in crisis

Growth in emerging markets

India’s GDP growth

India’s contribution to global GDP

Population growth in India

Middle class population growth

Where Indians spend

Disease profile in India

Who is paying your medical bills

Role of Insurance

Key growth factors

Indian domestic market

SWOT Analysis

Mergers & Acquitions

Generics vs Branded

Innovator Branding Advantage

Why Branding?

Patents Expiring

Drug Price Control Order

OTC Advantage

Road Ahead

Rural vs Urban

Strategies

Rise in employment

The 2020 Senario

Unethical behaviour

New entrants

Prediction is difficult…

Nobel Laureate 2012

Thank you

amrish_chandra@yahoo.comwww.amrishchandra.com