Ed ByrneUCG - 27th January 2009
Tuesday 27 January 2009
Overview
• Introduction
• Cloud Computing
• How to Get a Job - Personal Branding
• Getting Things Done
• Starting a Business & Some Ideas
Tuesday 27 January 2009
Introduction
• Endare Technologies
• NewVent
• B.Sc. Business & IT - TCD
• Byrne Digital Media
• Hosting365
Tuesday 27 January 2009
Cloud Computing
• Evolution of Computing
• Overview of Internet Infrastructure
• Introduction to Cloud Computing
Tuesday 27 January 2009
The 4 Evolutions of Computing
• Hardware
• Software
• Internet
• Cloud Computing
Tuesday 27 January 2009
Overview of Internet Infrastructure
• Data Centres
• Network
• Computer Equipment
• Storage Services
• Application OS
‘Internet Infrastructure is what makes the Internet go’
Tuesday 27 January 2009
Data Centres
• Ireland is a great place for a DC
• Free Cooling
• Potential for Renewable Energy
• Gateway for Connectivity between America and Europe
• The Problem:
• Massive Power Consumption
• High Carbon Footprint
Tuesday 27 January 2009
Computer Equipment
• Smaller and More Powerful
• Generate More Heat
• Higher Power Densities
• The Problem:
• Low Utilisation
• Very hard to realise benefits from Economies of Scale
Tuesday 27 January 2009
Storage
• Storage needs doubling every 18 months.
• Cost per MB, went to GB, now TB.
• Speed of Connectivity allows creative ways to manage and provision storage.
• The Problem:
• Capacity Management
• Duplication
Tuesday 27 January 2009
Cloud Computing
• Evolution of Electrical Power Delivery
• Localised, Expensive, Industrial Only, Poor Utilisation from a flawed model.
• Centralised Power Plants - Focus on Core, Growth mean’t greater efficiency, higher utilisation reduced delivery price.
Tuesday 27 January 2009
Cloud Computing
• Localised, Expensive, Non-Core, Capital Intensive, Highly Inefficient
• Average Server Utilisation - 15%
• Requirement to provision for peak
• Requirement for BC/DR
• Cloud Computing Centres - Economy of Scale, Utility Model, Inherent Redundancy,
Tuesday 27 January 2009
Cloud Computing
• Compute
• Storage
• Network
• Associated Services
• Ideal for: SaaS, Web Applications, Virtual Desktops, Virtual Servers.
Tuesday 27 January 2009
Brand Me
Tuesday 27 January 2009
Brand Me
• Tom Peters - ‘You are CEO of Me Inc.’
• What is Personal Branding?
• Why is Brand Me important?
• How do I define ‘Me Inc.’
Tuesday 27 January 2009
Brand Me : How-To
• Become an Authority
• Be a Voice
• Create Content
• Participate in Communities and Forums. Or start one!
• The CV is dying. Or already dead.
Tuesday 27 January 2009
Brand Me : 5 Steps for Now
1. Decide what your personal brand stands for.
2. Setup a blog.
3. Setup a twitter account.
4. Join LinkedIn and find like minded people. Search for other forums.
5. Start writing, commenting, connecting.
Tuesday 27 January 2009
Getting Things Done
Tuesday 27 January 2009
Getting Things Done
• Set Personal Goals.
• Run your life like you would run your business.
• Write them down.
• Review them.
Tuesday 27 January 2009
Getting Things Done - Plan Outline
• Annual Review
• Annual Plan
• Quarterly Goals and Tasks
• Quarterly Reviews and Next Quarter Plan
• Categorise Areas of Importance
Tuesday 27 January 2009
Setting Up a Business
Tuesday 27 January 2009
Why Now is a Good Time to Setup a Business
• Less Competition for Funding and Support
• Not as many ideas taking up your potential customers mindspace
• Fewer people setting up companies.
• If you win now, imagine the future! It’s better to be good in tough times, than good in easy ones.
• More opportunities for the right idea.
Tuesday 27 January 2009
Areas for Innovation
• Cloud Computing
• Software-as-a-Service / Web Applications
• Collaboration
• Energy - Distribution, Generation, Management
• Transport
Tuesday 27 January 2009
For more ...
• TED Talks (ted.com)
• RSS - AllTop.com
• The Big Switch - Nick Carr
• Paul Graham (paulgraham.com)
• Tom Peters (tompeters.com)
• TrendWatching.com
• iTunes Pod/Video Casts
Tuesday 27 January 2009
Thank you!
Tuesday 27 January 2009
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