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Page 1: Dr Liz Goodwin CEO WRAP · Cadbury, Mars, Nestlé, and grocery retailers achieve major reductions in Easter egg packaging. The Co-operative Food introduce food storage tips on their

Dr Liz Goodwin CEO WRAP

22 October 2013

Page 2: Dr Liz Goodwin CEO WRAP · Cadbury, Mars, Nestlé, and grocery retailers achieve major reductions in Easter egg packaging. The Co-operative Food introduce food storage tips on their

We make a real difference to how resources are managed

Leading resource efficiency body

Advise all four governments and renowned international bodies on resource efficiency

Known for our work on food waste

Page 3: Dr Liz Goodwin CEO WRAP · Cadbury, Mars, Nestlé, and grocery retailers achieve major reductions in Easter egg packaging. The Co-operative Food introduce food storage tips on their

Recycling

Waste Prevention

Resource Efficiency

Product Sustainability

A world where

resources are used

sustainably

Sustainable Lifestyles

Page 4: Dr Liz Goodwin CEO WRAP · Cadbury, Mars, Nestlé, and grocery retailers achieve major reductions in Easter egg packaging. The Co-operative Food introduce food storage tips on their

Focus on the future

Embrace waste

Collaboration – policy, business and industry

Circular economy model

Page 5: Dr Liz Goodwin CEO WRAP · Cadbury, Mars, Nestlé, and grocery retailers achieve major reductions in Easter egg packaging. The Co-operative Food introduce food storage tips on their

Key starting points

Initial research

Benchmarking progress

Understand the barriers

To scope out the scale of the challenge is to understand the challenge

Page 6: Dr Liz Goodwin CEO WRAP · Cadbury, Mars, Nestlé, and grocery retailers achieve major reductions in Easter egg packaging. The Co-operative Food introduce food storage tips on their
Page 7: Dr Liz Goodwin CEO WRAP · Cadbury, Mars, Nestlé, and grocery retailers achieve major reductions in Easter egg packaging. The Co-operative Food introduce food storage tips on their
Page 8: Dr Liz Goodwin CEO WRAP · Cadbury, Mars, Nestlé, and grocery retailers achieve major reductions in Easter egg packaging. The Co-operative Food introduce food storage tips on their

Household name

750,000 website visits

New app – helps consumers save money

Top chefs endorsing the brand

Every UK £1 WRAP spent on Love Food

Hate Waste is £100 worth of food

waste avoided

Page 9: Dr Liz Goodwin CEO WRAP · Cadbury, Mars, Nestlé, and grocery retailers achieve major reductions in Easter egg packaging. The Co-operative Food introduce food storage tips on their
Page 10: Dr Liz Goodwin CEO WRAP · Cadbury, Mars, Nestlé, and grocery retailers achieve major reductions in Easter egg packaging. The Co-operative Food introduce food storage tips on their

Circular economy

Safeguarding scarce resources by keeping them in use for as long as

possible and re-using materials when they are finished.

Page 11: Dr Liz Goodwin CEO WRAP · Cadbury, Mars, Nestlé, and grocery retailers achieve major reductions in Easter egg packaging. The Co-operative Food introduce food storage tips on their
Page 12: Dr Liz Goodwin CEO WRAP · Cadbury, Mars, Nestlé, and grocery retailers achieve major reductions in Easter egg packaging. The Co-operative Food introduce food storage tips on their

Waste presents opportunities not challenges

Collaboration is key

Working together – voluntary agreements

Consumer buy-in

Adopting circular economy model

Page 13: Dr Liz Goodwin CEO WRAP · Cadbury, Mars, Nestlé, and grocery retailers achieve major reductions in Easter egg packaging. The Co-operative Food introduce food storage tips on their

Thank you

Dr Liz Goodwin

www.wrap.org.uk

Twitter: @WRAP / @Liz Goodwin