Facts & StatsIs fixing leaks really worth the effort? These stats point to yes.

Source: WSI and eMarketer

OVER 77% OF CONSUMERS SURF THE INTERNET FOR CONTENT, SOCIAL NETWORKING, ENTERTAINMENT, AND SHOPPING

Sources: Local Business Outreach & WSI

85% OF CONSUMERS HAVE USED THE INTERNET TO FIND A LOCAL BUSINESS

1/3 OF ALL UK PAGE VIEWS ARE COMING FROM MOBILES AND TABLETS

72% OF CONSUMERS TRUST ONLINE RECOMMENDATIONS ASMUCH AS PERSONAL RECOMMENDATIONS

PR Newswire/Gleanster

61% OF USERS CALL A BUSINESS AFTER SEARCHING ON MOBILE

55% OF CONVERSIONS FROM MOBILE HAPPEN WITHIN AN HOUR (STORE VISIT, PHONE CALL, PURCHASE)

50% OF MOBILE SEARCHES LEAD TO PURCHASE Sources: Clicky Media / UK Mobile Statistics

Source: ReachLocal Data

90% OF VISITORS DON’T COMPLETE A TRANSACTION ON THEIR FIRST VISIT TO A SITE

RETARGETED CUSTOMERS WHO

RETURN ARE 70% MORE LIKELY TO MAKE A PURCHASE

RETARGETED CUSTOMERS SPENT UP TO

50% MORE ON AVERAGE Source: RedCow Media

Internet Retailer

Source: BIA/Kelsey

Source: Econsultancy survey of UK customers

70% OF VISITORS ABANDON A WEBSITE DUE TO POOR DESIGN

Source: Harvard Business Review

£

Source: Gleanster

£

Source: Gleanster, ReachLocal internal data

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