IntroductionSWOT
AnalysisConcept
Preparation
AGENDA
What isa blog?
web
log
weblog
It’s an online journal
• PAGES = Fixed writing.• POST = Main writing (that suppose to be updated
regularly)• CATEGORY = Topic of writing, e.g. politic,
entertainment, etc.• TAG = Some kind of keyword for each writing.• PLUGIN = A little program to support blog’s work.• FEED = Subscribing system of blog content.• BLOGOSPHERE = Blog universe.
R e m e m b e r !!
Text
• Wordpress.com
• Blogger.com
Photo Blog (phlog)
• Fotolog.com
• Flickr.com
Audio Blog (podcast)
• FluxBlog.org
Slide Blog
• SlideShare.net
• MyPlick.com
Video Blog (vlog)
• YouTube.com
• Beoscope.com
Types ofblog?
Why shouldI blog?
Internet is getting stronger
That’s why you should blog
Data October 2009, by InternetWorldStats.com
International Long LifeSnowball
Effect
Internet is getting stronger
Your ID in cyber world
That’s why you should blog
Internet is getting stronger
Your ID in cyber world
Promotional media
That’s why you should blog
Internet is getting stronger
Your ID in cyber world
Money, honey!
Promotional media
That’s why you should blog
Paidreview
Pay per Click
Display Ad
IntroductionSWOT
AnalysisConcept
Preparation
AGENDA
Strength
Weakness
Opportunity
Threat
Why does NEGATIVITY happen on internet?
Netizen is real people
too
Web 2.0 default
Pseudo name consequence
There’s no perfect product
negativityis like a fire
You don’t want to see it getting bigger
Does blog suit me?
Write at least: 1 original article, 200 words each, a week?
Answer passionately the comments of your posts?
Take responsibility for your posts?
Be popular? Does your company allow it?
It depends, are you willing to …
IntroductionSWOT
AnalysisConcept
Preparation
AGENDA
GO AHEAD!
Frequency
Objective
Topic
Preparation for personal blog
Choose a topic!
What’s your
expertise?
What’s your
hobby?What’s
you want to talk
adwords.google.com/select/KeywordToolExternal
google.com/support/adplanner
google.com/insights/search
freekeywords.wordtracker.com
google.com/trends
google.com/sktool
result for“batik design”
input
Where to check Bad Medio Good
PageRank Pagerank.net 0 to 2 3 to 6 7 to 10
Alexa Rank Alexa.com > 1,000,000 1,000,000
to 100,000
100,000 to 1
Feed subscriber Feedburner.com 0-10 11-100 > 100
How to quick profiling a blog
Or just go to BizInformation.org!
IntroductionSWOT
AnalysisConcept
Preparation
AGENDA
THANK YOU!
Slide & presentationBRAHMANTO [email protected]
Picture sourcesSXC.HU
cover art by Gabriella Fabbri
Supported by:
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