Digital Manufacturing,

a new opportunity for economy

Javier Carbonell

Telefónica I+D

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Chris Anderson

“The past 10 years have been about discovering

new ways to work together and offer services on the

web.

The next 10 years will, I believe, be about applying

those lessons to the real world”

We are in a context of production

OFFSHORING

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The Southeast Asia becomes the World Factory

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Which implies costs and

transport time …

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… makes difficult to DIFFERENCIATE …

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…and it is seen as

UNEMPLOYMENT a cause of

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Is it time to

Change?

New technological and

social TRENDS

can tip the balance

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Low cost

customization

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The CLOUD

makes the acess ubiquitous

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Internet of things increase

the Internet universe

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OPEN SOURCE

arrives to HARDWARE

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Funding communities

CROWDFUNDING

Trends convergence

triggers a CHANGE

in 3 axis

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The barrier

1

between DIGITAL and REAL blurres

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DISTRIBUTED and COLLABORATIVE

work reaches all areas

2

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3

…MAKER movement

People want to

MAKE…

New MODEL …

…new economic Rules

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NO scale economies

Font: Telefónica

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NO complexity cost

Font: Telefónica

A new MODEL

that…

…favours

ENTREPRENEURSHIP

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From the GARAGE to the ROOM as Entrepreneurship place

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It implies

REDUCTION

of capital required

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Every inventor…

… a would-be entrepreneur

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Transforming Traditional Business…

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… and creating new Opportunities

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Encouraging an

Ecosystem

that will rise new

employment

opportunities

A CHANGE…

…to be SUPPORTED

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Backing the RESEARCH

and the KNOWLEDGE

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“And I ask this Congress to

help create a network of 15

of these hubs and guarantee

that the next revolution in

manufacturing is made in

America”

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SINGAPUR will invest $500 M

in research of advanced

technologies

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Backing EDUCATION

and TESTING of new

technologies

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450 Fablabs

in EEUU

100

Hackerspaces

Shangai

1 per

700.000 inhabitants

1 per

230.000 inhabitants

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Many companies organize training

workshops: Spark Fun, Adafruit…

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Multinationals join the initiative: GE

GARAGES, FORD…

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Backing COMMUNITIES

and CHALLENGES

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Communities begin to face big

projects

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CHALLENGES encourage

continuous progress

The shift is on the move

Can we AFFORD to stay

out?