Dancing App Stores?
Wednesday, October 19, 11
“That company in Brooklyn is so hip they have dancing app stores
on their website”
Wednesday, October 19, 11
Wednesday, October 19, 11
There are many, many Android App Stores
Wednesday, October 19, 11
(not quite as many app stores as
dancing hamsters)
Wednesday, October 19, 11
I almost calledthis talk...
Wednesday, October 19, 11
88 Lines About44 App Stores
Wednesday, October 19, 11
If I spent 20 seconds on each Android App Store, this talk would
run over time
Wednesday, October 19, 11
Wednesday, October 19, 11
Wednesday, October 19, 11
Wednesday, October 19, 11
http://amazon.com/appstorehttp://andappstore.com
http://android.pdassi.dehttp://andspot.com
http://appoke.comhttp://apps.fasmicro.nethttp://appslib.com
http://m.djuzz.comhttp://market.android.com
http://mjelly.com/apps/tags/androidhttp://mplayit.comhttp://open.app.qq.com
http://promo.appcity.comhttp://sc.hiapk.com/himarket
http://slideme.orghttp://soc.io
http://store.handmark.comhttp://storeoid.comhttp://wandoujia.com
http://www.airtel.in/appshttp://www.androidpit.com
http://www.androlib.comhttp://www.apktop.com
http://www.appchina.comhttp://www.appia.com
http://www.appitalism.comhttp://www.applanet.net
http://www.camangimarket.comhttp://www.docomo-market.info
http://www.eoemarket.comhttp://www.explorepda.com/products.php?OS=Androidhttp://www.fastapp.com
http://www.getjar.comhttp://www.goapk.com
http://www.handango.comhttp://www.handster.comhttp://www.maopao.com
http://www.mobango.comhttp://www.mobihand.com
http://www.mobile2day.comhttp://www.mobileapps.com
http://www.mobiles24.comhttp://www.mobspot.comhttp://www.motorola.com/Consumers/US-EN/SHOP4APPS/US-EN
http://www.nduoa.comhttp://www.nn4d.com/appwarehouse
http://www.pocketgear.comhttp://www.samsungapps.com
http://www.whiteapp.com
http://yaam.mobihttps://bloomworlds.com
https://market.android.comhttps://marketplace.cisco.com/apphq
https://nookdeveloper.barnesandnoble.comhttp://f-droid.orghttp://m.sonyericsson.com/playnow
http://www1.orange.co.uk/entertainment/OrangeWorldhttp://mobile.optuszoo.com.au/cocoon
http://www.nexva.comhttp://emocion.movistar.es/mstorehttp://www.ubi-nuri.com
http://www.mmarket.comhttp://hyper.biz.tr/
http://mikandi.comhttp://www.lgworld.com/web.gateway.dev
http://www.insydemarket.comhttp://www.esdn.wshttp://droydmarket.com
http://blapkmarket.comhttp://www.appstorehq.com
http://www.apptown.com/Add_App.htmlhttp://www.92apk.com
Wednesday, October 19, 11
(73)
Wednesday, October 19, 11
(Yes, I left out a screenshot
so the grid fit)
Wednesday, October 19, 11
Some markets are for specific places
Wednesday, October 19, 11
Some are for specific types of apps
Wednesday, October 19, 11
Some are tied to a carrier or manufacturer
Wednesday, October 19, 11
Some are tied to afree software ethos
Wednesday, October 19, 11
I am an Android hobbyist
Wednesday, October 19, 11
K-9 is myopen source
hobby project
Wednesday, October 19, 11
K-9 Mail
Wednesday, October 19, 11
4-5 active committers
Wednesday, October 19, 11
4 Google Summer of Code students
Wednesday, October 19, 11
There are around a dozen forks of K-9 on the Android Market
Wednesday, October 19, 11
...like Kaiten Mail
Wednesday, October 19, 11
Kaiten Mail is my commercial
hobby project
Wednesday, October 19, 11
Kaiten Mail
Wednesday, October 19, 11
Kaiten Mail
Wednesday, October 19, 11
Kaiten usually gets1-2 hours of my day
Wednesday, October 19, 11
Kaiten earns$5000-$6000per month
Wednesday, October 19, 11
90+% of that comes from the Google Android Market
Wednesday, October 19, 11
My experiences so far
Wednesday, October 19, 11
Amazon App Store
Wednesday, October 19, 11
Initial Posting of K-9took weeks
Wednesday, October 19, 11
Every change needs to be manually reviewed
and approved by Amazon
Wednesday, October 19, 11
Amazon editsyour prose
Wednesday, October 19, 11
Amazon reserves the right to discount your
app dramatically
Wednesday, October 19, 11
Even if they give your app away free, you still get 20% of list price...
Wednesday, October 19, 11
...except it looks like mostly, you don’t.
Wednesday, October 19, 11
App review time is unpredictable
Wednesday, October 19, 11
You can’t refund unhappy users
Wednesday, October 19, 11
Stats are very limited
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There’s no provision for an emergency
release
Wednesday, October 19, 11
Posted Kaiten by Amazon’s review
deadline for their App Store launch
Wednesday, October 19, 11
Kaiten appeared about 2 weeks after the App
Store launched
Wednesday, October 19, 11
Initial Kaiten Mail Release Price: $20
Wednesday, October 19, 11
Initial sales...
Wednesday, October 19, 11
...I had no idea.
Wednesday, October 19, 11
Amazon’s sales stats were down for the first 2 weeks Kaiten was up
Wednesday, October 19, 11
First two weeks...
Wednesday, October 19, 11
I sold 5 copies
Wednesday, October 19, 11
I dropped theprice to $5
Wednesday, October 19, 11
...I put in a request that Amazon drop the price
to $5.
Wednesday, October 19, 11
It only took them 2 days to approve the
pricing change!
Wednesday, October 19, 11
Sales picked up a bit
Wednesday, October 19, 11
I sold 28 copies in the second two weeks
Wednesday, October 19, 11
Currently the #6 paid communications app
Wednesday, October 19, 11
I now make $100-$300/month
from Amazon
Wednesday, October 19, 11
Wednesday, October 19, 11
Listing Kaiten on Android Market
Wednesday, October 19, 11
Sales sucked
Wednesday, October 19, 11
I sucked
Wednesday, October 19, 11
I did no marketing
Wednesday, October 19, 11
I did no advertising
Wednesday, October 19, 11
Slowly, Kaiten crept up the charts
Wednesday, October 19, 11
It got into the top 100 communications apps
Wednesday, October 19, 11
Sales started to get a lot better
Wednesday, October 19, 11
Two things made for a “good” sales day
Wednesday, October 19, 11
A new releaseimproves sales
Wednesday, October 19, 11
Functionalitydoesn’t matter
Wednesday, October 19, 11
Usually #30-40 paid Communcations app
Wednesday, October 19, 11
Kaiten Mail
Wednesday, October 19, 11
Kaiten Mail
Wednesday, October 19, 11
That’s 10 days withno new upload
Wednesday, October 19, 11
I did it for you guys
Wednesday, October 19, 11
Currently #56 paid Communications app
Wednesday, October 19, 11
Tomorrow, timefor a new upload
Wednesday, October 19, 11
Good, recent reviewsimprove sales
Wednesday, October 19, 11
★ ★ ★ ★ ★
★ ★ ★ ★ ★
★ ★ ★ ★ ★ =
SALES
Wednesday, October 19, 11
★ ★ ★ ★ ★
★ ★ ★ ★ ★
★ ★ ★ ★ ★ =
SADNESS
Wednesday, October 19, 11
Reviews with comments matter
Wednesday, October 19, 11
Past a certain point, average ratingdoesn’t matter
Wednesday, October 19, 11
AndroidPIT
Wednesday, October 19, 11
2nd tier App Market
Wednesday, October 19, 11
They pay, but notas fast as Google
Wednesday, October 19, 11
They approached me for a paid promotion
in September
Wednesday, October 19, 11
For EUR1000, they’d advertise Kaiten in
their weekly newsletter
Wednesday, October 19, 11
They asked to discount Kaiten from $5 to $3
Wednesday, October 19, 11
Lots of people bought Kaiten during the
promo period
Wednesday, October 19, 11
(Saw an uptick on the Android Market, too)
Wednesday, October 19, 11
I made my money back and then a bit
Wednesday, October 19, 11
Nothing earth-shattering
Wednesday, October 19, 11
I sell a couple copies a day on AndroidPIT
Wednesday, October 19, 11
They just launched a second Kaiten promo
Wednesday, October 19, 11
Currently #2 paid Communcations app &
#9 top paid app
Wednesday, October 19, 11
AndroidPIT earns me around $400-$600/mo
Wednesday, October 19, 11
Motorola Shop4Apps
Wednesday, October 19, 11
Country-specific app stores
Wednesday, October 19, 11
Automatic and manual Vetting processes
Wednesday, October 19, 11
Even less feedback than Amazon
Wednesday, October 19, 11
They used to have Central- and South-American app stores
Wednesday, October 19, 11
They still have a Chinese app store
Wednesday, October 19, 11
I posted Kaiten with a full Chinese listing
Wednesday, October 19, 11
In 3 months, I’ve sold...
Wednesday, October 19, 11
...one copy
Wednesday, October 19, 11
UPDATE!
Wednesday, October 19, 11
I checked today
Wednesday, October 19, 11
I’ve now sold...
Wednesday, October 19, 11
three more copies!
Wednesday, October 19, 11
SlideME
Wednesday, October 19, 11
Others have had lots of success with SlideME
Wednesday, October 19, 11
It’s the place to take your NES Emulator when Google pulls
your account
Wednesday, October 19, 11
Their UI is awful
Wednesday, October 19, 11
Their performance is awful
Wednesday, October 19, 11
Their app selection is awful
Wednesday, October 19, 11
They have a weird, complex “inventory”
scheme
Wednesday, October 19, 11
I sell O(1) copy per week there.
Wednesday, October 19, 11
The warez scene
Wednesday, October 19, 11
Wednesday, October 19, 11
apktop
Wednesday, October 19, 11
Kaiten often ends up on apktop before
shows up on Amazon
Wednesday, October 19, 11
Pirates are brazen
Wednesday, October 19, 11
They write for free tech support
Wednesday, October 19, 11
...and then tell me they had pirated Kaiten, but bought the app because the support was good
Wednesday, October 19, 11
Other app stores I’ve dealt with...
Wednesday, October 19, 11
...are less awesome.
Wednesday, October 19, 11
Many don’t support paid apps
Wednesday, October 19, 11
Many are operated by shadowy, sketchy
companies
Wednesday, October 19, 11
Not all of those are Mobile carriers!
Wednesday, October 19, 11
The app stores with the tightest carrier
relationships seem to be the most painful
Wednesday, October 19, 11
It took months for one of them to tell me they hadn’t posted my app...
Wednesday, October 19, 11
...because I was missing a marketing asset
Wednesday, October 19, 11
So, what do I recommend?
Wednesday, October 19, 11
AassaaS
Wednesday, October 19, 11
AndroidappstoresubmissionasaService
Wednesday, October 19, 11
Please startan AassaaScompany!
Wednesday, October 19, 11
I Will Pay You
Wednesday, October 19, 11
Don’t limit yourself to the Google
Android Market
Wednesday, October 19, 11
Amazon’s going to become more
prominent
Wednesday, October 19, 11
(I like safe predictions)
Wednesday, October 19, 11
Pick a couple more markets to try
Wednesday, October 19, 11
Wednesday, October 19, 11
F/LOSS Apps only
Wednesday, October 19, 11
Based on APKtor
Wednesday, October 19, 11
Wednesday, October 19, 11
Some folks like GetJAR
Wednesday, October 19, 11
(they don’t do paid apps)
Wednesday, October 19, 11
App store directories
• http://www.wipconnector.com/appstores/
• http://www.android-markets-info.com/
Wednesday, October 19, 11
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