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Crowdsourcing vs Community-SourcingAmy Sample Ward
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Today’s Speaker
Hosting:
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Amy Sample WardMembership Director,
NTEN
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CROUDSOURCING VS COMMUNITY-SOURCING
AMY SAMPLE WARD
AGENDA
Definitions
What is it good for?
Turn goals into action
Case studies
Getting started
Discussion
DEFINITIONS
COMMUNITY
Flickr: efleming
NETWORK
Flickr: thefangmonster
CROWD
Flickr: SashaW
ENGAGEMENT
Flickr: dhillan
WHAT IS IT GOOD FOR?
COMMUNITY ENGAGEMENT
Flickr: cambodia4kidsorg
CROWDSOURCING
Flickr: James Cridland & billypalooza
VALUE ADD
Flickr: Hamed Saber & jimmcclarty
COMMUNITY VS CROWD
Flickr: acme
COMMUNITY & CROWD
Flickr: mrsmaxspix
ELEMENTS OF ENGAGEMENT
TIME
Flickr: joelanman
ACTION
Flickr: juniorvelo
PEOPLE
Flickr: rileyroxx
TURN GOALS INTO ACTION
STRATEGY
Flickr: hikingartist
GOALS
DESIGNING FOR THE COMMUNITY
Flickr: winton
DESIGNING FOR THE CROWD
Flickr: mckaysavage
CASE STUDIES
GETTING STARTED
GET STARTED TODAY
Who’s your community?
What’s your timeline?
What is your staff/organizational capacity for supporting engagement?
What influence can the community or crowd make in your work?
DISCUSSION
DISCUSSION
What are your current goals and projects that you want to engage the community or crowd with?
Are you looking to run a contest?
Have you run a campaign or contest that you’d like to share?
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