morse.iobuild email apps (beta)
https://[email protected] 647 704 5272
The ecosystem is missing
You
Client A
• Meetings in Calendar• Lead in CRM• Active Projects• Attending event• Is a strategic priority• Account is managed by
Alex
Client B
• Open opp from colleague
• 2 new support tickets• Eligible for free
upgrade• Overdue on invoice• Meeting colleague next
week
Colleague
• You share 3 projects• Has added new files
to shared account• Has assigned you
new todos on shared project
• Is overdue on submitting expenses
Vendor
• New project quote• New Invoice Submitted• Overdue on payment• Overdue on action• Subscribed to blog
Email is hard• Half the time we can’t remember the information to respond with, and
need to look it up. The more specific the request is, the harder it is to find;
• Sometimes it is hard to even know WHO is emailing you (are they a client? a lead? a new colleague?), and HOW they know you (meeting from last year? client from before you joined? maybe you share a project?);
• You don’t know how a colleague or employee has already interacted with the contact;
• Clients can send e-mails asking for quick but specific information, which takes time to find; and
• Most emails also require the management/logging/update of a remote system, which is time consuming and thus either ignored, or done haphazardly once every few weeks.
So what do we do?• Open many tabs;
• Try and remember which system has the information we need, and hope it is accurate and up to date;
• Update the remote system with new information (only sometimes);
• Ignore updating, and bulk update systems once per month (missing many pieces on the way); or
• Wait until client emails us twice;
This really is hard
CRM
PM Software
Loyalty
Time Tracker
Invoices
Calendar
Whitepapers
You
Email from Client
Email from Vendor
Email from Colleague
And a problem• Missed opportunities and intelligence;
• Money is spent on systems that could be helping (i.e. CRM, PM Manager, Collab Tools) but are not present;
• We don’t even update our tools for quick things, leading to further data corrosion;
• Significant time is wasted both looking up data, logging in, coordinating syncs and re-stating information; and
• We are not the best we can be.
Introducing morse.io
• morse.io helps you understand the people in your inbox, by showing context such as shared meetings and project updates next to each email (Gmail & Outlook).
• Context is derived from ‘apps’. You pick and choose which apps makes the most sense to you. Apps takes less than 2 minutes to install, and begin working immediately.
• Apps can be about anything, from Shared Projects & Sales Leads to Marketing Open Rates & Special Offers. You pick and choose, based on what you need. Apps sync with tools you already use, such as Google Calendar & Basecamp.
Build email apps• morse.io makes it easy and fast to build apps that work on
both Outlook and Gmail within minutes. Apps are iframes, pointed to your Application Url;
• Email apps appear next to a users inbox. As a user changes emails, the email sidebar re-scopes allowing context relevant data to be rendered;
• Apps can be listed publicly (make your product available in the inbox!) or private (provision private data next to your teams email, and only distribute to your team);
• See https://morse.io/developers
Key Benefits• Missed opportunities and intelligence: Critical information is
displayed immediately, next to each message;
• Money is spent on systems that could be helping: Each system can display the critical information it has in a structured/categorized way;
• We don’t even update our tools for quick things, leading to further data corrosion: Most systems can now be updated without ever leaving email;
• Significant time is wasted both looking up data, logging in, coordinating syncs and re-stating information: There is no need to log in/out of most systems for light tasks;
• overview
Provisioning Tools• Bulk Create/Approve corporate accounts by mailbox or
domain;
• Pre-install & lock apps to specific users or groups;
• Block access to specific apps based on organization or group; and
• Apps that are available to your organization only.
Optimizing Communications
Users 200
Est. weekly time saving 1hr
My time is worth (/hr) $200
:
Recovered Waste: $2,080,000
morse.io for emailhttps://[email protected] 647 704 5272
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