BROTHERS ON THE RISE
LOGO CONCEPTSOCTOBER 7TH 2012
BROTHERS ON THE RISE
D EV ELO PIN G BO Y S IN TO M EN
BROTHERS ON THE RISE
RA ISING BO YS, O RG A NIZING M EN
BROTHERS ON THE RISE
BOTR
BOTRBROTHERS ON THE RISE
Vectored logo allowsfor verstile usage.Logo can be scaled to as big or as small as youwould like without havingto sacrifice quality
COLOR LOGO BLACK AND W HITE LOGO
Hand - Represnts a humanistic organization that is dedicated to helping others: “helping hand”
Index Finger: Represents the male youth.This finger is highlighted to represent that the youth should be first priority
Shaded Area: Space for interchangable company name such as“Brothers on the Rise”, “BOTR” as well as various headlines such as “Developing Boys Into Men” or “Empowering the Youth” etc
Five Fingers: Represents the 5 tiers of influence: Public Sector,Non-profit organizations, schools,families, and the youth
Logo: A rising sun/handrepresents a sense of hope, positivity, as well as a bright future
BOTR: VISUAL CONCEPT
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