Barney Stacher
Execu/ve Profile www.linkedin.com/in/barneystacher
[email protected] ~ 917.476.7977
“OUR BUSINESS IN LIFE IS NOT TO GET AHEAD OF OTHERS, BUT TO GET AHEAD OF OURSELVES – TO BREAK OUR OWN RECORDS, TO OUTSTRIP OUR YESTERDAY BY OUR TODAY.”
Stewart B. Johnson
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Essen/al Skills & Experience • A respected sales and management professional with a unique understanding of consumer and
trade needs, compe//ve landscape, market dynamics, brand architecture and product vision
• 15+ years iden/fying white-‐space in mul/ple consumer goods categories including Gics, Sta/onery, Tabletop, Housewares, HBA, Food, Beverages and Hospitality, and in channels from Mass to Luxury
• 40,000 hours working with and developing cross-‐func/onal teams and produc/ve rela/onships with retailers, manufacturers, licensees and strategic partners in design, sales, marke/ng, branding, distribu/on and produc/on
• Learned in the psychology of decision making, with an unsurpassed ability to make connec/ons and create authen/c and meaningful rela/onships
• Analy/cal and crea/ve contributor to brand and product strategy
• Expert at building and telling compelling product and brand stories
• A clear understanding of P&L’s and holis/c business management
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Impact • Broaden client base and market channels • Seh metrics, benchmarks, forecasts and goals • Improve key account and private label rela/onships • Tighten lead development and closing ra/os • Raise average transac/on and inventory turn • Expand shelf-‐space, brand presence and commitment • Speed data analysis and market development cycle • Market /med product and impaciul product introduc/ons • Opera/onal strength, flexibility and best prac/ces • Increase management and staff responsibility, accountability and discipline • Develop licensee/licensor/retail/partnerships and indirect revenue streams • Grow commitment from reps, distributors, retailers, clients, partners • Improve gross profit, net profit and brand equity • Consistent and collabora/ve decision making, faster growth, fewer mistakes
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Proven Success • “Barney has a special gic for communica/ng the value of innova/ve products and services and has
opened up many new opportuni/es for us. His follow through skills are excep/onal, as is his ability to establish trust and rapport. Plus, he has the kind of wry sense of humor that keeps everything in perspec/ve.”
• “Barney is an expert at what he does. He has a knack for honing in on the issues and crea/ng a clear map for implementa/on and follow-‐through. Barney is a visionary who is also very well grounded… the perfect combina/on of logic and intui/on.”
• “(xyz) would not be where it is today without him. We would recommend Barney to any company, except our direct compe/tors of course!”
• Barney is not your average consultant or execu/ve. He is a real implementer, a dynamic personality and very crea/ve -‐ a unique combina/on of lec and right brain. He’s very smart and 'gets' things very, very quickly. Barney understands the challenges and opportuni/es for brand and market channel development in almost any company and for entrepreneurs of all kinds.
• “Barney is the most capable, credible, genuine and persuasive sales development professional I’ve ever worked with… or met for that maher.”
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Work
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Leadership Style • Clear, Honest Communica/on and Expecta/ons • Inspiring a Shared Vision • Challenging the Process • A Culture of Innova/on • Enabling Others to Act • Encouraging the Heart • Modeling the Way • Accountability • Collabora/on • Ac/on
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Summary • A large knowledge base and up-‐to-‐date understanding of consumers, market channels and
business drivers • Dynamic and persuasive communica/on skills with an unsurpassed ability to quickly develop
produc/ve rela/onships
• Passionate about having a posi/ve impact and significant contribu/on
• A proven leader obsessed with increasing effec/veness in sales, branding, service and opera/ons
• Up to date on social marke/ng and enterprise sales tools
• A past Chairman with Vistage, facilita/ng groups of CEO’s to achieve posi/ve change
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“I HAVE BEEN IMPRESSED WITH THE URGENCY OF DOING. KNOWING IS NOT ENOUGH; WE MUST APPLY. BEING WILLING IS NOT ENOUGH; WE MUST DO.”
Leonardo da Vinci
Barney Stacher www.linkedin.com/in/barneystacher
[email protected] ~ 917.476.7977 8
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