9th & 10th November • Technology & Innovation Centre,George Street, Glasgow,UK
2015
Bid to Win: The Largest Mee ng of Ci es and Sports, Business and Cultural Events
www.bidtowin-hostcity.net
2015 Sponsors:
Organisers: Supporting Partner: Official Media Partner:
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Call: +44 (0) 203 077 8700 Fax: +44 (0) 203 077 8769Email: [email protected] Website: www.bidtowin-hostcity.net
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Bid to Win: The Largest Meeting of Cities and Sports, Business and Cultural Events
HOST CITY 2015 is to take place in Glasgow on the 9th and 10th of November, where cities, event owners and suppliers will exhibit alongside a truly outstanding conference programme.
The first HOST CITY, held in London in 2014, brought more than 180 world class speakers and delegates from rights holders such as IOC, FIFA, World Expo, MOBO, the Commonwealth Games, summer and winter Olympic International Federations and numerous cities. It was acclaimed as the optimal environment for cities and events owners to network with and learn from peers in the business of bidding for and hosting cross sector events.
HOST CITY 2015 will build on this unique dialogue between cities and rights holders of sporting, cultural and business events by creating a much larger platform – at the University of Strathclyde’s new state-of-the-art Technology and Innovation Centre (TIC) in the heart of Glasgow.
Calls have been intensifying for a one-stop event where city representatives, destination marketers, event owners and suppliers can all meet. HOST CITY 2015 addresses this need and Glasgow is the perfect destination for enabling the event to fulfil its ambition of becoming the largest conference and exhibition of cities and cross-sector events.
HOST CITY 2015 is set to include VIP speakers from event owners: IOC, CGF, FIFA, sports federations, BIE, MTV, EU Capital of Culture, Rock in Rio, major scientific congresses; city event leaders from Brazil, Canada, China, France, Germany, Italy, Kazakhstan, Japan, Qatar, Russia, South Africa, Spain, Sweden, USA and many more.
With a mix of panel discussions, keynote addresses and case studies focussed on mega events, transport, security, business and cultural events, the conference highlights the issues and opportunities facing everyone in the business of city events.
There is growing interest from cities, rights holders and other organisations to use HOST CITY 2015 as a platform to host their own meetings in Glasgow.
Cities will be able to share their experiences of hosting sports, business and cultural events to attract investment and benefit society.
Throughout the conference, rights holders and other stakeholders will be able to make announcements at a “plug-in-and-play” media centre.
We anticipate the exhibition will grow rapidly around this unparalleled conference programme. Our aim is to create the biggest EU-based conference and exhibition for cities, cross-sector event owners and event suppliers.
We look forward to welcoming you to HOST CITY 2015 in Glasgow on 9th to 10th November.
Ben AvisonEditorial Director HOST CITY
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Sunday 8 November 2015
19:30 Registration, Welcome Reception and Networking
Monday 9 November 2015
07:30 Breakfast Meetings
08:15 Registration, Coffee and Networking
09:00 Keynote Address: Sir Craig Reedie, Vice President, International Olympic Committee
09:15 How Events and Cities Innovate to Thrive · What new research reveals about how cities should approach sports, business and cultural events · How the 2018 European Sports Championships evolved · How cities can benefit from hosting a World Expo or European Capital of Culture · How new hosting and event concepts can maximise ROI
10:15 The Changing Face of Sports Governance · One year on from its implementation, what change has Olympic Agenda 2020 really brought about? · How to ensure integrity in bidding processes · How fair play on and off the pitch enables cities and events to build public support · How sports can raise their profile as the landscape in which they operate changes 11:15 Coffee and Networking
12:00 Creative Marketing through Events, Brands and Media · Brands and media owners as event owners of the future · How the Super Bowl harnesses social media · How cultural events like the MTV EMAs and Turner Prize can raise the profile of the host city · Direct Impact: broadcasters as event owners · Targeting events that bring business to the city
12:45 Lunch and networking
14:00 Tokyo 2020: Olympic and Paralympic Games Update
14:30 Live Entertainment in the City · How to build a reputation as a vibrant cultural hub · How to secure the most popular entertainment in your city or venue · Live events in urban spaces · Inspiring partners: Cultural festivals and ceremonies within mega events
15:15 Coffee and Networking
15:45 The Strategic Influence of Business Events · How to attract and build a portfolio of business events · Cost/benefit analysis of hosting business events · Events that position the city as a strategic influencer · The legacy effect of mega events on the business events industry
16:30 The Power of People: Engaging Citizens in Events · Effective and fair campaigns in event bidding · How to run an inclusive volunteering programme · Why stage “Fanfests” during a mega event · Engaging citizens to participate in regular, ongoing cultural and sporting activities
17:15 Conference Day One Adjourns
19:00 Dinner Reception
21:45 Day One Close
Tuesday 10 November 2015
07:30 Breakfast Meetings
08:15 Registration, Coffee and Networking
08:45 Multi-City Events: Solution to the Sustainability Problem? · Innovative combinations of cities to increase sustainability and reach · How EURO 2020 opens new horizons in mega event hosting · The challenges and opportunities of cross-border hosting · How cities can show leadership in creating innovative event formats
09:30 Transport and Security Strategies for Long Term Gains · How events can help cities become leaders in transport infrastructure · How city communication strategies can maintain smooth transport flow during Games · Integrating security into city event strategies · How cities, rights holders and suppliers can work together to ensure security at events
10:15 Innovations in Event Infrastructure · Creative approaches to new event facilities for sports, business and culture · The city as arena · Pop-up infrastructure for temporary events · How to plan permanent venues for maximum use
11:30 Concurrent Roundtables, Meetings, Briefings and Press Conferences · Open or Closed Meetings for Rights Holders and Cities · Briefings from Rights Holders to Interested Cities · Press Conferences · Concurrent Roundtables
Sports Events Roundtable · Benefits of bidding/hosting sporting events – what are the human, commercial and marketing benefits to host cities · Guidelines for successful major event bidding – what can cities/nations do to have maximum success · What sports can do to make themselves appealing to cities · What are the current geo-politics that are impacting which cities are investing in hosting major events
Culture Roundtable: European Capitals of Culture · How to bid for and benefit from the European Capital of Culture · How cities can develop a programme of cultural events · How to create cultural events that benefit society and attract visitors
Cities Roundtable: Global Forum · How cities can work together to increase the impact and sustainability of hosting events · Sharing experiences of regeneration · How to attract and build a portfolio of events · Which events offer the greatest ROI – sports, business or culture? · Events that position the city as a strategic influencer
13:00 Lunch and networking
14:30 Conference Adjourns
Bid to Win: The Largest Meeting of Cities and Sports, Business and Cultural Events
HOST CITY 2015 is a one-stop event where city representatives, destination marketers, event owners and suppliers can all meet.
HOST CITY aims to become the biggest EU-based conference and exhibition for cities, cross sector event owners and event suppliers.
“I am pleased to see that HOST CITY 2015 will be coming to Glasgow, building a platform for the growing marketplace of cities staging many different types of events. I enjoyed speaking at the inaugural 2014 conference and I look forward to doing so again in Glasgow” - Sir Craig Reedie, Vice President, IOC
The first HOST CITY attracted more than 180 world class speakers and delegates from rights holders such as IOC, FIFA and BIE (World Expo), Commonwealth Games Federation, MOBO, ITU (Triathlon), FIS (Skiing) and numerous cities. It was acclaimed as the optimal environment for cities and events owners to network with and learn from peers in the business of bidding for and hosting cross sector events.
HOST CITY 2015 will build on this unique dialogue by creating a much larger platform for cities and rights holders of sporting, cultural and business events.
“I was very pleased with the HOST CITY conference because the people I spoke with were very focussed and professional. I was very impressed. I didn’t realise there is a market for cities bidding for so many things. I learned a lot”– Mario Andrada, Director of Communications, Rio 2016
Online: The Telegraph, Daily Mail, O Globo, Bloomberg, Associated Press, ESPN, Fox Sports, USA Today, Huffington Post, Star Africa, Yahoo, China Sports, Indian Express, Yomiuri Shimbun, Sports Illustrated, Washington Times, Kyiv Post, La Gazzetta Dello Sport.Broadcast: Omnisports, MSN, beIN Sports, Eurosport, Fox Sports.Official Media Partner: Host City MagazineSupporting Media Partners: Sportcal, Around the Rings, iSportConnect
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Sir Craig Reedie, Vice-President INTERNATIONAL OLYMPIC COMMITTEE
Carlos Nuzman, President RIO 2016 and BRAZIL OLYMPIC COMMITTEE
Jürgen Müller, Head of 2018, 2022 FIFA World Cups
Masato Mizuno, CEO, TOKYO 2020 BID COMMITTEE
Ali Kiremitciog lu, CEO, ISTANBUL 2020 BID COMMITTEE
Wang Wei, Vice Chairman, BEIJING OLYMPIC CITY DEVELOPMENT ASSOCIATION Executive Vice President, BOCOG
Hasan Arat, Executive Board Member, EUROPEAN OLYMPIC COMMITTEE; Chairman, ISTANBUL 2020 OLYMPIC BID COMMITTEE; Chairman of the Executive Board, CAPITAL PARTNERS Panos Protopsaltis, Director of Transport - Organising Committee, BAKU 2015 EUROPEAN GAMES Managing Partner, GEMMS
Janez Kocijancic, Vice President, INTERNATIONAL SKI FEDERATION; President, NATIONAL OLYMPIC COMMITTEE OF SLOVENIA; President, JK-CONSULTING
Antonio Fernandez Arimany, Director General, INTERNATIONAL TRIATHLON UNION
Dimitri Kerkentzes, Counsellor and Chief of Staff, BUREAU INTERNATIONAL DES EXPOSITIONS Overseeing World Expos
Ben Vickery, Senior Principal, POPULOUS
· Learn from and meet more than 80 owners of cultural, sports and business events
· Learn from and meet more than 80 representatives from cities
· Listen to high level moderated panel sessions building a unique owner-city dialogue
· Learn from and meet with experts, suppliers and investors involved with events
· Network with your peers: owner to owner, city to city, expert to expert
David Grevemberg, CEO, GLASGOW 2014; CEO designate COMMONWEALTH GAMES FEDERATION
Iain Edmondson, Head of Major Events LONDON & PARTNERS
Josep Roca, Coordinator of International Affairs & Sports, Barcelona City Council
Ben Avison, Editorial Director HOST CITY
Peter Tindemans, Secretary-General, EUROSCIENCE
Koos Tesselaar, Vice-Chairman, NIBC BANK; Chairman HEMINGWAY CORPORATE FINANCE; Chairman CAVENDISH GROUP
Emanuel Macedo de Medeiros, Chief Executive, INTERNATIONAL CENTRE FOR SPORT SECURITY (ICSS) EUROPE
Joe O’Neill, International Business Development Director, ARENA GROUP
Mike Lee OBE, Chairman, VERO
Robert Datnow, Managing Director & Co-founder THE SPORTS CONSULTANCY
Georg Spazier, CEO, INNSBRUCK-TIROL SPORTS GMBH
Lars Haue-Pedersen, Managing Director TSE CONSULTING
Helen Rowbotham, Director of Consulting, CSM
City Representative Sports Event Rights
Holders Cultural Event Rights
Holders Business Event Rights
Holders Event Organisers Suppliers
Bid to Win: The Largest Meeting of Cities and Sports, Business and Cultural Events
Bid to Win: The Largest Meeting of Cities and Sports, Business and Cultural Events
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Platinum Sponsor £25,000 + VAT· Participate in the advisory group to design the conference programme· Priority access to the delegate list with contact details except email two weeks prior to the event and final list post event· One panel session participant in the plenary session· A shell scheme stand size 8sqm with table and chairs· Seven delegate passes with access to the conference, exhibition and dinner· Exclusive use of a meeting room during the conference· Two short 2-3 minute “Talking Head” video pieces to be projected between panel sessions on relevant Thought Leadership / content during the conference on the 9th November (production cost to be borne by sponsor)· Extensive branding as “Platinum Sponsor” at the conference venue, the main conference auditorium, stage and conference documentation· Logo on all promotional marketing materials, event website, email newsletters, banners· A 300 word corporate profile and double page spread advert in delegate handbook· Corporate mention in press releases
Gold Sponsor £10,000 + VAT· Access to the delegate list with contact details except email one week prior to the event and final list post event· A shell scheme stand size 4sqm with table and chairs· Four delegate passes with access to the conference, exhibition and dinner· Two short 2-3 minute “Talking Head” video pieces to be projected between panel sessions on relevant Thought Leadership / content during the conference on the 9th November (production cost to be borne by sponsor)· Extensive branding as “Gold Sponsor” at the conference venue, the main conference auditorium, stage and conference documentation· Logo on all promotional marketing materials, event website, email newsletters, banners· A 150 word corporate profile and one page advert in delegate handbook· Corporate mention in press releases
Silver Sponsor / Exhibitor £5,000 + VAT· Access to the delegate list with contact details except email on the day of the event and final list post event· A shell scheme stand size 4sqm with table and chairs· Two delegate passes with access to the conference, exhibition and dinner· Extensive branding as “Silver Sponsor” at the conference venue, the main conference auditorium, stage and conference documentation· Logo on all promotional marketing materials, event website, email newsletters, banners· A 100 word corporate profile and half page advert in delegate handbook
Additional Sponsorship· Recreational sponsor of Sunday ‘ice breaker’ event (golf or whisky tasting) £4,000 + VAT · Lanyard sponsor £3,000 + VAT · Full page advert in Host City magazine £2,500 + VAT · WIFI Sponsor £3,000 + VAT
Telephone: Mail:
Email:Fax:+44 (0) 20 3 077 8769
Payment should be made within 14 days of registration. All registrations must be paid in advance of the event.
The VAT rate is subject to change and may differ from the advertised rate. The amount you are charged will be determined when your invoice is raised. Savings include Multiple Booking & Early Booking Discounts. All discounts are subject to approval. Please note the conference fee does not include travel or hotel accommodation costs. All discounts can only be claimed at the time of registration and multi-booking discounts cannot be combined with other discounts that may be available (apart from early booking discounts which are available to everyone). We are happy to accept a replacement delegate for the whole event, however delegate passes cannot be spilt shared between delegates under any circumstances.
Cheque. Enclosed is our cheque for £ ................ in favour of: Cavendish Group Please ensure that the Reference Code HostCity 2015 is written on the back of the cheque
Credit card: To ensure we provide the highest level of security for your credit card details we are unable to accept such payments via email or fax which ensures that these details are never stored on our network. To make payment by credit card on-line, contact Steve McGurran, Accounts at [email protected] or +44 (0)20 3077 8700.Bank transfer: Full details of bank transfer options will be given with your invoice on registration.
• Submitting a registration form constitutes a legally binding contract be tween your company and Cavendish Group. • All payments must be made within 14 days of receiving the invoice. For any bookings made within 7 days of the event payment must be received immediately. • If you wish to cancel this contract before 3rd October 2015, you will incur 50% + VAT of the delegate fee. After this date, you will incur 100% of the cost. • Substitutes are welcome. No-shows will be charged at the full rate. • Joining instructions will be sent 3 weeks prior to the event. • Cavendish Group reserves the right to make final changes to the content and timing of the events, the dates and the venue without prior notice and without liability. • Cavendish Group shall be under no liability if it shall be unable to carry out any provision of the contract for any reason beyond their control including Act of God, legislation, war, terrorist activity, fire, flood, drought, failure of power supply, lock-out, strike or other action taken by individuals or groups in contemplation or furtherance of a dispute or owing to any liability to procure materials for the performance of the contract. • Personal data is gathered in accordance with the Data Protection Act 1998. • By completing and submitting this registration form, you confirm that you have read and understood the Cavendish Group Delegate Terms and Conditions and you agree to be bound by them.
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+44 (0) 20 3077 8700Cavendish GroupCommonwealth House 1-19 New Oxford Street London WC1A 1NUUnited Kingdom
9 to 10 November 2015
Technology and Innovation Centre
George Street
Glasgow
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Register by30th June 2015
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£899+VAT @ 20%SAVE £ 300
£1199+ VAT @ 20%
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www.bidtowin-hostcity.net
Glasgow, 9th to 10th November 2015 Bid to Win: The Largest Meeting of Cities and Sports,
Business and Cultural Events
2015
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