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Search Engine Optimization
ON Page Optimization
OFF Page Optimization
Social Media Optimization
ON Page Optimization
URL Structure 100 Characters
Hyphens to separate words
Hyphens to separate words
Lower case letters Use
Stop Words
-
a,b,c
&,@,#,(,>
ON Page Optimization
Header Tags in SEO
H1 Tag Search Engine More Weight
Should be Top of the Page Content
Help what Page About Reader
H2,H3, H4,H5,H6…. User For Meta Keywords
ON Page Optimization
Alt Tag (Image)
Avoid Stuffing Keywords
Alt attribute is for search engine crawler Use the Null Alt attribute for Spacer Images or Decorative Images
125 Characters
ON Page Optimization
Site speed Test 4 Sec Maximum
Reduced Speed our website Following Tools
http://tools.pingdom.com/fpt/
http://www.webpagetest.org/
http://gtmetrix.com/
ON Page Optimization
Meta Title tag 50 – 60 Characters
Relevancy, Browsing, Search Engine Results Pages
http://moz.com/learn/seo/title-tag
Title Display Tool
ON Page Optimization
Meta Description tag 150-160 Characters
User click-through from SERPs
http://www.seocentro.com/tools/search-engines/metatag-analyzer.html
Description display Tool
OFF Page Optimization
Search Engine Submission
http://www.submitexpress.com/free-submission.html
Google, Bing, Yahoo, Ask, AOL
EX Site :
Search engines Robots automatically Crawling each page through web
URL ,Title
OFF Page Optimization
Directory Submission
Getting more Traffic flow to your websites and Improve the search engine crawling
Target specific keywords or key phrases using directory submissions
Is to create back links to a website
Submit Search Engine Friendliness web directories
URL ,Title,Description,keywords
OFF Page Optimization
Social Bookmarking URL ,Title,Description,keywords
It’s a great traffic-boosting search engine optimization strategy because it’s easy, effective and trendy
I want to share some useful tip SEO link building campaign
Before submission, try to create full profile with your image and company URL
Tagging is very important to improve your submission crawling rate
Submit High Page Rank Submission get More Traffic
OFF Page Optimization
Article
Article submission is the way to promote your website and link that produces real results
URL ,Title, Unique Description
Use full article Rewrites tools
http://plagiarisma.net/spinner.php
http://smallseotools.com/article-rewriter/
https://spinbot.com/
OFF Page Optimization
Blog Creation Blogger (Google) ,Blog (word press)
Publish Regularly
Use Long-Tail Keywords
Encourage Comments
Do Your Keyword Research
Create URL this structure
http://www.sparkinfosys.blogspot.in (G)
http://www.sparkinfosys.com/blog (W)
Social Media Optimization
Face book Friends,Likes,Share,Groups, Comments
Normal Account Create Page
https://www.facebook.com/sparkinfosys
Like
Brand Name
Share Comments
( No. Of Likes, Followers )
Friends
Followers
Social Media Optimization
Twitter No .of Tweets
https://twitter.com/sparkinfosys
Followers Following
Useful for URL Structure This Type
Brand Name
No .of ReTweets
Participation Treading Concepts
Followers
Social Media Optimization
Google+
Normal Account Create Page
Friends,+,Share,Groups,
Comments
https://plus.google.com/+SparkInfosys
( Customers, Have you in Circles )
Have you in Circles
+’s Share Comments
Brand Name
Social Media Optimization
Pint rest
http://www.pinterest.com/sparkinfosys/
Friends,Pins,Followers,boards
Boards Useful for URL Structure This Type
Pins Share Like
Brand Name
Create No. Of our products
Back Link Tool www.ahrefs.com
http://www.prchecker.info/check_page_rank.php
Google Page Rank Check Tool
http://www.alexa.com/ Web Site Traffic Tool
http://www.google.co.in/analytics/
Web site Page’s Visibility
Evolution of our product
https://www.google.com/webmasters/tools/
(Traffic)
(Crawling)
SEO Basic Sites
http://moz.com/beginners-guide-to-seo
http://www.seobook.com/blog
http://www.webconfs.com/seo-tutorial/
http://www.seochat.com/
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