What can the east Village learn fromthe West Village?
ariel Property advisors Presents
ariel Property advisors | 212.544.9500 | arielpa.com | 2
manhattan sales team:
Shimon Shkury212.544.9500 ext. 11
Victor Sozio212.544.9500 ext. [email protected]
Michael A. Tortorici212.544.9500 ext. 13
Jesse Deutch212.544.9500 ext. [email protected]
howard raber212.544.9500 ext. [email protected]
randy modell212.544.9500 ext. [email protected]
analyst:
Daniel Novick212.544.9500 ext. 4115
comPileD by:
neighborhood report | What can the east Village learn from the West Village?
3 | ariel Property advisors | 212.544.9500 | arielpa.com
IntroductIon the Potential rise of the East Village
the east Village has become a center for cul-tural diversity, representative of the up-and-coming nature of its residents. With a thriving network of local businesses and community of artists and trend-setters, the east Village has plenty going for it.
on the other hand, the neighborhood as a whole is often described as antiquated. crum-bling infrastructure and a lack of transportation has slowed the east Village’s rise, potentially sti-fling its immediate growth.
the east Village would benefit by looking to the West Village as a model for its future. the West Village’s bohemian past and, more recently, rise to cosmopolitan residential area may provide some insight into what the east Village can and should do to follow its path to prominence.
this report will look first to the West Village from a physical point of view, and outline the key factors that play into its distinction as one of manhattan’s most desirable neighborhoods. finally, it will go into how the east Village can leverage its existing characteristics to improve the area, while addressing potential challenges it may face.
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neighborhood report | What can the east Village learn from the West Village?
bars, restaurants, tree-lineD streets & local institutionsMuch of the area is landmarked, preserving existing architecture and long-tenured businesses
“natural” bounDary to the neighborhooD, keePing it “cozy”Greenwich Avenue / 6th Avenue provide a border for the neighborhood
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neighborhood report | What can the east Village learn from the West Village?
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WhAt Is It thAt MAkEs thE WEst VIllAGE so dEsIrAblE?
bars, restaurants, tree-lineD streets & local institutionsMuch of the area is landmarked, preserving existing architecture and long-tenured businesses
“natural” bounDary to the neighborhooD, keePing it “cozy”Greenwich Avenue / 6th Avenue provide a border for the neighborhood
local Parks helP ProViDe a neighborhooD feel Washington square, Jackson square, christopher Park, West 4th basketball courts
neighborhood report | What can the east Village learn from the West Village?
WhAt doEs thE EAst VIllAGE hAVE In coMPArIson?
restaurant roW: st. MArks PlAcE dozens of restaurants, bars, shops | Functions as a de-facto “main street” for the area
local institutionsJules live Jazz, upright citizens brigade, Vintage stores, nYu/tisch school, cooper union
Parks With Potential & cultural centerstompkins square Park, Most holy redeemer church, Webster hall
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neighborhood report | What can the east Village learn from the West Village?
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the Problem:
While the east Village has a lot to offer, there are as-
pects of the neighborhood which are underutilized,
and can be better leveraged in order to transform the
area into one of manhattan’s top neighborhoods
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neighborhood report | What can the east Village learn from the West Village?
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SouthFerry
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Broad StWallSt
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Rector St
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WorldTradeCenter
ParkPlace
Chamber St
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Franklin St
CityHall
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Canal St Canal StCanal St Canal St
Bowery
Spring St
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Canal St
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Houston St
Christopher StSheridan Sq
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6 Av
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WILLIAMSBURG BRIDGE
MANHATTAN BRIDGE
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TOMPKINSSQUARE
PARK
THE COOPERUNION
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WhAt stEPs cAn thE EAst VIllAGE tAkE?A proposed plan to spur changes across the neighborhood
the bowery is a patchwork mix of trendy restaurants & bars, factory-style lofts & offices, and under-utilized space.
Potential rezoning to C6-5, C6-6, C6-7, C6-8, C6-9 will allow for an FAr of 10-15. An up-zoning would spur development of new high-end residential high-rises.
current Zoning: C6-1 Allows for 6.0 FAr commercial, but only 4.0 residential
a new, re-zoned and revitalized bowery would provide a natural starting point to spur new develop-ment or high-end renovation of existing housing moving eastward, and provide a natural bound-ary—similar to what greenwich/6th ave does for the West Village. a reinvigorated bowery would affect consumer traffic beyond its immediate boundaries.
rezoning to higher residential densities intended impact area bowery
step 1: capitalize on the Potential of the bowery
neighborhood report | What can the east Village learn from the West Village?
9 | ariel Property advisors | 212.544.9500 | arielpa.com
the layout and decaying state of tompkins square park is an impediment to its widespread use
replace the concrete plaza on the north side with grass fields that can be used for activities year-round
Model southern half of tompkins after Washington square Park: reconfigure the
park for dedicated green space
Attract local Festivals and Fairs, similar to hester street Fair, Madison square
Eats, big Apple bbQ, and others
stEP 2: turn toMPkIns sQuArE PArk Into A truE
coMMunItY cEntEr
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neighborhood report | What can the east Village learn from the West Village?
stEP 3: IMProVE And ExPAnd on sAInt MArks ArEA
Present Day: Dive bars, tattoos & Piercing parlors, and smoke shops featuring drug paraphernalia
saint marks Place is considered the cultural heart of the east Village, whether as a symbol of the street’s colorful past, or the current disheveled state. Despite being a bustling small business center, an all-too-common refrain is that the street represents consumerism gone wrong. several publica-tions note that st. marks is “a street in the east Village but not of the east Village.”
Plans on how to do so may vary, but for st. marks to turn back into a representative cultural center, regulations and incentives must be put in place for local businesses to do so. With proper planning, st. marks Place can become “main street in the east Village,” and an anchor of the community.
future emPhasis: Diversification & expansion of businesses to balance upscale vs. edgythe goal: turn st. marks Place into a bustling upscale retail corridor
similar to the areas around West 4th street in the West Village, as more upscale businesses thrive on st. marks, the business district will spread to the surrounding areas.
neighborhood report | What can the east Village learn from the West Village?
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EAst VIllAGE’s lAGGInG housInG stock
as seen in the comparison below, the east Village lags the West Village in some key pricing catego-ries, but not by a large margin. if the city is able to spur development, an influx of new people into the area may cause the east Village to “catch up” to the West. a more well-rounded community, focused around tompkins square Park and st. marks Place, paired with new luxury developments on the bowery, would draw investors and residents in to the next era of east Village prominence.
sAlE oF stuYtoWn
$2,141 VS. $1,738west east
$78 VS. $62west east
Average condo sale Price (Per sF)
Average residential rent (Per sF)
existing units in condo/co-op buildings
210=East 21%
460=West 46%
existing units in walk-up rental buildings
520=East 52%
300=West 30%
owner-occupied units
130=East 13%
310=West 31%
units valued at $1m+
340=East 34%
470=West 47%
as part of blackstone’s agreement to purchase the stuyvesant town and Peter cooper Village complex, new york city will allow the company to sell the properties’ unused air rights. the agree-ment forbids these air rights from being developed within stuy-town, but allows them to be sold in other parts of new york city. the exact amount of buildable square footage is yet to be de-termined officially, but experts and officials have put the number higher than 700,000 buildable square feet. also undetermined are the areas in which these air rights can be sold. if typical air rights transfer laws are followed, they could only be transferred within a 1/2-mile of the property, or within the same community district, leaving the east Village as a prime candidate.
Air rights generated from sale could be a boon to East Village developers; 1,000+ additional apartments
neighborhood report | What can the east Village learn from the West Village?
lAck oF trAnsPortAtIon
Fdr drIVE & EAst rIVEr FIElds
nEIGhborhood losInG Its chArActEr?
nYchA & rs unIts rEstrIctInG dEVEloPMEnt
limited subway access reduces convenience and demand
Waterfront fields situated on most valuable location (and the Fdr is an eyesore for the waterfront)
As property values rise gentrification takes hold, the neighborhood may lose some of its appeal
50% of the east village housing stock is rent stabilized making it difficult for developers to find open land
PotEntIAl chAllEnGEs
neighborhood report | What can the east Village learn from the West Village?
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neighborhood report | What can the east Village learn from the West Village?
ariel Property advisors | 212.544.9500 | arielpa.com | 14
neighborhood report | What can the east Village learn from the West Village?
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lookInG AhEAdAs demand in the East Village continues to rise, the neighborhood faces the challenge of accomodating the influx of residents, and capitalizing on the opportunity to capture that demand.
currently, there is a shortage of high-end lux-ury housing, paired with a community that is partially in a state of disrepair. looking to the West Village can provide a vision for the fu-ture. by planning a re-zoning and infusing life into both st. Marks Place and tompkins square Park, the East Village can have the tools to ex-perience a renaissance in the neighborhood.
While the community will face challenges along the way, the potential is there for the neighborhood to one day be looked at as one of Manhattan’s most renowned.
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the information contained herein has either been given to us by the owner of the property or obtained from sources that we deem reliable. We have no reason to doubt its accuracy but we do not guaran-tee the accuracy of any information provided herein. as an example, all zoning information, buildable footage estimates and indicated uses must be independently verified. Vacancy factors used herein are an arbi-trary percentage used only as an example, and does not necessarily relate to actual vacancy, if any. the value of this prospective investment is dependent upon these estimates and assumptions made above, as well as the investment income, the tax bracket, and other factors which your tax advisor and/or legal counsel should evaluate. the prospective buyer should carefully verify each item of income, and all other information contained herein.
arielpa.com122 east 42nd street, suite 1015, new york ny 10168
p. 212.544.9500 f. 212.544.9501
analyst:
Daniel Novick212.544.9500 ext. 4115
comPileD by:
manhattan sales team:
Shimon Shkury212.544.9500 ext. 11
Victor Sozio212.544.9500 ext. [email protected]
Michael A. Tortorici212.544.9500 ext. 13
Jesse Deutch212.544.9500 ext. [email protected]
howard raber212.544.9500 ext. [email protected]
randy modell212.544.9500 ext. [email protected]
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