- 1. Innovation and Change at Morton Buildings, Inc.
2. History
- 1903 Interlocking Fence Company
- 1949 Designed its first farm storage building
- 1964 Became Morton Buildings, Inc.
- Has grown to include over 200 offices in 36 states
3. Culture
4. MBI Structure Board of Directors Sales Secretarial Management
Human Resources And Marketing Crew Supervision Regional Sales
Managers Crew Foremen Office Managers Regional Supervisors Office
Managers Office Managers Local Sales Consultants Building Crews
Engineering And Manufacturing Project Managers And Plant Managers
Office Secretaries 5. Leadership and Change
- 1903-2003 President was a family member
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- Additions to upper management levels
- 2007 - Addition of new product line
6. New Product
- Lower cost, basic building package
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- MBI was losing the lower end of market
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- More instant gratification at lowest cost
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- Less concern for lasting value
7. Resistance
- From agricultural storage and shops to commercial buildings and
churches, Morton employees pride themselves in providing the
highest quality product in the industry.
8. Resistance
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- Loss of trust in leadership
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- Confusion in expectations
- Disagreement on need for change
9. Leadership and Overcoming Resistance
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- Restructured/downsized management
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- Regained trust of local employees
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- Held regional meetings to support additional product line
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- Regional control of implementation
10. Overcoming Resistance and Sustaining Change
- President B reinforced the need for change
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- Increased performance standards
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- Exhibited low tolerance for non-compliance
11. Effectiveness
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- More management than leadership
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- Enabled the company to change
- Addition of the new product line
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- More successful than anticipated
12. Morton Buildings, Incorporated: The leader in their
industry.