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Page 1: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

David [email protected]://strominator.com(310) 857-6867St. Louis, MO

Page 2: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Page 3: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

How to setup your own Internet domain name

Page 4: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

It is the brave new world

• New technologies and tools

• Not just about having a Web site

• Or an email list

• Or a FaceTwitLinkSpace account

Page 5: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

You still need to start with a blog

• No programming required

• Easy to make frequent updates

• Easy to quickly change the appearance of your pages

• Automatic posting of your content to Google’s search index

Page 6: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Blog choices

Wordpress.com

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Linking your social networks together

Page 8: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Page 9: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Page 10: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Page 11: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Page 12: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Page 13: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Page 14: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Page 15: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Page 16: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Page 17: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Page 18: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Key Twitter To-dos

• Follow the right people in your industry

• Don’t get too caught up in tweeting your every movement

• Look at what businesses are doing with it

• Use it to start conversations with people you want to get to know

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http://strominator.com (c) David Strom 2010

Page 20: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Page 21: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Page 22: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Page 23: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Page 24: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Page 25: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

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http://strominator.com (c) David Strom 2010

How not to use Twitter!

Page 27: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

How to identify yourself vs. your company

Page 28: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

New tools to complement Twitter

• Slideshare

• Yammer

• Ping.fm

• Buzzable

• Twhirl

• Twitterific for iPhone

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http://strominator.com (c) David Strom 2010

Page 30: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Page 31: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Yammer

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http://strominator.com (c) David Strom 2010

Ping.fm

Page 33: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Page 34: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Page 35: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Page 36: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Set up a mailing list to send out regular information to your clients

• Free: Yahoo Groups

• Cheap: Mailman on EMWD.com ($4/mo)

• Expensive: ConstantContact.com ($30/mo and up)

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http://strominator.com (c) David Strom 2010

Yahoo

Page 38: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Page 39: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Page 40: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Page 41: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Mailman

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http://strominator.com (c) David Strom 2010

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http://strominator.com (c) David Strom 2010

Constant Contact

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http://strominator.com (c) David Strom 2010

Page 45: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Page 46: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Page 47: AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

http://strominator.com (c) David Strom 2010

Remember: you are your own brand!

• Get your name out there

• Be a continual source of content

• Become an authority in some narrow niche

• Don’t just send resumes into the beyond

• Create opportunities for conversations

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Questions?

David Strom

[email protected]

http://webinformant.tv

(310) 857-6867