5 ESSENTIAL IT TOOLS TO BUILD A CUSTOMER-

CENTERED COMPANY

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Provide a systematic process to manage customerrelationship initiation, maintenance and termination across all customer contact points

Are designed to maximize the value of thecustomer relationship portfolio

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Help the organization discover, gather and communicate meaningful patterns in customer data to drive business decisions

Enable to project future customer behaviorvia predictive modeling

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Are those online tools used to create a community and encourage users to share and redistribute content widely and often

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Enable Project and Team managers to save time and achieve effective management of improvementprojects by providing functionalities that simplifycomplex tasks

Play a relevant role when integrating improvementprojects along the more global customer-centricprogram management

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Support the organization in managing and orchestrating all internal and external communicationaimed at creating favourable relationships withcustomer and stakeholders

Enable the organization to disseminate customer-related information across all levels