Download - 4 Effective Product Roadmap Formats

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Page 1: 4 Effective Product Roadmap Formats

Key Roadmap Elements

Broad time frames

Themes by time

Key features (optional)

High-level product goals

Metrics for each stage

Dependencies & risks

Status/stage

Sales & Marketing Effects

Weaselly safe harbor statement

Internal Only

Page 2: 4 Effective Product Roadmap Formats

Q3’13 Q4’13 H1’14 H2’14

Theme A Theme C Theme D Theme E, Phase II

Theme B Theme E, Phase I Theme F

Weaselly Safe Harbor Statement

Traditional Customer-Facing Roadmap

Page 3: 4 Effective Product Roadmap Formats

Current Planned Considering

Theme A Theme C Theme D

Theme B Theme E

Weaselly Safe Harbor Statement

Lean Customer-Facing Roadmap

Page 4: 4 Effective Product Roadmap Formats

Q3’13 Q4’13 H1’14 H2’14Themes Theme

ATheme

CTheme

D Theme FLikely

FeaturesFeature 1Feature 2

Feature 3

Feature 1Feature 2

Feature 3

StageActive

Development

Prototype Testing

Discovery

Discovery

MetricsShip all

MVP features

10 schools6 renew4 say “must have”

10 schools 10 schools

Dependencies & Risks

Claire sick for 3 wks

UX resource from Project

BeetleNew PM

hire

S&M Improved competitive

position

Annual industry event

New regulationsWeaselly Safe Harbor Statement

Product Wagyu is focused on achieving product/market fit and getting to growth in 2014

Page 5: 4 Effective Product Roadmap Formats

Q3’13 Q4’13 H1’14 H2’14

Product YStage: DevelopmentGoal: Product/Launch Fit

MVP Soft Launch Learn

Product/Market

FitGrow

Product XStage: IntroductionGoal: Product/Market Fit

Product/Market

Fit

Scale On-Boarding Process

Enhance Product Value

Grow

Product ZStage: GrowthGoal: 50% Sales Growth

Channel Enableme

nt

Key Integration

sCritical

B&RUX

Standardization

Weaselly Safe Harbor Statement

Portfolio Roadmap