Leverage the Mobile Apps to Build your Email Marketing List
• Dedicated mobile apps are a great email collection point.
• It gives marketer, another channel to reach that customer.
Incentives to your Audience
• Offer attractive incentives to the people for opting-in for your newsletters
• Benefit out of signing-up have always been entertained.
Should Confirm the Email ids'
• To avoid the bounced (wrong) Email Ids’ • Genuine fewer are always better
Communication Should be to the Point
• Don’t be tempted to pack everything under the sun into a single email.
• Limit your desire to sell them everything.
Establish a User-Driven Cadence
• Don't hide your email preference centre or assume a new subscriber will want to hear from you once a day, every day.
• Offer new subscribers the option of daily, bi-weekly, or end-of-week summaries.
Make the Use of Data
• Use every piece of data you have, regardless of what you're selling.
• It's about creating engagement between your brand and customers.
Your audience should be having options• Your coupons and discounts should be redeemed in-store as well as online.
• So that consumers have as many options as possible.
Automate processes to ensure quick cycles
• Automation ensures quick campaign execution and regular communication.
• It allows you to focus on more ad hoc testing and experimentation to find the right mix.
Make sure your automated processes are working smoothly
• Automated transnational email fills every corner of most major retail sites.
Sales-Push.com
ByVijay MohnaniOnline Sales & Marketing Expert Sales-Push.com (One Stop Solution for Online Sales & Marketing)
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