Zend Technologies Mark de Visser, CMO

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“The APS standard is already supported by more than 100 PHP applications for everything from blogging and collaboration to content management, ecommerce and CRM. The Parallels-Zend partnership advances the web hosting industry by helping service providers deliver a greater variety of professional PHP applications and by growing the channel for PHP application vendors.” Serguei Beloussov, CEO of Parallels Zend Technologies Mark de Visser, CMO

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Page 1: Zend Technologies Mark de Visser, CMO

“The APS standard is already supported by more than 100 PHP applications for everything from blogging and collaboration to content management, ecommerce and CRM. The Parallels-Zend partnership advances the web hosting industry by helping service providers deliver a greater variety of professional PHP applications and by growing the channel for PHP application vendors.”

Serguei Beloussov, CEO of Parallels

Zend TechnologiesMark de Visser, CMO

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1995 1997 1999 2000 2002 2003 2004 2005 2006 2007

20M

15M

10M

5MRasmusLerdorfIntroducesPHP/FI

PHP 4 Released

• 1M Internet domains

• Zend Engine• Zend Founded

Yahoo! Standardizeson PHP

PHP 5.0(XML,SOAP,OOP

)Zend Studio

IBM, Oracle Endorse PHP

Zeev Suraski &Andi Gutmanslead the development of PHP 3

The Growth of PHP (Netcraft)

Zend Framework & Eclipse project (PDT) announced

PHPInternet Domains

25M

ZF and PDT released, PHP 4 EOLannounced

PHP Proliferation

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[By 2013] commercial and corporate IT developers will compose more than 3 million developers in the community — growing from 13% to 60% of the worldwide PHP developer population.

(Source: Dec 2007, Findings – Corporate and IT Programmers Will Discover PHP's Benefits in Larger Numbers)

The Growth of PHP (Gartner)

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Forrester Wave™ Dynamic Languages

Apr 21, 2023Zend Product Strategy | Slide 5

Perl PHP Python Ruby

Current Offering 4.13 4.01 4.42 3.70

Strategy 4.30 4.44 4.60 3.24

Market Presence 3.77 4.78 3.93 2.21

Average 4.07 4.41 4.32 3.05

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Large Vendors Targeting PHP User Base

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Enterprise-grade Tooling

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Business Ready PHP Software

Content Management

Wiki E-Commerce

CRMBug Tracking

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Great Consumer PHP Software

Blogging Playlists Genealogy

GuestbooksImage Management

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Top 10 Internet Sites by WW traffic

1. Yahoo.com

2. YouTube.com

3. Windowslive.com

4. Google.com

5. Myspace.com

7. MSN.com

6. Facebook.com

8. Hi5.com

9. Wikipedia.org

10. Orkut.org

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Commercial PHP Deployments

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PHP 4.x phases out on August 8, 2008

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PHP 4.x phases out on August 8, 2008

Over 100 projects now support PHP 5.2 or better

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PHP 4.x phases out on August 8, 2008

Over 200 hosting companies now listed:

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Progress Update on PHP 5.3 and PHP 6.0

PHP 5.3 PHP 6.0

• Namespaces • I18n extension• Garbage Collector• Better performance• Static method overloading• Late static binding• .htaccess style INI• Lots more

• Native Unicode support• A lot of cleanups / enhancements• Main challenges

• Backwards compatibility• Easy migration path

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Zend Value Proposition

• Holistic, integrated solution: “Business Critical PHP”

High-quality, cost-effective, fast-to-market web applications

Know-how / best practices

PHP Runtime products• Zend Optimizer – PHP Performance• Zend Core – Certified PHP & Maintenance• Zend Platform – PHP Application Servers

Developer products• Zend Studio – Developer productivity, quality

Community Steward• PHP core team• Zend Framework• Eclipse PDT project• Zend Developer Zone• Partner enablement

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Parallels and Zend Form Technology Partnership

• Joint Solutions Will Optimize PHP Technology and the Application Packaging Standard

• PARALLELS SUMMIT 2008, Washington, D.C., May 20, 2008 -- Zend Technologies and Parallels today announced that they will collaborate on solutions that enable hosting providers to deliver world-class PHP applications through Parallels’ control panels and server virtualization offerings. The companies will deliver product interoperability and integration, define packaging and distribution standards, and pursue joint marketing initiatives.

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Parallels and Zend Form Technology Partnership

• Zend products will be certified with the Application Packaging Standard (APS), a new application packaging format designed to help easily and quickly implement software as a service (SaaS). Using the APS standard, hosting providers will be able to configure technology stacks based on Zend products to deliver premium PHP solutions for operating business-critical web applications.

• “The APS standard is already supported by more than 100 PHP applications for everything from blogging and collaboration to content management, ecommerce and CRM," said Serguei Beloussov, CEO of Parallels. "The Parallels-Zend partnership advances the web hosting industry by helping service providers deliver a greater variety of professional PHP applications and by growing the channel for PHP application vendors.”

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Zend Value Proposition for Hosting Companies

• Deliver premium PHP technologies and services

Zend Technologies• Optimizer• Zend Framework• Certified PHP (Zend Core)• PHP Application Servers (Zend Platform)

Support for Parallels• APS support starts in Q2/Q3• Hundreds of certified PHP applications

Zend Support• Tier 2 support offerings• Training, consulting

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Zend TechnologiesMark de Visser, CMO

[email protected]