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misamarTi: Tbilisi 0105, faliaSvilis q. 108

tel./faqsi: 23 37 31

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redaqtori EDITOR salome kikaleiSvili Salome Kikaleishvili nomerze muSaobdnen CONTRIBUTORS nino kalandia Nino Kalandia maia cecaZe Maya Tsetsadze qeTo giorgobiani Keto Giorgobiani giga nanobaSvili Giga Nanobashvili Tamar burjanaZe Tamar Burjanadze Teona jafariZe Teona Japaridze arCil xatiaSvili Archil Khatiashvili Tamar dvali Tamar dvali dizaini DESIGN Tornike lorTqifaniZe Tornike Lordkipanidze maiko kvirkvelia Maiko Kvirkvelia foto PHOTO levan xerxeuliZe Levan Kherkheulidze levan kakabaZe Levan Kakabadze stilisti STYLIST (TEXT) nino beqiSvili Nino Beqishvili entoni Sirmani Anthony Schierman koreqtura CORRECTOR nino saiTiZe Nino Saitidze Targmani TRANSLATION miSa kobalaZe Misha Kobaladze

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„qarTuli suli‟ - Cven tradiciebs ar vRalatobT

“Georgian Spirit” – We Follow Our Traditions 4

„Teliasonera‟ evraziis jgufis wevrebi

Members of TeliaSonera Eurasia Group8

„mobifei‟ Secvlis Tqvens cxovrebas

MobiPay will Change Your Life14

dauTme erTi

saaTi dedamiwas!

Give an Hour to the Earth!30

litvuri

solidaroba

Lithuanian Solidarity18

Black Sea Jazz Festival

Black Sea Jazz Festival34

eqsperimenti _

katapultireba

Experiment: Ejection40

monarqebisa

da bibliis aromati

The Fragrance of Monarchs and the Bible42

xidi

qalaqSi

Bridge in the City 48

kino

+ moda

Cinema + Fashion66

niWierebi The Talented 24

sarCevi Content

osman Turanigeneraluri direqtori

Osman TuranCEO

mogesalmebiT Zvirfaso abonentebo!

zafxuli jeoselTan erTad Zalze sasiamovnod daiwyo. Tqveni

qselis tradiciuli proeqtebi, tenisis turniri, Savi zRvis jaz-

festivali welsac warmatebiT Catarda. aseve niWieri momRerle-

bis aRmoCenis surviliT starti aiRo „jeostari 2010‟-is Sesar-Cevma turma. darwmunebuli var, welsac bevr niWier Semsrulebels

aRmovaCenT mTeli saqarTvelos maStabiT.

aseve minda gacnoboT, rom daiwyo iyalTos aRdgeniTi sa-

muSaoebis daskvniTi etapi, sul male yvelani erTad ganaxlebul

iyalTos vixilavT da SevafasebT.

jeoselisTvis gansakuTrebiT mniSvnelovania SezRuduli Se-

saZleblobis adamianTa integrirebis sakiTxi. am kuTxiT Cven

aqtiurad ganvagrZobT muSaobas. Zalian mniSvnelovania am kate-

goriis adamianebs saSualeba mivceT Tavi igrZnon sazogadoe-

bis srulfasovan wevrebad. swored am mizniT, jeoseli gegmavs

bevri saintereso proeqtis ganxorcielebas.

axali servisebidan gansakuTrebiT gamovyofdi 12-TeTrian

tarifs. mxolod Cvens abonentebs aqvT saSualeba isaubron 12

TeTrad pirvelive wuTidan, nebismieri mimarTulebiT da ama-

vdroulad ar hqondeT aranairi SezRudva servisebze.

dasvenebis periodis am aqtiur fazaSi, Tqveni qseli ganagr-

Zobs intensiur muSaobas.

jeoseli mudam Tqven gverdiT iguleT.

Let us greet you, dear subscribers! Summer has started very pleasantly together with the com-

pany Geocell. The traditional projects of your own network, Businessmen Tennis Tournament and the Black Sea Jazz Fes-tival proved successful this year too. The Geostar 2010 cast-ing was also launched with a single desire to discover talented young singers. I am sure that this year we will again discover a lot of talented performers throughout Georgia.

I also want to inform you that a final stage of Ikalto reconstruc-tion works has been launched. We all will be able to see and evaluate the reconstructed Ikalto quite soon.

The issue of integration of people with disabilities is especially important for Geocell. We continue active work in this direction. It is very important to ensure that such people feel themselves as full members of the society. Just for this purpose Geocell plans to implement a lot of interesting projects.

Out of new services I would like to distinguish a 12 Tetri tariff. Only our subscribers are able to talk to other mobile operators with 12 Tetri tariff from the first minute and simultaneously not to have any restrictions on services.

At this hot and leisure summer days your own network contin-ues being at your service.

Be sure that Geocell will always stay with you.

GEOCELL . Summer 2010 3

„qarTuli suli‟ - Cven tradiciebs ar

vRalatobT

“Georgian Spirit” – We Follow Our Traditions By Teona Japaridzeavtori: Teona jafariZe

4 jeoseli . zafxuli 2010

rogorc wesi, gazafxuli festivalebis, gamofenebis, kon-

certebis droa. am mxriv Tbilisis gadatvirTuli kulturuli

afiSidan Tavisi originaluri xelweriT erT festivals gamovy-

ofdi _ „qarTuli suli‟. festivalis istoria 2004 wlis gazafxulze iwyeba, rodesac

jeoselTan erTad, misma organizatorebma pirveli festivali

Caatares. „qarTuli sulis‟ koncefcia aerTianebs uZveles damw-erlobas, arqiteqturasa da sagaloblebs, folklors, kedlis mxatv-

robas _ yovelive imas, ramac dRemde _ 21-e saukunemde moaRwia

da sxvadasxva formiT gamovlinda qarTul xelovnebaSi. swored

am koncefciis gaTvaliswinebiT festivalis programa sainter-

esod SerCeuli, daxvewili da moulodneli aRmoCnda.

festivali 27 aprils Tibisi galereaSi gaixsna „Tamar mefis fondis‟ prezentaciiTa da samecniero konferenciiT Temaze _ „Tamars vaqebdeT mefesa‟._„aqamde, festivali ufro metad folklorze iyo orientirebuli

_ hyveba festivalis erT-erTi organizatori ia maqacaria, _ pro-

gramis Sedgenisas ki mivxvdiT, rom „qarTuli sulis‟ warmoCena folkloris garda nebismier JanrSia SesaZlebeli _ poeziaSi,

mxatvrobaSi, qoreografiaSi. swored amitom SevexeT unikalur

pirovnebas, cnobil mxatvars _ Tengiz mirzaSvils. Cveni azriT,

misi mxatvroba zustad esadageba „qarTuli sulis‟ konteqsts da misi namuSevrebi kidev erTxel, festivalis farglebSi warvudgi-

neT damTvalierebels.‟ mxatvris gardacvalebis Semdeg, es misi namuSevrebis yvelaze masStaburi gamofena iyo. eqspoziciaze

CubCikas 300-mde namuSevari iyo warmodgenili. swored am dRes

galerea „hobiSi‟ TiTqmis mTelma Tbilisma moiyara Tavi.poezia „qarTulma sulma‟ akaki wereTlis 170 wlis iubilisad-

mi miZRvnili saRamoTi warmoadgina. TBC-is sagamofeno dar-bazSi im dRes akakis leqsebis kiTxvasTan erTad vasil amaSu-

kelis dokumenturi filmi „akakis mogzauroba raWa-leCxumSic‟ uCvenes. SegaxsenebT, rom es filmi evropis erT-erT pirvel

dokumentur filmad, vasil amaSukeli ki erT-erT pirvel kinodo-

kumentalistadaa aRiarebuli. ase rom, festivali „qarTuli suli‟ qarTuli kinematografiis saTaveebsac gadaswvda.

_„arsad, arc erT qveyanaSi, arc erT epoqaSi ar gamarTula iseTi grandiozuli manifestacia, rogoric iyo akakis mogzau-

roba raWa-leCxumSi, anu 200 kilometrze gadaWimuli 12-dRiani

dResaswauli da, Sesabamisad, rogorc ukve damtkicebulia, 1912

wlamde arsad SeuqmniaT aseTi filmi romelime sazogado moR-

vaweze. RvTis wyalobiT, „akakis mogzauroba raWa-leCxumSi‟ restavrirebulia. axlaxan kulturis, ZeglTa dacvisa da sportis

saministros ZalisxmeviT aRdga misi gamosaxuleba da cifrul

matarebelze iqna gadatanili. es, albaT, yvelaze didi miRw-

evaa, romliTac 15 maiss qarTuli kinos daarsebis 5 wlisTavi

aRiniSneba‟, _ ganacxada kinomcodne gogi doliZem.marTlac „qarTuli sulis‟ gacocxleba gaxldaT „qarTuli simRe-

ris saRamo‟, romelic q. Tbilisis meriam warmoadgina Tbilisis saxelmwifo sakoncerto darbazSi. Tbilisis big-bendTan erTad

koncertSi monawileoba miiRes cnobilma ansamblebma da es-

tradis momRerlebma. rac yvelaze mTavaria, koncertze misulma

msmenelma im dRes scenaze legendaruli „qarTuli xmebis‟ sami Taoba erTad ixila. _ „Cven movediT am darbazSi, rom kidev erTxel gavumxiloT Cveni siyvaruli „qarTul xmebs‟. 25 welia, isini scenaze dganan da mTel msoflios acnoben unikalur qar-

Tul suls. dRes didi zeimia, radgan am scenaze erTad „qarTuli xmebis‟ sami Taoba dgas‟. _ aRniSna festivalis organiza-torma, batonma Tamaz tyemalaZem.

Spring is traditionally the time of festivals, exhibitions and con-certs in Georgia. Out of many events on the cultural agenda of Tbilisi I would single out one festival called “Georgian Spirit”.

The history of the festival started in the spring of 2004 when it was organized for the first time by Geocell and other organ-izers. The concept of “Georgian Spirit” unites the old alphabet, architecture, religious singing, folklore, wall paintings – basically everything that has survived and exists some form or another in 21st century Georgian art. It was because of this concept that the festival’s program turned out to be interesting, refined and unexpected.

The festival opened in the TBC Gallery on April 27 with the presentation of the Queen Tamar Foundation and a scientific conference on the topic “Praise to Queen Tamar”.

“Until now the festival has been focused on folklore,” Ia Makat-saria, one of the organizers of the festival says, “but when we were making the program we understood that it is possible to present the Georgian spirit in just about any genre. That is why we approached the unique and famous artist Tengiz Mirzashvili. We think that his art perfectly matches the context of ‘Georgian Spirit’ and we presented his works to the viewer once again in the framework of the festival.” Actually, it was the biggest exhi-bition of his works since Mirzashvili’s death. There were about 300 works of Chubchik. Almost all Tbilisi gathered at the Hobby Gallery on that day.

The poetry of “Georgian Spirit” was presented by an evening dedicated to the 170th jubilee of the birth of Akaki Tsereteli. Along with the poems of Akaki, Vasil Amashukeli’s film “Akaki’s Journey in Racha-Lechkhumi” was shown. Let me kindly remind you that this film is considered one of Europe’s first documen-tary films while Vasil Amashukeli is recognized as one of the first documentary filmmakers. In this way, the festival “Georgian Spirit” touched on the origins of Georgian cinematography as well.

“In no other country and in no other epoch was there such a grandiose manifestation as was Akaki’s trip to Racha-Lechkhu-mi. He covered 200 kilometers over twelve days. It has already been proven that, until 1912, there had not been such a film made about any public figure. Thank God, “Akaki’s Journey in Racha-Lechkhumi” has been rehabilitated. Under the initiative of the Ministry of Culture, Monument Protection and Sport, it has been restored and digitalized. This is probably the biggest achieve-ment that marks the 5th anniversary of the establishment of the Georgian cinema on May 15,” cinema critic Gogi Dolidze said.

The real reanimation of the Georgian spirit was the evening of Georgian singing organized by the Tbilisi City Hall at the Tbilisi State Concert Hall. Along with the Tbilisi Big Band, the concert featured famous ensembles and pop singers. And most impor-tantly, the people who went to listen to the concert on that day witnessed three generations of the legendary “Georgian Voices” all singing together. “We came to this hall to once again show our love for ‘Georgian Voices’. It has been 25 years since they have been on stage and share the unique Georgian spirit with the world. Today is a big day because all three generations of ‘Georgian Voices’ stand together on the stage,” said Mr. Tamaz Tkemaladze, organizer of the festival.

After the concert, the children of the legendary members of the ensemble – Gogi Dolidze, Davit Gogiashvili and Guram


amis Semdeg, didi siyvarulis niSnad, ansamblis dauviwyari

wevrebis _ gogi doliZis, daviT gogiaSvilis da guram Tama-

zaSvilis Svilebs specialuri jildoebi gadasces.

amave saRamos dajildovda zaur bolqvaZe _ simReris unika-

luri manerisaTvis da, rac mTavaria, Tavad „qarTuli xmebi‟, qarTuli simReris popularizaciisaTvis.

_„oqros medali festival „qarTuli sulisagan‟ didi pativis-cemis niSnad gadaveciT patriarqs, uwmindessa da unetaress ilia

meores‟, _ aRniSna ia maqacariam.25 maiss cnobili qarTveli primabalerinas _ irma nioraZis

saRamo gaimarTa. marinis Teatris solisti mSobliur qalaqs

amjerad „qarTuli sulis‟ farglebSi estumra, Tavis partnior-Tan _ msoflio sabaleto xelovnebis varskvlav farux ruzima-

tovTan erTad.

pirvel moqmedebaSi qarTvelma mayurebelma msoflio baletis

qarTuli premiera „Seherazada‟ ixila, meore moqmedeba gala kon-certs daeTmo. masSi qarTvel primas partniorobas marinis Tea-

tris axalgazrda varskvlavi evgeni ivanCenko uwevda.

SegaxsenebT, rom „Seherazada‟ rimski-korsakovis simfoni-aze, 1910 wels mixail fokinma dadga (scenografi da kostiume-

bis avtoria leon baksti), xolo 1993 wels, speqtakli andris

liepam aRadgina da mTavar partiaze irma nioraZe miiwvia.

_„es Cemi sayvareli speqtaklia. „SeherazadaSi‟ msoflios TiTqmis yvela did scenaze micekvia. am erTi Tvis win Sanz-

Tamazashvili – were handed special awards. Zaur Bolkvadze re-ceived an award for his unique manner of singing while “Geor-gian Voices” were recognized for their contribution to the popu-larization of Georgian singing in general. “We gave the Georgian Spirit Golden Award to the Patriarch of Georgia Ilia II to show the great respect we have for him,” Ia Makatsaria said.

On the evening of May 25, the famous Georgian ballet danc-er Irma Nioradze performed. The soloist of the Marine Theatre returned to her native town within the framework of “Georgian Spirit” together with her partner Farukh Ruzimatov who is also a star of world ballet.

The first part of the evening presented the Georgian version of “Scheherazade” to Georgian viewers for the first time, while the second part was a gala concert. The partner of the Georgian ballet dancer in it was the young star of the Marine Theatre Yev-geni Ivanchenko.

Let me kindly remind you that “Scheherazade” was first cre-ated on the basis of Rimski-Korsakov’s symphony in 1910 by Mikheil Fokin (the author of stage design and costumes was Leon Bakst). In 1993, the ballet was renewed by Andris Liepa who invited Irma Nioradze to dance the principal part.

“This is my favorite ballet. I have danced ‘Scheherazade’ on almost all of the world’s big stages. One month ago I performed it in the Champs Elysees Theatre. I have always wanted to dance


elises TeatrSi gastrolebis dros Sevasrule es partia. yovelTvis

mindoda „Seherazada‟ Cemi sayvareli qarTveli mayureblisTvisac mecekva. festivalma „qarTulma sulma‟ es ocneba amixdina‟.Tavad gansajeT: dekoraciebi da kostiumebi rigidan Camovi-

da, repetitori da speqtaklis teqnikuri direqtori moskovidan,

solistebi _ peterburgidan. teqnikurad am ideis ganxorcieleba

sakmaod Zneli iyo, magram festivalis organizatorebma da

sponsorebma jeoselma, „ear-baltikam‟, cqriala Rvinom „galak-tioni‟, kompaniam „askaneli Zmebi‟ proeqti realobad aqcies. maris liepas saqvelmoqmedo fondma, romelsac axla andris

liepa udgas saTaveSi, gadawyvita dekoraciebi da kostiumebi

erTi wliT, Tbilisis operisa da baletis Teatris dass usasy-

idlod gadasces. ase rom, „Seherazada‟ axla Cveni operis rep-ertuarSic iqneba‟, _ gviTxra speqtaklis Semdeg primabalerinam. swored am keTili nebisaTvis da proeqtis ganxorcielebaSi

gaweuli xelSewyobisaTvis andris liepas „qarTuli sulis‟ spe-cialuri jildo miekuTvna. festivali ki irma nioraZis legen-

daruli „Seherazadas‟ sapremiero CvenebiT dasrulda.-„irmas msoflio klasikuri sabaleto repertuari qarTuli su-

liTaa gajerebuli, amitomac festivalis oqros simbolos da

medals, romelic mas gadaeca, amSvenebs warwera „qarTuli suli did xelovnebaSi‟, _ aRniSna festivalis organizatorma ia maqacariam.

it for my favorite Georgian viewer and the festival ‘Georgian Spir-it’ made my dream come true,” Ms. Nioradze said.

Decorations and costumes arrived from Riga, the tutor and the technical director of the play came from Moscow, the solo dancers came from Petersburg. Technically it was quite chal-lenging to pull off all these logistics but the organizers and sponsors of the festival – Geocell, Air Baltic, Galaktioni Spar-kling Wine and Askaneli Brothers – turned this project into a reality.

The charity foundation of Maris Liepa, currently headed by An-dres Liepa, decided to lend all the sets and costumes to the Tbi-lisi Opera and Ballet Theatre free of charge for one year. “Thus, Scheherazade will be in the repertoire of our theatre now,” Irma Nioradze told us after the concert.

For this goodwill and for the foundation’s assistance in the project’s implementation Andres Liepa was awarded a special “Georgian Spirit” prize. The festival ended with the showing of the Tbilisi premiere of Irma Nioradze’s legendary “Schehera-zade”.

“Irma’s world ballet repertoire is filled with the Georgian spirit. That is why the festival’s Gold Medal which reads: ‘Georgian spirit in great art’, was given to Irma Nioradze,” said Ia Makat-saria, organizer of the festival.


„Teliasonera‟ evraziis jgufis wevrebi

iasamnisferi saxecvlileba

mogexsenebaT, jeoselis brendis saxecvlilebis iniciatori, finur-

Sveduri satelekomunikacio giganti „Teliasoneraa‟, romelmac msoflios sxvadasxva regionSi moqmedi warmatebuli mobiluri operatorebi Tavisi

holdingis qveS moaqcia da saerTo niSnis qveS gaaerTiana. jeoselis

msgavsad, „Teliasoneras‟ evraziis jgufis wevr yvela kompanias iden-turi saxe aqvs _ saerTo feriTa da simbolikiT.

aRniSnuli jgufis wevrebi, jeoselTan erTad, arian kompaniebi:

KCELL(yazaxeTi), MOLDCELL (moldova), NCELL (nepali), TCELL (tajikeTi) da AZERCELL (azerbaijani). es kompaniebi qmnian vizualuri gamosaxulebis erTgvar jaWvs: iasamnisferi, logotipi _ bunebrivi qva,

erTi standartis momsaxurebis ofisebi da a.S. sul cota xanSi iasamnis-

fer saxecvlilebas kidev ori kompania UCELL (uzbekeTi) da STARCELL (kamboja) Seemateba.

AZERCELL-ma Tavisi 13-wliani arsebobis manZilze bevri saintereso proeqti ganaxorciela. Tumca brendis saxecvlileba, romlis prezentacia

mimdinare wlis 15 maiss Sedga, yvelaze mniSvnelovani movlena aRmoCnda

kompaniis ganviTarebis istoriaSi.

kompaniis warmomadgenlebis gancxadebiT, „Teliasoneras‟ jgufis wevroba AZERCELL -is abonentebs saSualebas miscems erT-erTi pir-

velebi eziaron uaxles teqnologiebze dafuZnebul servisebs. dRes am

operatoris dafarvis zona azerbaijanis dasaxlebuli teritoriis 98.8%-s

moicavs da daaxloebiT 4 milion abonents emsaxureba.

amieridan AZERCELL adgilobrivi sazogadoebis warmatebuli momav-lisTvis „TeliasonerasTan‟ erTad izrunebs, rac azerbaijanuli kompani-isTvis didi stimulia.

mobiluri kavSirgabmulobis kompania KCELL ukve aT welze metia, rac yazaxeTSi warmatebiT operirebs. kompaniis misiaa mobiluri komunika-

cia yazaxeTis TiToeuli moqalaqisTvis iyos xelmisawvdomi, umaRlesi

xarisxis momsaxurebebis SeTavazebiT ki abonentebma maqsimaluri sarge-

beli miiRon.

KCELL 1998 wels dafuZnda. kompaniam abonentebs mobiluri kavSir-gabmulobis momsaxurebebi 1999 wlis Tebervals, KCELL -is savaWro niSniT, SesTavaza. kargad dagegmili marketinguli strategiis Sedegad

kompaniis abonentebis raodenobam 2000 wlis dasawyisSi 100 000-ss

gadaaWarba, xolo imave wlis miwuruls es cifri gaormagda. dRes KCELL -is momxmarebelTa raodenoba 7 milions aWarbebs.

kompaniis warmomadgenlis gancxadebiT, ̀ Teliasoneras~ evraziis jgu-

fis wevrobam kompanias saSualeba misca globaluri satelekomunikacio

ojaxis nawili gamxdariyo, rac Tavis mxriv Semdgomi ganviTarebisa da

winsvlis sawindari iqneba.

As far as you know, the initiator of Geocell’s rebranding is the Finnish-Swedish telecommunications giant TeliaSonera, which incorporated the successful mobile operators acting in various regions of the world under its holding and united them under a common brand. Like Geocell, all the companies - members of TeliaSonera Eurasia Group have an identical appearance – with a common color and symbol. Along with Geocell, the following companies are united in the above mentioned group: KCELL (Kazakhstan), MOLDCELL (Moldova), NCELL (Nepal), TCELL (Tajikistan) and AZERCELL (Azerbaijan). These companies create a certain chain of visual image: purple color, logotype – natural stone, service offices with similar standards, etc. Quiet soon two more companies of TeliaSonera Eurasia group - UCELL (Uzbekistan), and STAR-CELL (Cambodia) will join the purple refreshment.

During its 13-year existence AZERCELL has implemented a lot of inter-esting projects. However, the company’s rebranding, which was held on May 15, proved the most important event in the history of the company’s development.

The representatives of the company say that the membership of Telia-Sonera Group will enable the subscribers to be the first users of modern

technology-based services. Today the company covers 98.8% of the Az-erbaijani territory and serves approximately 4 million subscribers. From now on, AZERCELL will care for successful future of the local society to-gether with TeliaSonera that is a huge incentive for the Azerbaijani com-pany.

The mobile communication company KCELL has been successfully op-erating in Kazakhstan for over ten years. The key mission of the company is to make mobile communication available for each citizen of Kazakhstan as well as to offer high quality services to the subscribers so that they gain maximum profits.

GSM Kazakhstan/Kcell was established in 1998. The company started to provide mobile communication services to its consumers from Febru-ary 1999 under KCELL trademark. As a result of well-planned marketing strategy, number of the company’s subscribers exceeded 100 000 in ear-ly 2000, while this figure doubled by the end of the same year. Today the number of KCELL subscribers exceeds 7 million.

Since the day of its establishment KCELL is associated with the devel-opment of mobile communication and introduction of new tendencies in Kazakhstan.

As the company representative said, KCELL subscribers appreciated the membership of TeliaSonera Eurasia Group. This membership enabled

Members of TeliaSonera Eurasia GroupPurple Refreshment


kompania MOLDCELL -ma funqcionireba 2000 wels daiwyo, riTac moldovaSi mobiluri komunikaciebis ganviTarebis axal fazas Caeyara

safuZveli. kompaniis qseli, moldovis teritoriis 97.15%-s faravs da

daaxloebiT erTi milioni abonentiT, mosaxleobis 96.81%-s moicavs.

qvelmoqmedeba, socialuri pasuxismgebloba, xelovnebaSi, kulturasa Tu

sportSi investireba MOLDCELL -is mniSvnelovani prioritetebia.mimdinare wlis 28 aprils kompaniam brendis saxecvlilebasTan dakav-

SirebiT prezentacia gamarTa da saerTo feriT, simbolikiTa da faseu-

lobebiT „Teliasoneras‟ evraziis jgufis srulyofili wevri gaxda.Tu Tqven mogzauroba gizidavT da survili gaqvT ewvioT msoflios

romelime Soreul da egzotikur qveyanas, maSin gaemgzavreT nepalSi.

im qveyanaSi, romelic msoflioSi Tavisi mravalferovnebiT erT-erTi

yvelaze gamorCeulia, mefur iasamnisfersac waawydebiT. „Teliasoneras‟ evraziis Zlier jgufs iq kompania NCELL warmoadgens.

NCELL SedarebiT axalgazrda kompaniaa, romlis istoriac 2004 wels daiwyo, rodesac Spice NEPAL PRIVATE nepalSi pirveli GSM opera-tori gaxda. kompaniam abonentebs pirveli servisebi 2005 wels Mero-s brendiT SesTavaza. 2008 wels SPICE NEPAL-isa da „Teliasoneras‟ partniorul urTierTobebs Caeyara safuZveli. 2010 wlis 12 martidan ki

SPICE NEPAL Tavis warmatebul saqmianobas ukve saxecvlili brendiT, NCELL -is saxeliT agrZelebs.

NCELL -ma „Teliasonera‟ jgufis wevrobiT adgilobriv bazarze lideris poziciebi kidev ufro gaimyara, xolo mTlianad qveyana mobiluri

kavSirgabmulobis ganviTarebis axal etapze gadavida.

„Teliasonera‟ jgufs tajikeTSi TCELL warmoadgens, romelic kor-

poraciul da individualur momxmareblebs ukve aTi welia, rac uwyvet

mobilur kavSirs sTavazobs.

saimedooba, momxmarebelTa moTxovnebis dakmayofileba, socialu-

ri pasuxismgebloba, is ZiriTadi faseulobebia, ramac kompania Tcell tajikeTSi erT-erT yvelaze prestiJul da popularul kompaniad aqcia.

brendis saxecvlileba, „Teliasonera‟ jgufis wevri danarCeni kom-paniebis msgavsad, Tcell-mac warmatebiT ganaxorciela. kompaniis ganax-lebuli brendis prezentacia specialurad saerTo erovnul dResaswaulze,

novruzobas Sedga. es dResaswauli tajikeTSi gansakuTrebiT uyvarT _

gazafxulis dadgoma axal ideebTan, perspeqtivebTan da warmatebebT-

an asocirdeba. kompaniis axali simbolo _ „xelis gulze gadaSlili iasamani‟ da slogani _ „axlos, ise, rogorc arasdros!‟ mosaxleobam dadebiTad miiRo. kompaniis warmomadgenlebis gancxadebiT, aRniSnuli

saxecvlilebis warmateba, unikaluri evropuli stilisa da adgilobrivi

faseulobebis sworma Serwymam ganapiroba. mobiluri kavSirgabmulobis

aRniSnuli operatorebi, im kompaniaTa ricxvs ganekuTvnebian, romlebic

adgilobriv bazrebze yvelaze mkveTrad gamoxatuli safirmo stiliTa da

momsaxurebis maRali xarisxiT gamoirCevian. aRsaniSnavia, rom saerTo

niSnis qveS gaerTianebulebi, globalurTan erTad amave dros adgilobrivi

faseulobebis matareblebic rCebian, rac TiToeul kompanias saSualebas

aZlevs sakuTari unikaloba kidev ufro metad warmoaCinos.

the company to become a part of the global telecommunication family that, in turn, will be a precondition for further development and progress.

The company MOLDCELL started functioning in 2000, paving the way of a new phase in the development of mobile communication sector in the country. With almost one million subscribers, Moldcell’s network covers 97.15% of the population on 96.81% of the territory of Moldova.

On April 28, 2010 the company has unveiled recent changes at the new brand presentation ceremony and thus joined the common brand under-standing of TeliaSonera powerful group.

If you are fond of travelling and decide to visit one of the most distant and exotic places in the world, then Nepal is a must go country. You will come across a royal purple in Nepal, which is one of the most distin-guished countries of the world owing to its diversity.

The company NCELL represents TeliaSonera Eurasia Group in Nepal. NCELL is a relatively young company, which was established in 2004, when Spice Nepal Private became the first GSM operator in Nepal. The company offered its first services to the consumers with the brand name MERO MOBILE. In 2008, Spice Nepal and TeliaSonera established part-ner relations. On March 12, 2010 Spice Nepal was rebranded as NCELL.

By being a member of TeliaSonera Group, NCELL strengthened its leading positions on local market, while the country moved to a new stage of mobile communication development.

TCELL represents TeliaSonera Group in Tajikistan. The company has been offering its subscribers mobile communication for already ten years.

Reliability, meeting of consumer requirements and social responsibility

are those basic values that have turned TCELL into one of the most pres-tigious and popular companies in Tajikistan.

As all the companies under TeliaSonera, Tcell also joined the common brand. There were some ideas before choosing the proper day or moment for company’s rebranding. The concept of brand itself had prompted it – to be pioneer (new) and local. People in Tajikistan are very much sensitive to Navruz holiday; they are waiting for it more than any other holiday. When spring comes it opens new ideas, people are waiting for the miracles. And this exactly what our company have presented. During these days citi-zens of all republic where surprised by attractive advertising, with the new symbol of company “Lilac on the open hand”, symbolizing the new slogan “Closer than ever!” felt everywhere. In conjunction with presentations of new brand for Mass Media, public, opening of service centers, showing the concept of new brand, have been accepted very positively. Especially, as it was noticed in the most newspapers, in all the new opened service centers “the Unique European style felt everywhere”.

The mentioned mobile communication operators belong to the catego-ry of those companies that are distinguished on the local markets by their brand and high quality services. It should be noted that the companies, united under a common brand, do not give up local values and this ena-bles each company to further demonstrate its uniqueness.


14 ivniss, SezRuduli SesaZleblobis mqone pirTa uflebebis dacvis

dRes, ̀ koalicia damoukidebeli cxovrebisTvis~ organizebiT sastumro

`Seraton metexi palasSi~ II gamofena-forumi gaimarTa. RonisZiebas,

romelSic monawileobas 43 organizacia iRebda, 500-ze meti dainter-

esebuli piri daeswro.

gamofena-forumis mizani welsac ucvleli darCa: SezRuduli Sesa-

Zleblobis mqone pirTa problemebsa da saWiroebebze sazogadoebis

ukeT informireba, sxvadasxva organizaciis mier ganxorcielebuli

saqmianobebisa da samomavlo gegmebis warmoCena da TanamSromlobis

gaRrmaveba.

RonisZiebis farglebSi warmodgenili iyo sxvadasxva programebi

da proeqtebi, SezRuduli SesaZleblobis mqone pirTa mier damzadebuli

garkveuli nivTebi da aqsesuarebi. sastumros foieSi Sesabamis Temaze

Seqmnili fotogamofenac moewyo. msurvelebs aseve SeeZloT daswre-

bodnen Tematur diskusiebs.

gamofena-forumis daskvniTi nawili sxvadasxva nominaciebSi gamar-

jvebulebis dajildoebis ceremonias daeTmo. Jiurim aT nominaciaSi

TerTmeti gamarjvebuli gamoavlina. aRsaniSnavia, rom gasuli wlis

RonisZiebaze nominaciisTvis _ `socialuri pasuxismgeblobis mqone

kompania~, jeoseli dajildovda. wels ki, RonisZiebis partniorisa da

mxardamWeris statusiT, kompania TviTon ajildoebda nominantebs.

rati ionaTamiSvili (`koalicia damoukidebeli cxovrebisTvis~ gam-

geobis wevri): `koaliciis misiaa, SezRuduli SesaZleblobis mqone

pirebs sakuTari potencialis gamovlenasa da sazogadoebaSi integra-

socialuri pasuxismgebloba

Cveni prioritetiaSocial Responsibilityis Our Priority

On June 14, the International Day of People with Disability, the Coalition for Independent Life organized the 2nd Exhibition-Forum at Sheraton Metechi Palace Hotel. Over 500 interested persons at-tended the event, which was held with the participation of 43 or-ganizations.

The goal of the exhibition-forum remained unchanged this year too: to raise public awareness about the problems and needs of peo-ple with disabilities; to demonstrate the activities and future plans of various organizations and boost the cooperation.

Various programs and projects, as well as handicraft products and accessories made by people with disabilities were exhibited in frames of the event. A photo exhibition dedicated to this theme was arranged in the hotel foyer. The visitors could also attend thematic discussions.

A ceremony of awarding the winners in various nominations was held in the final part of the exhibition-forum. The jury revealed 11 winners in 10 nominations. It should be noted that last year the company Geocell was awarded in the nomination “The Company with Social Responsibility.” This year the company is itself award-ing the nominees with the status of a partner and supporter of the event.

Rati Ionatamishvili (member of the Board of the Coalition for In-dependent Life): “The goal of the coalition is to help people with disabilities reveal their own potential and integrate into the society.

By Tamar Dvaliavtori: Tamar dvali


ciaSi Seuwyos xeli. organizacia cdilobs aamaRlos sazogadoebis

cnobiereba da SezRuduli SesaZleblobis mqone adamianebis mimarT dam-

kvidrebuli tradiciuli midgomebi Caanacvlos Tanamedrove midgomebiT.

didi madloba jeosels, romelic aRniSnuli sakiTxebis gadawyvetaSi

Cveni partniori da mxardamWeria. am organizaciam, Tavisi proeqtebiT,

ukve didi xania daamtkica, rom is socialuri pasuxismgeblobis mqone

samagaliTo kompaniaa~.

SezRuduli SesaZleblobis mqone adamianebis problemebi da sazoga-

doebaSi maTi integrireba yovelTvis aqtualuri iyo jeoselisTvis.

aseTma adamianebma, romlebic wlebis ganmavlobaSi sazogadoebasTan

komunikacias sxvadasxva mizezebis gamo ver axerxebdnen, jeoselis

daxmarebiT, amave kompaniaSi, stabiluri samsaxuri da komfortuli

samuSao garemo moZebnes.

adamianebis sazogadoebaSi integrirebis saukeTeso da yvelaze efeq-

turi gza xom maTi dasaqmebaa. amis saSualeba ki warmatebul da socialuri

pasuxismgeblobis mqone biznes-kompaniebs yvelaze metad aqvT.

gasul wels gamarTul I gamofena-forumze jeoselis, romlis warmo-

madgenlebi Jiuris SemadgenlobaSi iyvnen, gansakuTrebuli simpaTia

erT-erTma statiam _ `gamoSverili TiTi~, daimsaxura da mis avtors,

naTia gogolaSvils kompaniam Tavis gazeTSi TanamSromloba SesTava-

za. daaxloebiT ukve erTi welia, gazeTSi _ `dialogi plusi~, naTia

Tavis saavtoro svetSi masalebs aqveynebs, romelic mkiTxvelebis did

mowonebas imsaxurebs.

`jeoselis TanamSromlebis zarma gvarianad damabnia... Semdeg rode-

sac yvelaferma Tavis adgilas dalageba daiwyo, vifiqre, rom Cemi

werilis mowonebas kompania raime samaxsovro suveniriT gamoxatavda.

TanamSromlebis Txovnam Seni statiebi gadmogvigzavneo kvlav damab-

nia. Semdeg yvelaferi erTad iyo _ sixaruli, dabneuloba, mogvianebiT

pasuxismgeblobis grZnobac, magram im dRis sixarulma yvela grZnobas

gadaaWarba.

The organization tries to raise public awareness and replace the traditional approaches towards people with disabilities by modern ones.

I want to express my gratitude to Geocell, who is our partner and supporter in the solution of mentioned issues. This organiza-tion has proved long ago through its projects that it is an exemplary company with social responsibility.”

The problems of people with disabilities and their integration into the society were always urgent for Geocell. Such people, who failed to communicate with the society for various reasons for a long time, found stable jobs and comfortable environment in Geocell.

It is widely known that employment is the best and most effec-tive way to integrate into the society. And successful and socially responsible business companies have this opportunity more than others.

During the 1st exhibition-forum held last year, Geocell, who had its representatives in the jury, focused its attention on one of the articles “Pointing Finger” and the company offered its author Na-tia Gogolashvili to cooperate with the company’s newspaper. It is a year already that Natia Gogolashvili publishes her materials in her own column and her readers like them much.

“The call from Geocell confused me much… Some time later, when I calmed down, I supposed that the company liked my letter and would express its approval through handing over some souve-nirs.

Then, the request of Geocell staff to send my articles to them confused me again… Then there was everything – gladness, con-fusion, and sense of responsibility later; I was flushed with joy and this feeling exceeded all other feelings.

I want to express my huge gratitude to Geocell, because it ena-


didi madloba jeosels imisTvis, rom saSualebas maZlevs vakeTo

is saqme, romelic yvelaze metad miyvars da msiamovnebs. am gazeTis

saSualebiT SevZleb sazogadoebasTan kontaqts. me davwer yvelafers,

rac CemTvis iqneba saintereso. Sevecdebi sakuTari gamocdileba im

adamianebs gavuziaro, romlebic damoukidebeli cxovrebisken misasvlel

gzebs eZeben~, _ gviTxra naTiam.

14 ivniss _ SezRuduli SesaZleblobis mqone pirTa uflebebis dacvis

dRes, jeoselis organizebiTa da mxardaWeriT kidev erTi saintereso

proeqti ganxorcielda.

quTaisis lado mesxiSvilis sax. TeatrSi ana goguaZis fotoproeqti

_ `me _ ania~ moewyo, romlis mTavari gzavnili iyo _ `pandusi yvela

asasvlelTan!~ proeqtis avtors kompania jeoseli daexmara im gzavni-

lis sworad miwodebaSi, rac mas surda eTqva sxvebisTvis. `me _ ania~

aris yvelaze pozitiuri protesti da gzavnili, rac ki odesme yofila

sazogadoebisken mimarTuli. 20-ze met fotoze warmodgenili siu-

Jetebi _ invalidis savarZelSi msxdomi ulamazesi cnobili modelebi,

aRniSnul problemas kidev ufro aqtualurs xdida.

Teatris scenas, sadac fotoebi iyo gamofenili, organizatorebma

pandusi miadges da etlSi msxdom adamianebs saSualeba hqondaT par-

teridan scenaze martivad gadaadgilebuliyvnen. RonisZieba Teatral-

izebuli iyo da cocxali musikis TanxlebiT mimdinareobda.

aRniSnuli fotogamofena 25 ivniss baTumsac estumra. amjerad

proeqtis mxardamWeri jeoselTan erTad, `Tibisi bankic~ iyo.

ana goguaZe: `es gamofena aris gzavnili im adamianebis mimarT,

visac evaleba gaiTvaliswinos, rom yvela Sesasvlels hqondes etliT

misasvleli pandusi, rom etlSi msxdom adamianebs SeeqmnaT srul-

fasovani arsebobis martivi piroba. es xom Zalian advilia, magram

saqarTveloSi TiTqmis arc erT dawesebulebas ara aqvs gaTvaliswineb-

uli es umartivesi detali. visurvebdi, rom es elementaruli Secdomebi

gamosworebuliyos~.

bles me to do the job, which I like most of all. With the help of this newspaper I will be able to establish contacts with the society. I will write everything that will be interesting for me. I will try to share my experience with those people, who are looking for the ways towards independent life,” Natia Gogolashvili said.

On June 14, the International Day of People with Disability, one more interesting project was organized by Geocell.

A photo project by Ana Goguadze “Me-Ania” was arranged at the Lado Meskhishvili Theatre in Kutaisi. The key message of the event was “Wheelchair Ramps at All Entrances!” Geocell helped the project author to correctly deliver the message, which she wanted to tell others. “Me-Ania” is the most positive protest and message that has ever been sent to the society. The stories depicted on over 20 photos where the most beautiful top models were sitting in the wheelchairs made this problem even more urgent.

The organizers installed the wheelchair ramps at the stage of the theatre, where the photos were exhibited. So, those sitting in the wheelchairs could easily move from the parterre to the stage. The event was theatrical and was held under the accompaniment of live music.

The mentioned photo exhibition was also held in Batumi on June 25. This time, along with Geocell the project was supported by TBC Bank.

Ana Goguadze: “This exhibition is a message towards those peo-ple, who are authorized to ensure that each entrance has a wheel-chair ramp so that people sitting in the wheelchairs have all neces-sary conditions for normal existence. It is so easy; but in Georgia almost none of the institutions have taken this simplest detail into consideration. I would like these elementary mistakes to be cor-rected.”


15 maiss sastumro „Seraton metexi palasSi‟ norC mec-nierTa da gamomgonebelTa meoTxe saerTaSoriso olimpi-

ada dasrulda. tradiciisamebr, jeoseli olimpiadis erT-erTi

mxardamWeri da sponsori gaxldaT. samdRian olimpiadaSi

msoflios 25 qveynis norCi gamomgonebeli monawileobda.

mozardebi Camovidnen bangladeSidan, bulgareTidan, somxeTi-

dan, azerbaijanidan, egviptidan, germaniidan, indoneziidan,

yazaxeTidan, tajikeTidan, samxreT afrikidan, aSS-dan, ukrai-

nidan da sxva qveynebidan. maT mier warmodgenili maTema-

tikis, fizikis, qimiis, biologiis, informatikis, ekologiis,

agreTve samrewvelo da sayofacxovrebo teqnikis sferoebSi

momzadebuli proeqtebi kompetenturma Jiurim Seafasa.

osman Turani, kompania jeoselis generaluri direqtori:

„ukve oTxi welia, rac am olimpiadis mxardamWerebi varT da Zalian gvixaria, rom ase warmatebiT grZeldeba. Tavdapirve-

lad es RonisZieba saqarTvelos masStabiT daiwyo, droTa

ganmavlobaSi ki didi moTxovnileba gaCnda. bolo ori weli-

wadia, olimpiadam saerTaSoriso masStabebi miiRo. moxaruli

viqnebiT, Tu olimpiada bevr niWier bavSvs aRmoaCens.‟ganaTlebisa da mecnierebis ministris, dimitri SaSkinis

TqmiT, olimpiadis mizania niWier moswavleTa mxardaWera,

raTa maT SeZlon mecnieruli ideebis praqtikulad, Tvalsa-

Cino naSromis saxiT axsna da gadmocema. misi ganmartebiT,

msgavsi RonisZiebebis wyalobiT axalgazrdebi dainteresde-

bian kvleviTi da gamomgoneblobiTi saqmianobiT. olimpiada

aseve xels Seuwyobs moswavleTa codnis amaRlebas mecniere-

bis sxvadasxva dargSi.

The Fourth International Olympiad of Young Scientists and Inventors was closed at Sheraton Metechi Palace Hotel on May 15. Traditionally, Geocell was one of the supporters and sponsors of the event. Young inventors from 25 countries of the world participated in the three-day Olympiad. Young peo-ple arrived from Bangladesh, Bulgaria, Armenia, Azerbaijan, Egypt, Germany, Indonesia, Kazakhstan, Tajikistan, South Af-rica, USA, Ukraine and other countries. The projects prepared by them in the fields of mathematics, physics, chemistry, biol-ogy, informatics, ecology, as well as industrial and household appliances were assessed by the competent jury.

Osman Turan, director general of the company Geocell: “We have been supporting this Olympiad for already four years and we are extremely glad that it continues so successfully. Initially, it was a countrywide event, but gradually the demand increased significantly. The Olympiad acquired international scales within past two years. We will be very glad if the Olym-piad reveals a lot of talented children.”

Minister of Education and Science Dimitri Shashkin said that the supreme goal of the Olympiad was to support talent-ed pupils so that they were able to explain and submit their scientific ideas through their visual works. Minister Shashkin explained that owing to similar events, the youth showed in-terest in research and inventive activities. The Olympiad will also help the children increase their knowledge in various fields of science.

jeoseli norC mecnierTa

da gamomgonebelTa

olimpiadis

tradiciuli mxardamWeria

Geocell Traditionally Supports Olympiad of Young Scientists and Inventors


„mobifei‟ Secvlis Tqvens cxovrebasra aris „mobifei‟?

es aris gadaxdis inovaciuri meTodi, romelic saSualebas gaZlevT gadaix-

adoT komunaluri gadasaxadebi, dafaroT nebismieri nivTis Rirebuleba da

awarmooT TiTqmis yvela finansuri operacia ufro swrafad, daculad da

iolad mobiluri telefonis saSualebiT.

rogor visargebloT „mobifeis‟ servisiT da raSi mdgomareobsmisi upiratesoba?

„mobifeis‟ servisiT sargeblobisaTvis, saWiroa „mobifeis‟ angariSis gaxsna Semdeg bankebSi: banki „konstanta‟, „saqarTvelos banki‟, „bazis-banki‟, banki „qarTu‟, „Tibisi banki‟, „korstandart banki‟ an mikrosafi-nanso organizacia „finka‟. amis Semdeg Tqven aRar dagWirdebaT bankis filialebSi rigSi dogma da bankomatebis Zebna. sakmarisia SeiyvanoT pin-

kodi da awarmooT gadaxdebis tranzaqciebi pirdapir mobiluri telefonidan.

amgvarad, Tu „mobifeis‟ momxmarebels daekarga telefoni, pinkodi icavs mis „mobifeis‟ angariSis arasanqcirebuli gamoyenebisagan.

jeoselis abonentebs, vinc gaxdeba „mobifeis‟ servisis momxmarebeli, saSualeba eZlevaT gadaixadon produqciis an servisis safasuri Semdeg

savaWro obieqtebSi: „visoli‟, „pe-es-pe jgufi‟, „populi‟, „toiota centri Tbilisi‟. mosalodnelia, rom wlis bolosTvis SenaZenis safasuris gadaxda „mobifeis‟ meSveobiT saqarTvelos yvela regionis aTasobiT savaWro Tu momsaxurebis obieqtSi iyos SesaZlebeli. momxmareblebs, romlebic sxvadasx-

va saxis gadasaxadebis Sesasruleblad „mobifeis‟ gamoiyeneben, miecemaT saCuqrebis miRebis, fasdaklebisa da sxva sagangebo SeTavazebebiT sarge-

blobis saSualeba.

osman Turani _ jeoselis generaluri direqtori: momxmarebels warvudgi-

neT is axali produqti, romelic jeosels, rogorc „Teliasoneras‟ wevrs da kompanias, romlis erT-erTi yvelaze mniSvnelovani prioriteti momxmare-

belze orientirebaa, miscems saSualebas kidev erTi komfortuli servisi

SesTavazos Tavis abonentebs. es aris „mobifei‟ anu mobiluri bankingi. sadac ar unda iyo, ra droc ar unda iyos, nebismieri safinanso operaciis

Sesruleba SesaZlebeli iqneba Zalian martivad, mobiluri telefonis saSu-

alebiT. vfiqrob, 21-e saukuneSi msgavsi komforti Cveni abonentebisTvis

Zalian drouli da saWiroa.

madlobas vuxdi kompania „ofen revoluSenis‟ warmomadgenlebs, Tan-amSromlobisTvis, ndobisa da Cvens kompaniasTan erTad bolo erTi wlis

ganmavlobaSi gaweuli SromisTvis.

alen gilstrapi, „mobifeis‟ aRmasrulebeli direqtori: am inovaciuri momsaxurebis saqarTveloSi danergva CvenTvis SesaZlebeli gaxada kompania

jeoselis mier uzrunvelyofilma sabazo siZlierem da teqnologiurma sru-

lyofilebam. „mobifei‟ Tavisi mravali partnioris meSveobiT saSualebas miscems momxmarebels TiTqmis yvela obieqtze angariSsworeba moaxdinos

mobiluri telefonis saSualebiT da amis erT-erTi kargi magaliTia „toiota centris‟ mier SemoTavazebuli momsaxureba, romelic gulisxmobs taqsiT mg-zavrobis safasuris mobiluriT gadaxdas. yvelas mogiwodebT, gawevriandeT

„mobifeis‟ momsaxurebaSi.

What is MobiPay? MobiPay is an innovative method of payment for Georgian consum-

ers in which they can use their mobile phone to make purchases at hundreds of merchant locations, pay utility bills, and transfer e-money to other mobile phones.

What are the key advantages of MobiPay? Convenience and Speed! You will no more need to stand in line at a

bank branch or search an ATM. MobiPay is the most convenient meth-od for Georgian consumers to pay bills, top up mobile airtime and send funds to a friend or relative.

To utilize any of the mobile services, the MobiPay user must enter his or her personal identification number (PIN). If the MobiPay user loses his or her phone or it is stolen, the e-money is safe.

Georgian consumers will be able to enjoy MobiPay services with Bank Constanta, Bank of Georgia, Basisbank, Cartu Bank, FINCA, Kor Standard Bank and TBC Bank.

Some major merchants announced their participation in the Mobi-Pay program including Wissol, PSP, Populi, and Toyota Center Tbilisi. Hundreds of merchant locations in all regions of Georgia are expected to accept MobiPay for purchases by the end of the year. Consumers that use MobiPay for merchant purchases will have the opportunity to receive point of sale bonuses, discounts and special merchant offers.

Osman Turan, CEO of Geocell: We have presented the new product to the consumers, which will enable Geocell, as a member of TeliaSon-era and the company, whose major priority is consumer-orientation, to offer one more comfortable service to its subscribers. It is MobiPay or financial transfers. Wherever you are at any time, it will be possi-ble to execute any financial transactions very simply via your mobile phone. I think that such comfort for our subscribers in the 21st century is extremely duly and necessary. I want to express my gratitude to the representatives of Open Revolution, and especially its director, Mr. Al-len Gilstrap for cooperation, trust as well as for the work done together with our company during last year. Just the participation of various companies makes this project so unique.

Allen Gilstrap, Executive Director of Open Revolution: “MobiPay is a unique service that will bring great convenience and good value to Georgian consumers at a low cost. This extremely innovative service is possible for us to deliver in Georgia because of the strength and tech-nological excellence provided by Geocell. Through its multiple part-ners MobiPay will enable its consumers to make payments in almost all facilities through their mobile phones and one of the best examples for it is the service offered by Toyota Center, owing to which a consumer can pay a taxi fare with the help of a mobile phone. I call on everybody to join MobiPay service.

MobiPay will Change Your Life


„Teliasonera‟ _ SvedeTis samefo qorwilis „siyvarulis oficialuri operatori‟mimdinare wlis ivnisSi SvedeTis dedaqalaq stokholms, msoflios

TiTqmis yvela wertilidan aTiaTasobiT stumari ewvia. saqme is gaxl-

daT, rom 19 ivniss SvedeTis princesa viqtoriasa da daniel vestlingis

samefo qorwili Sedga, romelic SvedeTSi ukanaskneli wlebis yvelaze

mniSvnelovan movlenad iTvleba. amasTan dakavSirebiT stokholmSi

6-dan 19 ivnisis CaTvliT sazeimo RonisZiebebi gaimarTa.

samefo qorwilTan erTad, aranaklebi daintereseba gamoiwvia finur-

Sveduri satelekomunikacio gigantis „Teliasoneras‟ mier SemoTavaze-bulma momsaxurebebma. aRniSnuli sadResaswaulo dReebi „Teliasoneram‟ satelekomunikacio platformiT mTlianad uzrunvelyo da stokholmsa da

mis SemogarenSi meoTxe Taobis farTozoliani internetis demon-

strirebac ganaxorciela.

samefo qorwili „Teliasoneras‟ daxmarebiT pirdapir eTerSi mTelma msofliom ixila. meoTxe Taobis qselis daxmarebiT, daaxloebiT 3 000

Jurnalisti msoflios sxvadasxva wertilSi ganTavsebul TavianT saa-

gentoebs RonisZiebis amsaxvel foto, video Tu teqstur informacias

mobiluri aparatebis daxmarebiT onlain reJimSi gadascemda.

garda amisa, „Teliasoneram‟ momxmareblebs saSualeba misca, 6-dan 19 ivnisis CaTvliT, qalaqis centrSi WI-FI internetiT ufasod esarge-blaT. „Teliasoneras‟ qselis daxmarebiT sxvadasxva qveynis korespond-entebma aseve onlain reJimSi gaaSuqes samefo qorwilTan dakavSirebuli

„siyvarulis‟ preskonferencia _ stokholmi 2010.„SvedeTi da „Teliasonera‟ novatoria satelekomunikacio sferoSi.

Cven vamayobT, rom uzrunvelvyaviT satelekomunikacio platforma, rom-

lis daxmarebiT mTel msoflios hqonda saSualeba sazeimo RonisZieba

yovelgvari Seferxebis gareSe onlain reJimSi exila. Cvenma kompaniam

momxmareblebs saSualeba misca mobiluriT msoflioSi yvelaze swrafi,

meoTxe Taobis internetiT esargeblaT da aRniSnuli RonisZiebis

damswre TiToeuli adamiani reportiori gamxdariyo‟, ganacxada „Telia-soneras‟ vice-prezidentma da komunikaciebis xelmZRvanelma _ sesilia edstromma.

samefo qorwilma didi warmatebiT Caiara, xolo „Teliasonera‟ saer-TaSoriso mediis winaSe ukanaskneli teqnologiuri miRwevebiT da maT

Soris, meoTxe Taobis SesaZleblobebiT warsdga.

TeliaSonera collaborated with the City of Stockholm to provide tele-communication services for “LOVE Stockholm 2010” – a two-week “love” themed celebration taking place in and around Stockholm, commencing with the inauguration of Sweden’s annual National Day festivities on June 6, and culminating with the Swedish Royal wedding on June 19.

TeliaSonera provided the official media center, as well as Internet com-munications and mobile broadband services for some 3,000 journalists who travelled to Stockholm to report on the wedding of Crown Princess Victoria and Mr. Daniel Westling. With TeliaSonera's services, the entire world was able to follow the wedding and related festivities in Stockholm.

TeliaSonera upgraded and strengthened its mobile network in Stock-holm to allow all visitors to call and send text messages, images and video clips. Between June 6 and June 19, TeliaSonera also offered free Internet surfing via Wi-Fi to the general public in the downtown Stockholm area.

TeliaSonera International Carrier’s Media Distribution Service was cho-sen to provide streaming coverage of the press conference held on May 25, and all the activities and services of the Media Center.

"Sweden is a pioneer in IT and TeliaSonera is an innovator in telecom-munications, which we now have the opportunity to demonstrate. We offer powerful Internet connections, mobile broadband and, not least, 4G – the world's fastest mobile network. With our mobile services and surf zones, all visitors are able to share their experiences from the wedding events and become their own reporter", said Cecilia Edström, Senior Vice President and Head of Group Communications at TeliaSonera.

The royal wedding was a great success and international media were impressed by the 4G network and what it can do for them.

TeliaSonera - “Official Love Operator” for Swedish Royal Wedding


biznesmenTa turniri

CogburTSi jeoselis Tasze

tradicia grZeldeba

jeoselma Tavis tradicias arc wels uRalata da CogburTis moyvarulebs

namdvili zeimi mouwyo.

ukve merve welia, rac leila mesxis CogburTis akademiis kortebi weli-

wadis am dros jeoselis Tasze `biznesmenTa Ria turnirs~ maspinZlobs.

biznesmenebma da sportis am saxeobis moyvarulebma amjerad 2-dan 4 ivli-

sis CaTvliT iasparezes.

wlevandelma RonisZiebam 25 kompaniis 50-ze met moTamaSes umaspinZla.

turniri welsac erTeulTa da wyvilTa or asakobriv TanrigSi Catarda: 40

wlamde da 40 wlis zemoT.

konkurencia welsac maRali iyo: udavo favoritebmac ki finalamde mis-

aRwevad urTulesi brZolebi gaiares. miuxedavad imisa, rom turnirSi moy-

varulebi da CogburTs didi xnis win CamoSorebuli sportsmenebi monawile-

obdnen, sagulSematkivrod Sekrebil damswre sazogadoebas mravali efeqturi

da saintereso matCis xilvis saSualeba hqonda.

40 wlamde erTeulTa TanrigSi pirveloba gela gelaSvilma daisakuTra,

romelmac finalSi zaza gelaSvili daamarcxa. 40 wlis zemoT erTeulTa Tan-

rigSi pirveloba aravis dauTmo aleqsandre gegeWkorma, II adgili ki gagik

airapetianma daikava. moyvarul wyvilTa Soris mixeil fridmanisa da gia

elerdaSvilis tandemma finalSi daviT asaTianisa da gia manjgalaZis wyvils

sZlia, xolo Sereul wyvilTa (erTi profesionali da erTic moyvaruli)

Soris pirveloba wilad xvdaT daviT asaTianisa da nodar iToniSvilis

tandems, romlebmac finalur brZolaSi karlo mezurniSvilisa da zviad cer-

cvaZis wyvili daamarcxes.

finalistebi jeoselisgan turniris mTavar prizebTan erTad tradiciulad

sxvadasxva sasiamovno saCuqriTac dajildovdnen.

asparezobaSi monawileTa gancxadebiT, jeoselis tradiciuli turniri maT-

Tvis saukeTeso stimulia imisTvis, rom CogburTs ufro meti dro dauTmon

da yovel momdevno turnirs ufro momzadebulebi Sexvdnen, rac Tavis mxriv

qarTuli CogburTis ganviTarebasa da popularizacias uwyobs xels.

swored aseTi ganwyoba uCens jeosels im ZiriTad motivacias, ris gamoc

`Tqveni qseli~ tradicias ar Ralatobs da yovel wels CogburTis moyvar-

ulebs saSualebas aZlevs sakuTari Zalebi sportis am saxeobaSi mosinjon.

kompania jeoseli kidev erTxel ulocavs yvela gamarjvebuls warmatebas

da usurvebs, rom momavalSic aseTive SemarTebiT ganagrZon sportuli cx-

ovreba.

Geocell followed its traditions and again this year arranged a real celebration for businessmen and tennis-lovers between June 2 and June 4.

For already the eighth time in a row, Leila Meskhi Tennis Academy Courts hosted Businessmen Open Tournament for Geocell Cup.

More than 50 players from 25 companies took part in the competi-tion. This year too the tournament was held between two age groups – under 40 and above 40 – among single and double players.

As it was expected, the competition was high: even the obvious fa-vorites had to go through difficult struggles before they reached the final. Despite the fact that both amateur players and long-time retired sportsmen participated in the tournament, tennis fans in the audience had an opportunity to observe many effective and interesting matches.

Singles in the below 40 group were won by Gela Gelashvili, who de-feated Zaza Gelasvhili in the final. The top ranking player of the above 40 single matches became Alexandre Gegechkori, while the second place went to Gagik Airapetiyan. The doubles among amateur players were won by a tandem of Mikhail Friedman and Gia Elerdashvili, which defeated David Asatiani and Gia Manjgaladze duo. In the mixed dou-bles (one professional and one amateur player), the first place went to Davit Asatiani and Nodar Itonishvili tandem, which managed to defeat Karlo Mezurnishvili and Zviad Tsertsvadze duo in the final match.

In addition to main prizes of the tournament, the finalists traditionally received various memorable prizes from Geocell.

According to the participants of the competition, the traditional Geo-cell tournament is the best stimulus for them to devote more time to tennis and be more prepared for every new tournament, which on its part supports the development and popularization of Georgian tennis.

Owing to this mood, Geocell preserves its main motivation to stay devoted to its traditions by annually giving tennis-lovers an opportunity to test their skills in this type of sport.

The Geocell Company once again wants to congratulate the winners and wishes them to continue living their sporty lives with the same level of dedication.

Geocell Cup Businessmen Tennis TournamentTradition ContinuesBy Archil Khatiashviliavtori: arCil xatiaSvili


litvuri solidaroba Lithuanian SolidarityBy Maya Tsetsadzeavtori: maia cecaZe

omis mZime Sedegebi yvelaze metad bavSvebs azaralebs. amaSi

erT-erTi cnobili litveli teleJurnalisti kidev ufro metad ma-

Sin darwmunda, rodesac saqarTveloSi vizitisas regionebi Semoiara

da devnilebis dasaxleba moinaxula. mZime realobam litvel Jurnal-

istze imdenad imoqmeda, rom devnili bavSvebis daxmareba ganizraxa.

samSobloSi dabrunebisTanave cnobili litveli telewamyvani edita

mildi, erT-erT popularul litvur arxze saqvelmoqmedo telemaraTonis

organizebas Seudga.

ama wlis 1 maiss, telekompania LRS-is pirdapir eTerSi qarTveli devnili bavSvebis dasaxmareblad, sakmaod masStaburi aqcia gaima-

rTa, romelsac litvis soliduri auditoria stumrobda. saeTero stu-

dia or nawilad daiyo: erTgan satelefono zarebi fiqsirdeboda da

litvis moqalaqeebs telefoniT cnobili adamianebi esaubrebodnen.

meore studiaSi ki koncerti mimdinareobda, romelsac aseve cnobili

adamianebi stumrobdnen. telemaraTonis sakoncerto nawilSi mon-

awileobis misaRebad, litvis saelCos organizebiT saqarTvelodan

jeostareli nodiko tatiSvili miiwvies. aRmoCnda, rom saqarTveloSi

litvis saelCos warmomadgenlebi icnobdnen nodikos Semoqmedebas

da jeostarSic mas qomagobdnen. swored am niSniT moxvda nodiko

saqvelmoqmedo aqciaSi. marTalia litvas is ukve meored stumrobda,

magram es viziti pirvelTan SedarebiT, misTvis gacilebiT mniS-

vnelovani da sapasuxismgeblo iyo.

nodiko tatiSvili: „2005 wels litvaSi festivalze vimyofebodi. maSin vilniusSi da zRvispira kurortebze vimogzaureT. ase Tu ise

vicnobdi am qveyanas da pirvelive dRidan dadebiTi emociebi mqonda.

es ki ukve oficialuri viziti iyo, seriozuli misia damekisra _

The impact of war is hardest felt by children. One famous Lithua-nian TV-journalist received proof of this when seeing our IDPs dur-ing a visit to Georgia. The grave reality had such an effect on the Lithuanian journalist that she decided she had to help these IDP children. After returning home Lithuanian TV host Edith Mild de-cided to organize a charity TV marathon.

On May 1, live on TV, a large-scale event was held in Lithuania in support of Georgian IDP children. A large audience gathered in the studio which was divided in two parts: one, where people watch-ing the program could make phone calls which were answered by prominent people; and a second, in which a concert was taking place with plenty of famous people in attendance as well. With the help of the Lithuanian Embassy the Georgian Geostar winner Nodiko Tatishvili was invited to Lithuania to take part in the TV mar-athon. It turned out that the employees of the Lithuanian Embassy in Georgia were familiar with Nodiko’s work and supported him in Geostar contest. This is how Nodiko was invited to the charity event. It was his second visit to Lithuania but it was far more impor-tant and serious than his first visit.

Nodiko Tatishvili: “I was at a festival in Lithuania in 2005. Back then I visited Vilnius and some seaside resorts. More or less I knew this country and I had positive feelings about it from the very first day. This time it was an official visit and I had a serious mission. I was the only singer from Georgia. But there was one Georgian girl with me who was displaced during the August 2008 war. I was surprised to see how complete strangers cared about our Geor-


saqarTvelodan momRerali mxolod me viyavi. Tumca, CemTan erTad

erTi devnili qarTveli gogonac iyo. gaocebuli viyavi, rodesac

vnaxe rogor zrunavdnen qarTveli bavSvebisTvis sruliad ucxo ada-

mianebi. aqciaze, sakmaod avtoritetuli stumrebi Seikribnen, cnobili

politikosebic movidnen. ori simRera vimRere: erTi _ litvuri,

romelic qarTuli teqstiT Sevasrule; meore ki _ mamuka begaSvilis

„me qarTveli var!‟, romlis teqstis avtoric bibi kvaWaZea. Zalian Tbili saRamo gamovida. zogi mekiTxeboda Sen is nodiko ar xar,

jeostarSi rom gaimarjveo? Cvens musikalur konkurssac icnobdnen.

erTi sityviT, moxiblulebi darCnen‟.satelevizio maraTonis dros satelefono zarebis garda, litve-

lebma Tanxa Semowirulobis saxiTac gaiRes. saboloo jamSi ki

Semosulma Tanxam 100 000 dolars gadaaWarba. sxvaTa Soris, am

aqcias litvis yofili prezidentic eswreboda, romelic omis dros

saqarTveloSi imyofeboda. aqciis detalebze da qarTul-litvur urTier-

Tobebze sasaubrod litvis elCs baton ionas paslauskass mivmarTeT.

ionas paslauskasi: saqvelmoqmedo aqciaze monawileoba miiRes

yvelaze saintereso litvelma Semsruleblebma. maT Soris iciT, rom

saqarTvelodanac miiwvies patara qarTveli devnili gogona, romelic

litvur enaze asrulebda simReras da axalgazrda momRerali nodiko

tatiSvili. maraTonis msvlelobisas, 5 saaTis ganmavlobaSi xalxs

SeeZlo daereka. mowveuli iyvnen olimpiuri Cempionebi, ministrebi,

parlamentarebi... xalxis zarebs swored es cnobili adamianebi pas-

uxobdnen. litvis yofili prezidentic studiaSi meuRlesTan erTad

imyofeboda. translaciisas saqarTvelos da litvis prezidentebis

mimarTvac ki gadaica. moxarulebi varT, rom am maraTonis dros

soliduri Tanxa Semovida. Tumca jer kidev ar aris bolomde daTv-

lili, radgan saboloo Sedegebi cnobili mas mere gaxdeba, rac angar-

iSebi satelefono kompaniebidanac gadmoiricxeba. yvelaze mTavari

isaa, rom am ideas SemouerTda 40 aTasi litveli, romlebmac zarebis

gareSe Semowirulobis saxiT gaiRes Tanxa qarTveli bavSvebisTvis.

es aqcia ara mxolod qarTveli bavSvebisTvis iyo kargi, aramed

sruliad litvisTvisac, imitom rom qvelmoqmedeba Cvenzec dadebiTad

moqmedebs. roca aseT saqciels Cadixar, gacilebiT keTilSobili da

sufTa xdebi Sinaganad. rac mTavaria, es emsaxureboda Cvens ormxriv

urTierTobebs. rac aq Camovedi, im dRidan Zalian did siTbos da

yuradRebas vgrZnob qarTveli xalxisgan.

_ Cven xom axlo mokavSireebi varT...

_ ra Tqma unda. Cven gvaqvs erTmaneTis msgavsi istoria, orive

qveyanam bevri sirTule gaiara. vfiqrob, rom swored amitom gvesmis

ukeT erTmaneTis.

_ Tqven sul axlaxan dainiSneT saqarTveloSi elCad, ra gegmebi

gaqvT?

_ iciT, aq velosipedis borblis Seqmnas namdvilad ar vapireb.

Cvens qveynebs erTmaneTTan imdenad kargi urTierToba aqvT, rom

Cemi misiaa es urTierTobebi intensiuri gaxdes da gaRrmavdes. es

ara mxolod Tbiliss, aramed mTel saqarTvelos exeba. xalxi marto

TbilisSi xom ar cxovrobs? Cven gvaqvs garkveuli proeqtebi, va-

pirebT aqtiur TanamSromlobas. saqarTvelos integrirebaSi evropisa

Tu msoflios sxva struqturebTan Cveni wvlilic rom SevitanoT.

amis ganxorcielebaSi litva saqarTvelos daxmarebas sakuTari ma-

galiTis safuZvelze Seecdeba, romelmac ukve ganvlo TiTqmis igive

gza. Cven SegviZlia giCvenoT ara mxolod is, rac Cven gaviareT,

aramed is Secdomebic ki, rac davuSviT. aseTi TanamSromloba ki,

vfiqrob, Tqvens qveyanas sasikeTod waadgeba.

_ yvelaze metad ra mogwonT saqarTveloSi: kultura, erovnuli

tradiciebi, samzareulo...?

_ TiTqmis yvelaferi CamoTvaleT, risi Tqmac mindoda. momwons

gian children. They even gathered quite influential people includ-ing famous politicians. I performed two songs: one Lithuanian but with Georgia lyrics and the other Georgian: Mamuka Begashvili’s “I am Georgia!” (lyrics by Bibi Kvatchadze). The evening turned out to be very warm. Some people were asking me if I was the Nodiko who was the Geostar. They knew of our music contest. In short, they liked it.”

During the TV marathon, besides making phone calls, Lithua-nians made financial contributions to the charity event. The raised money exceeded 100,000 USD. Even the ex-president of Lithuania who was in Georgia during the war attended the evening. For the details about the charity event and Georgian-Lithuanian relations we contacted the Ambassador of Lithuania to Georgia Mr. Jonas Paslauskas.

Jonas Paslauskas: “Some of the most interesting Lithuanian performers took part in the charity event. A small girl from the war-affected area in Georgia was also invited to the evening and performed a song in Lithuanian. The young singer Nodiko Tatishvili was also there. For five hours, people could call and make dona-tions to the fundraising campaign. The guests included Olympic champions, ministers, members of the parliament… It was these very people who answered the calls of our citizens. The ex-pres-ident of Lithuania was in the studio together with his wife. During the evening the address of the Georgian and Lithuanian presidents was broadcast. We are happy that quite a good sum of money was raised during the marathon. And we still don’t know exactly how much was raised because the phone companies have yet to trans-fer the money from all the phone calls. What is the most important is that about 40 thousand Lithuanians united around the idea and made contributions to the event separately from phone calls. This charity event was beneficial not only for Georgian children but for Lithuania as well because charity has a positive effect on us. When you act like this, you become much kinder and clearer internally. What is important is that this event contributed to the bilateral rela-tions between our countries. Ever since I have been here, I have felt great warmth and attention from the Georgian people.”

- We are close allies, aren’t we?- Of course we are. We have a similar history and we have gone

through a lot of difficulties. I think this is why we understand each other so well.

- You were just appointed as the ambassador to Georgia. What are your plans?

- You know, I am not going to reinvent the wheel. Our countries have such a good relationship that my mission is to help intensify and deepen the existing links. This is true not just for Tbilisi but for all of Georgia as well. People, of course, live not just in Tbilisi. We have certain projects and we plan to work very actively to im-plement them. We want to contribute to Georgia’s integration in the European and other world structures. Lithuania will try to do so by sharing its own experience with Georgia as we have already passed the same way. We can show you not only what we have gone through but we can also point out the mistakes that we have made. I think this kind of cooperation will be useful for your country.

- What is tit hat you like most in Georgia? Is it our culture, tradi-tions, cuisine?

- I have mentioned almost everything that I wanted to mention. I like the Georgian spirit. You Georgians have such a strong internal optimism and love of life that it is probably here where your beauti-


qarTuli suli. iseTi Sinagani optimizmi, sicocxlis wyurvili gaqvT

qarTvelebs, rom swored aqedan modis albaT is lamazi simRerebi,

cekvebi Tu mdidari sufra. naxevar kviraSi vigrZeni, rom qarTvelebs

mdidari suli rom ar hqondeT, aseTi stumarTmoyvareoba warmoudgene-

li iqneboda. Zalian myudrod vgrZnob aq Tavs.

_ TbilisSi ojaxTan erTad cxovrobT?

_ meuRle ivnisis TveSi apirebs Camosvlas. rac Seexeba Svilebs,

gogona darCa niu-iorkSi, vinaidan wels amTavrebs skolas. vaJi ki

ukve mesame kursis studentia. Cven vfiqrobT, rom isini gaagrZele-

ben swavlas SeerTebul StatebSi. ase rom, me da meuRle vicxovrebT

saqarTveloSi, Svilebi ki periodulad gvestumrebian xolme.

_ ramdenad sainteresoa TqvenTvis diplomatiur samsaxurSi muSaoba?

_ vinaidan 20 welze metia diplomatad vmuSaob, TavisTavad sain-

teresocaa. Cveni qveynis damoukideblobis pirvelive dRidan diplo-

matad vmuSaob. pirveli xelmZRvaneli viyavi litvis saxelmwifoebriv-

diplomatiuri protokolis. Semdeg gaxldiT elCis moadgile SeerTebul

StatebSi _ vaSingtonSi. kanadaSi rodesac gavxseniT saelCo, sam-

naxevari weli iq vimuSave. Semdeg belorusSi viyavi litvis elCi...

saqarTveloSi Camosvlamde ki niu-iorkSi litvis generaluri konsulis

Tanamdeboba mekava. imdeni welia diplomatiur samsaxurSi var, ukve

vxumrob kidec da es araerT interviuSic miTqvams, rom samsaxuri

Cemi hobia.

saqvelmoqmedo telemaraTonis msvlelobisas bevrma qarTvel-

ma devnilma bavSvma SesaZloa arc ki icoda, rom Cvens mezobel

saxelmwifoSi maTi bedi wydeboda. SesaZloa, es erTi Cveulebrivi

keTilSobiluri misia gaxldaT, romelic or qveyanas Soris megobrul

urTierTobas kidev ufro gaaRmavebs, magram litvelebis mxridan

gamoCenilma solidarobam am bavSvebs imedi Causaxa. imedi imisa,

rom yvelaferi win aqvT da rom maTi cxovreba sasikeTod Seicvleba.

ful songs, dances and table come from. In just half a week I could feel that if Georgians did not have such a rich soul, they would not be so hospitable. I feel very cozy here.

- Do you live with a family in Tbilisi?- My wife will come in June. As for my children, my daughter is

in New York as she is graduating from school this year. My son is already in his third year at the university. We think that they will con-tinue their studies in the USA. My wife and I will live in Georgia and our children will visit us from time to time.

- How interesting is working in a diplomatic service?- I have worked for over 20 years as a diplomat and I find it

very interesting. Ever since the very first day of my country’s independence I have worked as a diplomat. I was the first head of Lithuania’s state diplomatic protocol. Then I was a deputy ambassador to the USA. I worked for three and a half years in Canada after we opened our embassy there. Then I was Lithua-nia’s ambassador in Belarus… Before coming to Georgia I held the position of consul general in New York. I have been in the diplomatic service for such a long time that I already make jokes about it. I have said in numerous interviews that my job is my hobby.

While the charity marathon was going on, many displaced Georgian children had no idea that their fate was being de-cided in one of our neighboring countries. It may have been an ordinary goodwill mission that further deepened friendly rela-tions between these two countries, but the solidarity shown by the Lithuanian side gave these children hope. Hope that they have good things ahead and their lives will change for the bet-ter.


6-7 maiss sastumro `qorTiard mariotSi~ gaimarTa qarTuli

Rvinis III erovnuli konkursi _ `saqarTvelo _ Rvinis sam-

Soblo~, romlis tradiciuli mxardamWeri `Tqveni qseli~ iyo.

msgavsi konkursi saukeTeso saSualebaa imisa, rom Rvinis

mwarmoebel kompaniebs mieceT stimuli awarmoon xarisxiani

Rvino. garda amisa, es xels uwyobs qarTul, tradiciul meTode-

bze dayenebuli Rvinis popularizacias.

konkursi, Rvinis istoriis fondis, saqarTvelos savaWro-

samrewvelo palatisa da saqarTvelos erovnuli muzeumis Zal-

isxmeviT Catarda. RonisZiebis mxardamWeri iyo saqarTvelos

turizmisa da kurortebis departamenti.

RonisZiebaSi monawileoba, saqarTvelos sxvadasxva regioni-

dan, 34-ma Rvinis mwarmoebelma kompaniam miiRo. maT mier war-

modgenili Rvinoebis degustacia da Sefaseba Jiurim e.w. `brma

meTodiT~ moaxdina. Jiuris SemadgenlobaSi iyvnen cnobili

Rvinis eqspertebi: tom kanavani (Jiuris Tavmjdomare, didi

britaneTi), doqtori qerolain gilbi (didi britaneTi), margaret

randi (didi britaneTi), katarina alvini (SvedeTi), timo iok-

ineni (fineTi), pol of tenbergi (niderlandebi), loran Jinari

(aSS), ana godabreliZe (saqarTvelo).

saukeTeso Rvinoebi oqros da vercxlis medlebiT dajildovd-

nen.

oqros medlis mflobelebi gaxdnen qarTuli Rvinis mwarmoe-

blebi: meRvineoba xareba, TbilRvino, badagoni, viniveria, qar-

Tuli Rvinisa da alkoholuri sasmelebis kompania GWS, Teli-ani veli, konWo da kompania, korporacia qinZmarauli, Telavis

Rvinis marani, eniselis Rvinoebi, vainmeni; xolo vercxlis

medlebi gadaecaT kompaniebs: Suxman vains jorjia, qinZmarau-

lis marani, Telavis Rvinis marani, badagoni, falavani, kaxeTi-

k, korporacia qinZmarauli, kaxuri tradiciuli meRvineoba, Te-

liani veli, konWo da kompania, tfilisis marani, besini, Sato

muxrani, kaxuri tradiciuli meRvineoba, vainmeni, raWuli Rvino.

konkursi dasrulda jeostarelebis koncertiT, romelsac tradi-

ciulad cocxali bendi aformebda.

On May 6-7 the Courtyard Marriott Hotel hosted the 3rd Geor-gian National Wine Competition – “Georgia – Cradle of Wine.” The event was traditionally held with the support of “your net-work.”

Such competitions provide the best means for stimulating local wine companies to produce high quality wine. Besides, they promote the popularization of wine produced by traditional Georgian methods.

The competition was held due to the joint efforts of the Wine History Foundation, the Georgian Chamber of Commerce and Industry, and the Georgian National Museum. The event was backed by the Department for Tourism and Resorts of Georgia.

34 wine companies from various regions of Georgia participat-ed in the event. Wines presented by them were tasted and evalu-ated through “a blind test method” by the special jury consisting of well-known wine experts from Great Britain (Tom Canavan, chairman of the jury; Doctor Caroline Gilb, Margareth Rund), Sweden (Katarina Alvin), Finland (Timo Jokinen), Netherlands (Paul Tenberg), the United States (Lauren Zhinar) and Georgia (Ana Godabrelidze).

The best wines were awarded with gold and silver medals. The following Georgian wine producers were awarded with

gold medals: Khareba Winery; Tbilgvino; Badagoni; Winiveria; Georgian Wines and Spirits Company GWS, Teliani Valley; Kon-cho and Co; Corporation Kindzmarauli; Telavi Wine Cellar; En-iseli wines; and Wine Man.

While the following were awarded with silver medals: Shukhman Wines Georgia; Kindzmarauli Cellar; Telavi Wine Cel-lar; Badagoni; Palavani; Kakheti K; Corporation Kindzmarauli; Kakhetian Traditional Wine-Making; Teliani Valley; Koncho and Co; Tiflis Cellar; Besini; Chateau Mukhrani; Wine Man; Rachuli Wine.

The competition was closed by a concert of Geostar contest-ants, traditionally accompanied by a live band performance.

saqarTvelo _ Rvinis

samSoblo

qarTuli Rvinis mesame erovnuli konkursi

Georgia – Cradle of Wine The 3rd Georgian National Wine Competition


scenaze _ asakovani, sruli qalbatonia, acxadebs, rom saestra-

do momRerlobaze ocnebobs. gaocebuli mayurebeli erTmaneTs

mzeras esvris. Sous wamyvanebi da Jiuris wevrebi ki TavianT

skeptikur damokidebulebas ver malaven. Tumca, 47 wlis provin-

ciel Sotlandiel qals yovelive es sruliad ar aRizianebs da

simReras iwyebs... pirvelive akordebis Semdeg, darbazSi ovacia

ismis, yvela aRfrTovanebulia qalis wminda da lamazi xmiT.

simReris dasasruls samiaTasiani auditoria fexze dgeba da

aplodismentebs ar iSurebs, Jiuris wevrebi ki _ Seuxedav qals

komplimentebiT avseben...

aseTi iyo siuzan boilis debiuti satelevizio SouSi; Sesruleba,

romlis Sesaxebac ara mxolod mTeli msoflios yvela mediasaSu-

aleba alaparakda, aramed romelmac erT dros eklesiis mgalobels

araerT xmisCamwer kompaniasTan kontraqti Tu sakoncerto gamosvla

moutana; metic, mis saxels araerTi rekordis moxsna ukavSirdeba,

YouTube-ze gavrcelebuli klipis wyalobiT ki, mas Cvens patara plan-etaze mcxovrebi didic da patarac cnobs.

yovelive es satelevizio Sous _ „britaneTs hyavs talantebi‟ damsaxurebaa, romlis sulisCamdgmeli britaneli musikaluri prodiu-

seri saimon kouelia; adamiani, romlis kompaniamac satelevizio

Souebis istoriaSi erT-erTi yvelaze demokratiuli konkursi Seqmna

da nebismieri asakis, profesiis Tu warmomavlobis rigiT mokvdavs

sakuTari niWierebis Tu uniWobis did scenaze gamovlenis saSualeba

misca. gamarjvebis SemTxvevaSi ki, am adamianebs ara mxolod same-

fos dedoflis winaSe gamosvlis pativi ergebaT, aramed 100 000

girvanqa sterlingis Rirebulebis kontraqtsac sTavazoben.

Tumca, sanukvari ocnebis axdenamde jer kastingze moxvedra da

misi gavlaa saWiro, romelic qveynis TiTqmis yvela did qalaqSi tar-

deba. Semsruleblebs ara marto mravalaTasiani cocxali auditoriis

winaSe gamosvlis gambedaoba unda hqondeT, aramed sakmarisi niWi

imisTvis, rom sami Jiuris wevridan oris keTilganwyoba mainc

niWierebi The Talented By Giga Nanobashviligiga nanobaSvili

Al elderly and stout lady is standing on stage; no longer a teenager and full of self-confidence, she shares her dreams about becoming a pop star. Surprised people in the audience begin to look at each other, while hosts of the show and judges are unable to hide their skepticism. Nevertheless, the 47-year-old lady from one of the province of Scotland doesn’t seem to be bothered by this situation at all and she begins to sing... Af-ter the first chords, an ovation is heard in the hall, everyone begins to admire woman’s clear and beautiful voice. After she finishes the song, three thousand strong audience stands up and gives thunderous applause, while the judges fill the singer up with compliments...

This is what the debut of Susan Boyle on the television show was like; the performance that not only was covered by all media outlets all over the world but which also led to record contracts and various performances for once a church singer. Moreover, the Scott broke numerous world records, while her performance video on YouTube helped her become an interna-tional superstar.

All of the above said would have been impossible without a television show called Britain's Got Talent, inspired and pow-ered by a music mogul Simon Cowell; the man, whose compa-ny introduced one of the most democratic competitions in his-tory of television shows, which gives mere mortals of all ages, occupations and origins a chance to demonstrate their talent (or the lack of) on stage. The eventual winner not only gets an opportunity to perform at the Royal Variety Performance but will also receive a £100,000 contract.

But before making their lifetime dreams come true, competi-tors first have to make it to and go through numerous auditions, which are held in all the major cities in the country. Not only do


daimsaxuron. Tavis ukmayofilebas Jiuri wiTel Rilakze daWeriT

gamoxatavs, romlis Semdegac scenaze wiTeli X inTeba da mxolod

am SousTvis damaxasiaTebeli bzuilis xma gaismis. Jiuris samive

wevris ukmayofileba darbazis imwamier datovebas niSnavs, Tumca

zogierT SemTxvevaSi, Jiuris saboloo gadawyvetilebaze damswre

sazogadoebis ukmayofilo SeZaxilebmac SeiZleba iqonios gavlena.

kastingis Sedegad SerCeuli aTobiT monawile, erTmaneTs ukve

naxevarfinaluri Souebis 5 seriaSi xvdeba, romlis drosac yoveli

sakonkurso dRidan erT saukeTeso monawiles ukve telemayurebeli

irCevs, xolo meores isev Jiuri asaxelebs. am gziT SerCeuli 10

konkursanti erTmaneTs ukve grandiozul finalur SouSi ejibreba.

satelevizio konkursis finalSi Jiuri mxolod komentatoris

roliT Semoifargleba. xmis micemis ufleba mxolod da mxolod

telemayurebels aqvs, romelsac qveynis yvelaze niWieri Semsruleblis

gamovlenis rTuli gadawyvetilebis miReba, Tanabrad niWieri momR-

erlebis, mocekvaveebis, komikosebis, akrobatebis, iluzionistebis

da sxva Janrebis warmomadgenelTa Semxedvare uwevT. saboloo jamSi,

Sous gamarjvebuli is xdeba, vinc telemayurebelTa yvelaze met xmas

daagrovebs, xolo finaluri Sous monawileTa niWierebis da siWrel-

is gaTvaliswinebiT, sxva monawileTa gulSematkivrebis guliswyroma

sakmaod Cveulebrivi reaqciaa.

miuxedavad amisa, yovelgvari gazviadebis gareSe SeiZleba iTqvas,

rom SouSi monawileoba ukve didi gamarjvebaa. Tundac imitom, rom

planetis masStabiT saxelganTqmuli siuzan boili, saboloo xmebis

raodenobis mixedviT, mxolod meore iyo. 12 wlis Sain jafargulus

ki, romelsac Sous mesame sezonze mxolod meSvide adgili xvda

wilad, maikl jeqsonTan gamosamSvidobebel saRamoze gamosvlis pa-

tivi ergo da mas Tvalyurs msoflioSi asobiT milioni telemayure-

beli adevnebda.

britanuli teleproeqtis warmatebam maleve sxva qveynebSi gadain-

acvla da dReisTvis msoflioSi Sous 30-ze meti regionuli versiaa.

2010 wlis 1 Tebervlidan, samauwyeblo kompania „rusTavi 2‟-is da jeoselis partniorobiT, am qveynebis sias saqarTveloc Seemata.

CvenSi, am proeqts martivad, amomwuravi sityva _ „niWieri‟ daerqva.miuxedavad imisa, rom qarTvelebi momRerali eri varT da Sous

pirveli sezonis gamarjvebulTa mowinave sameulic momRerlebiT iyo

dakompleqtebuli, sulac ar niSnavs, rom Semdegi adamiani, visac

proeqti Tavisi ocnebis axdenaSi daexmareba, aucileblad momRera-

li unda iyos. amaze ki „niWieris‟ ucxouri analogebis finalebSi

the acts have to have strength to perform in front of the judges and the live audience but also enough talent to make at least two of the three judges to vote you through to the next round. The judges show their dissatisfaction by pressing on a red but-ton, which leads to a lighted red X on top of the performer and the show’s signature buzz sound. Dissatisfaction of all three judges means that the act has to immediately stop whatever s/he is doing and leave the stage, although a screaming and delirious audience has been known to sway the judges final de-cision.

Tens of participants chosen through auditions then compete with each other in five semi-final shows, during which each day, one of the best participants is chosen now by the viewers, while the second one is determined by the judges once again. Top ten contestants who manage to overcome the semi-finals will then have to show their talents on a grandiose final show.

On the final show, the judges turn into commentators only, while the uneasy decision making process is shifted exclusively onto the viewers, who have to reveal the country’s most talent-ed act among equally talented singers, dancers, comedians, contortionists, impressionists, jugglers, magicians and repre-sentatives of other genres. Eventually, the winner of the show becomes the act, which gets the most of the viewer’s votes. Yet, considering the variety of the participants, discontent of other fans is a common reaction.

Despite everything, it won’t be too much to say that partici-pation in the show is already a big achievement. It’s enough to name Susan Boyle, a global superstar who ended the show as runner up, while 12-year-old Shaheen Jafargholi, who had the honor of performing at Michael Jackson's funeral watched by hundred millions of viewers, finished only seventh during the 3rd season of the show.

Success of the British television project was soon spread all over the world and today there are more than 30 regional ver-sions of the show around the globe. Since February 1, 2010, thanks to joint partnership of broadcasting company Rustavi 2 and Geocell, Georgia was added to the list of the countries. In our country, the show is known as Nichieri, which means Tal-ented in Georgian.


gamarjvebuli adamianebis profesiuli profilis farTo diapazoni

miuTiTebs: argentinaSi _ iumoristebi, avstraliaSi _ gitaristebi,

braziliaSi _ animaciis ostatebi, xorvatiaSi _ tanmovarjiSeebi,

estoneTSi _ saxaliso maTematikis moyvarulebi, fineTSi _ bit-

boqserebi, safrangeTSi _ breikdenserebi... garda amisa, sxvadasxva

dros, sxvadasxva qveyanaSi gamarjvebulebi iyvnen kbilebze dam-

kvrelebi, akrobatebi, smenadaqveiTebuli hip-hop mocekvaveebi, il-

uzionistebi da operis momRerlebic ki.

„niWieris‟ da misi ucxouri versiebis gaCenam asobiT milioni telemayurebeli televizorebs miajaWva. maTi monawileebisTvis ki

es konkursebi, garTobasa da cxovrebiseul gamocdilebasTan erTad,

saxelis moxveWis, bulvaruli Jurnalebis garekanze moxvedris da

TavianTi Semoqmedebis farTo masebisTvis demonstrirebis wina-

piroba gaxda. niWierebis gamovlenis teleproeqtebi msoflios bevr

qveyanaSi ukve myar tradiciad iqca, sadac maT monawileebTan erTad,

mayurebelic Tvals adevnebs, Tu rogor SeiZleba sul ramdenime kvi-

raSi adamianebis cxovreba radikalurad Seicvalos.

sul xuTiode Tvis win levan SavaZe xulos raionis sofel sacixu-

ris kulturis centrs xelmZRvanelobda, gulnaz goleTiani sofel

qveda cagerSi sam SvilTan da meuRlesTan erTad saojaxo saqmeebiTa

da pirutyvis movliT iyo dakavebuli, xolo seriozuli warmatebis

Ziebis procesSi myofi mariam kaxeliSvili 3 wlis asakidan moyole-

buli konkursidan kunkursze uSedegod inacvlebda. viwro saojaxo,

samegobro Tu profesiuli wreebis garda, Cvens mSobliur polifo-

niis qveyanaSi Znelad Tu moiZebneboda iseTi adamiani, visac ara

maTi saxelebis, aramed SesaZleblobebis Sesaxebac ki raime smenoda.

am da aTeulobiT sxva msgavsi adamianis yoveldRiuroba erTma mov-

lenam, samauwyeblo kompania „rusTavi 2‟-is mier axali proeqtisTvis gamocxadebulma kastingma Secvala, romlis wyalobiTac, maTi cx-

ovreba ukve aRarasodes iqneba iseTi, rogoric aqamde iyo...

1960-ian wlebSi endi uorholma TiTqos iwinaswarmetyvela, rom

momavalSi yvela adamiani 15 wuTiT popularuli iqneba. SeiZleba igi

marTalic iyo, magram WeSmariti niWiereba, albaT, mayureblisTvis

miZRvnili am ramdenime wuTis maradiulobad (an odnav nakleb drod

mainc) qcevaSi mdgomareobs.

„rusTavi 2‟ da jeoseli kvlavac cdiloben, rom saqarTveloSi mcxovreb aTasobiT adamians sakuTari SesaZleblobebis gamovlenis

unikaluri saSualeba miscen. Zieba grZeldeba da sul male Sou „niWi-eri‟ ukve axal monawileebTan erTad dabrundeba...

Despite the fact that Georgia is a singing nation and that the top three of the winners of the show’s first season were indeed singers, it doesn’t mean that the next person m

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