Tell your story with a

new kind of profile

Hello

Your new charity profile is where you

can tell your story and people can show

they care about your cause –

they can like, share, give or fundraise

with just one click (or touch) of a button.

It looks great on mobile phones too, so

people can connect with your cause

wherever they are; however they want.

In this guide we will give you a quick

tour of the key features.

www.justgiving.com/charities

Your impact statement

Your impact statement provides a

short and snappy way for people to

know more about your cause.

It’s your short story – what you do

and why you do it in 80 characters.

Take a look at this example from

Macmillan Cancer Support:

We support people affected by cancer to make

sure no one faces cancer alone

We support people affected

by cancer to make sure no

one faces cancer alone

Find out how to add your impact statement

to your new profile

www.justgiving.com/charities

Your impact statement

That means when people share their donation or fundraising page on social media, your story

fits easily in a tweet or a Facebook share.

Jon’s just given to Macmillan Cancer Support. They support

people affected by cancer to make sure no one faces cancer

alone. Please help them too on JustGiving. Read the messages and show your support for Macmillan Cancer Support.

Did you know?

4 in 5 people

share content on

social media

because it’s a way

to show they care

about your cause*

*Source – The New York Times CIG, The Psychology of sharing: why do people share online?

www.justgiving.com/charities

Your impact statement

And they’re easy to read on mobile phones too, so people can connect easily with your cause

when they’re on the move!

www.justgiving.com/charities

Your donation prompts

Your donation prompts help givers

understand the impact their donation

will have on your cause.

And you can tailor the currency shown

on your profile to any of the following:

Australian dollars

British pounds

Canadian dollars

Euros

Hong Kong dollars

Singapore dollars

United Arab Emirates dirham

US dollars

www.justgiving.com/charities

Your mobile home

Nearly 50% of people visit JustGiving

on their mobile phone or tablet.

Your new profile makes it easy for

them to read about your cause and

give whatever device they’re using!

www.justgiving.com/charities

Your story matters.

Tell yours and reach more people.

Need any help?

Visit our online support area

• Creating an impact statement

• Adding donation prompts

• Adding your logo and description

Email us

Call

• 0845 078 2063 for UK

• (02) 8417 3025 for Australia

• 015530176 for Ireland

• 05808 5289 for Hong Kong