Your business. Your rules

Wherever you are on the journey to Unified Communications, discover a unique approach that always starts in the same place.

You

Whether you’re taking your first steps on the journey to unifying your communications or are seeking to deliver a globally integrated, multi-system communication solution — you need a personalised approach that puts you in charge. A cutting-edge, UC solution shaped around your unique business realities and future aspirations, and specifically tailored to help you meet them.

Only InterCall delivers.

Here are 7 rules to think about before you get started — designed to help you build a next-generation UC approach fit for the challenges of the 21st Century.

Just as no two businesses are the same, we believe that your UC approach needs to be unique to you too:

• Integrated: Seamlessly integrated with your Communication-Enabled Business Processes (CEBP), back-office systems and front-end service tools

• Easy: Available in the user-friendly Microsoft environment you already use for simplicity of IT management

• Evolutionary: Building effortlessly on your legacy IT and integrating with third party solutions rather than demanding a ‘rip and replace’

• Global: Totally flexible across geographies: able to roll- out and flex with you across your worldwide operations

• Modular: Intelligently priced and able to grow with your changing needs

InterCall’s end-to-end professional services spanning consultancy, design, implementation, training and user activation are designed to weave through your solution, shaping it around you and your specific needs at every turn.

Rule 1:No two UC solutions should be the same

Wherever you are on the journey to UC, a truly bespoke approach should always take you along a logical path with some clear outcomes, projected results and milestones.

Rule 2:UC is a journey. Your journey

Optimise UC

Measure results

Train staff

ImplementUC your way

Ready employees

Prepareinfrastructure

Plan roll-out

Evaluate

Set goals

Business productivity and efficiency

How

Inte

rCal

l w

ork

s

Stage 3Organisation-wide

UC ‘CEBP’

Stage 4Enterprise Transformation

Stage 2Integrated UC

Stage 1Siloed UC

Extend your communications seamlessly to your partners,

suppliers and customers.

Accelerate business change by using the power of UC to collaborate externally with customers and partners.

Widen your communications reach throughout your

organisation and across multiple sites.

Enhanced UC capabilities through conferencing

and collaboration, video and voice integration extended

to the desktop.

Unified Messaging

SharePoint

Audio/Video conferencing

Increase channels of communication beyond

‘email centric’ environments.

Basic UC features introduce more efficient and effective ways to communicate with colleagues directly from

your desktop.

Click-to-call

Presence

Instant Messaging

Enrich your supply chain interaction through ‘federation’ with audio integration enabling

external participants to join your meetings.

Federation

PSTN Integration

PBX Integration/replacement

Dynamic UC capabilities including Text, Video and Social

Networking to share news, experiences and engage through

business and social networks.

Your UC provider should be able to help you link and optimise UC into your key line of business processes, such as Call Centre Management, HR or billing as well as processes linked to your vertical expertise.

InterCall specialises in creating UC empowered Communications-Enabled Business Processes (CEBP) — often resulting in increased productivity and profitability through more efficient and faster response times.

Three great examples

• East of England NHS piloted a project to dramatically reduce unnecessary referrals from doctors to specialist surgeons. By using Presence tools to support Instant Messaging and conference calls, GPs were enabled to confer with surgeons in advance to ensure that the patient referrals they were making were necessary and appropriate. Due to huge success and the benefits seen, they have rolled the solution out to 1,000 managers, doctors and support staff.

• West Yorkshire Fire & Rescue Service wanted to consolidate multiple communications platforms and provide employees with a new vision of work as an activity performed anywhere at any time. Integrating IM, Presence, telephony, audio and video conferencing, whiteboards, desktop sharing and recording into one single user interface, has enabled them to significantly reduce costs and help make their employees more productive and connected.

• Leading retailer, House of Fraser wanted to improve its operating efficiency and competitiveness, whilst reducing their carbon footprint with integrated communications technology. With the collaboration of IM, Presence, audio-, web-, video conferencing and telephony integration, they have vastly improved their communications and speed in organising product launches, training and e-training. Video conferencing has seen the company’s carbon footprint rapidly reduce.

Rule 3:Leverage UC to improve mainstream processes

If you’re currently reviewing your Microsoft licensing, this is a great time to also factor in a Unified Communications approach and how it may be of financial and operational advantage to you.

Key questions to consider:

Are you using your inclusive deployment planning services?

Are you making the most of your software assurance advantages?

Are you benefiting from licence mobility?

InterCall can help you maximise your investment in Microsoft licences. For example, you may be able to use your existing software investment to fund planning of an Exchange Server 2010 or Microsoft Lync deployment, both on-premise or in the cloud.

Rule 4:Make your existing Microsoft Licence Agreements work harder

Many UC providers promise global reach capabilities, but fail to deliver. This can be disastrous for a multi-national organisation wanting to integrate operations worldwide — or even a mid-sized business operating across multiple locations and seeking to seamlessly grow.

• InterCall supports more than 2.15 million unique conference users across 93% of the world with our truly local follow-the-sun services.

• Our global team offers our customers unparalleled Microsoft and Cisco experience, qualifications and certifications in UC solutions design and deployment. This makes us the right partner for any UC initiative: however big or small.

• We’re proud to be one of the first to receive the new Microsoft Gold Unified Communications Partner certification. This is only attained by 1% of Microsoft partners around the world and it demonstrates our best-in-class, global competency.

Rule 5:Local presence is vital; global reach essential

Whether you’re in IT, Finance, Procurement or are a business leader, doing more with less is the mantra of our era. Figures calculated by analysts Forrester Consulting, based on industry interviews, show that UC improves collaboration and productivity, while reducing conferencing costs by an estimated 30-40% and infrastructure management costs by 35%. It also delivers a predicted ROI of 337% over three years.* A bespoke InterCall approach can put you on the right path to achieving your strategic goals and ROI.

How do UC savings break-down?

Soft costs:

• Optimising productivity and business decision-making

• Fuelling growth and improving sales demand cycles

• Reducing carbon footprint

• Creating more sustainable processes

Hard costs:

• Reduction in travel costs through video conferencing

• Reduction in mobile costs

• Reduction in telephony costs

• Reduction in PBX maintenance and management costs

Technical cost benefits:

• Integrate PBXs or replace them and remove from asset list

• Integrate voicemail into the Exchange box

• Deliver improved reporting capabilities and actionable insight

• Remove room-based video conferencing and integrate into desktop with Instant Messaging to revolutionise productivity

Commercial model:

• Move from a fixed and cumbersome CAPEX model to an agile OPEX model

• Achieve scalability on demand and simple, secure, single sign on

Rule 6:Ensure quantifiable results and a proven track record

* The Total Economic Impact Of Microsoft Lync Server 2010, Forrester Consulting, November 2010

Your UC provider should be able to deliver solutions using both their own proprietary solutions and by openly integrating with high-end, specialist third-party applications.

InterCall is a Microsoft Gold UC Partner and Cisco WebEx Partner of the Year 2011. We have great relationships and deep integration expertise earned through working with our extensive and exciting partner network.

This allows us to link in all kinds of next-generation applications and tools into our bespoke UC approach — depending on each customer’s needs: from ROI calculators to dedicated optimisation services.

Imagine UC built around you

InterCall is already helping companies of the calibre of BBC Worldwide and Plantronics to rapidly reduce costs, transform productivity, speed decision-making and create more sustainable processes.

Imagine what we could do for you

Trust the experts who have deployed more conferencing and collaboration tools than anyone worldwide to over 75,000 organisations — hosting 115 million conference calls globally and executing 20 billion conferencing minutes.

Rule 7:Great partnerships deliver bespoke new approaches

Let’s create UC your wayVisit www.ucyourway.com now.

In just a few minutes you can build your personalised UC Heatmap showing where your business is on the journey to UC — and how you can start rapidly reducing costs and transforming productivity.

© 2012 InterCall. All rights reserved.

www.ucyourway.com

ucyourway@intercalleurope.com