Young Generation Influencer on Trend

Spreading & The Implication on

Future Marketing Strategies

HYPOTESISTHE IMPLICATION ON FUTURE MARKETING

STRATEGIES

EARLY RECOMENDATION

PRODUCT DEVELOPMENTLet youth be the brand partners in

production (co-creating) Not just as Audience or Target Market.

Product must be customizable Product could be share (social utility)

EARLY RECOMENDATION

PRODUCT DEVELOPMENT

EARLY RECOMENDATION

MARKETING COMMUNICATION STRATEGY

•Make a movement together with youth•Create the trend with the influencer

•Give youth space to express themselves•Create more interaction with them

•The Program should be continue until created emotional connection between youth and

brands (from online to offline)•Amplify your move with social and internet

media then the conventional media

EARLY RECOMENDATION

MARKETING COMMUNICATION STRATEGY

EARLY RECOMENDATION

MARKETING COMMUNICATION STRATEGY

Influencer + Empowerment x Amplified =

TRENDFind your best suitable brand Influencer

Empower them as your partnerbring the Social Utility to your products

Make your cooperation amplified

Soo..

ITS MORE THANSELLING

THIS IS ABOUTEMPOWERINGTHE YOUTH

!!!