You Don't Need Bandwidth To Be Awesome

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You Don’t Need Bandwidth To Be Awesome Celebra1ng African Tech Innova1on @andyhadfield Theme codeveloped by BreB Haggard (@breBski)

description

Africa has a certain flair for innovation - this keynote explores how Africa has managed to continue to innovate despite disadvantages. It covers Alternative Energy, Mobile Payments, Crowdsourcing, Scratch Card distribution channels and Alternative Power. Stories of a continent solving real problems, not #FirstWorldProblems!

Transcript of You Don't Need Bandwidth To Be Awesome

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You  Don’t  Need  Bandwidth    

To  Be  Awesome  

 

Celebra1ng  African  Tech  Innova1on    

@andyhadfield    

Theme  co-­‐developed  by  BreB  Haggard  (@breBski)  

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In  Africa,  it  is  oIen  said…  

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Insert  pic  of  cloud  (tech  cloud  or  normal?)  

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A  couple  of  things  irritate  me  about  the  Internet’s  view  of  Africa.    

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HANDS  FREE!  

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The  dysfunc5on  of  Africa  has  become  part  of  business  folk  memory  that  keeps  Western  

mul5na5onals  from  doing  anything.  -­‐  Paul  Collier  

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Never  fear.  We  got  our  own  back!  

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#FirstWorldProblems  

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It’s  really  easy  to  come  up  with  ways  that  the  Third  World  can  learn  from  the  First  World  in  the  technology  sector…  

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Square  pic  

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The  App  ecosystem  pic  

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IBM  

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Facebook  

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It’s  much  harder  to  turn  that  argument  on  it’s  head  and  say…  

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What  can  the  First  World  learn  from  the  Third  World?  

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And  why  should  they?  

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Here  are  more  reasons  why  the  boDom  of  the  pyramid  is  so  important…  

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Funny  Picture  of  mortage  crisis  

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Funny  Picture  of  mortage  crisis  

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Funny  Picture  of  healthcare  crisis  

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Funny  Picture  of  Eurozone  crisis  

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Looks  like  the  First  World  may  need  some  Third  World  thinking?  

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Because  while  the  top  of  the  pyramid  is  going  through  some  tough  1mes,  Africa  has  been  1cking  away.  Focused  on:      

Accessibility,    Flexibility  and  UIlity.  

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It’s  not  an  easy  journey…  

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Herman  Chinery-­‐Hesse  quan5fies  this  problem  extremely  well…  

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And  now  you  can  see  why  Accessibility  is  such  an  important  part  of      

Strategy:  Africa  

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That’s  what  I’d  like  to  explore  today.    >  Alterna5ve  Energy  >  Mobile  Money  >  Crowdsourcing  >  Scratch  Cards  >  Alterna5ve  Power  

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We’ll  start  with  a  nod  to  the  First  World.      In  pockets,  they’re  showing  some  African  flair…  

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AlternaIve  Energy  

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Soccer.  PreBy  widespread?  

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Now  what  if…  

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It’s  about  power.  

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Mobile  Money  

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Gartner  predicts  that  Mobile  Money  is  to  become  a  $617-­‐billion  industry    by  2016.  

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Launched  in  2007  by  Safaricom  in  Kenya…  

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Deposit  and  withdraw  money  Transfer  money  to  other  users  &  non-­‐users  Pay  bills  Purchase  air5me  Transfer  money  into  a  bank  account  (some  markets)  

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It  is  not  a  banking  system.  It  is  a  money  facilita5on  framework.  

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B2B  B2C  …  and  now  C2C  

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More  than  half  of  Kenya’s  GDP  moves  through  MPESA.      That’s  $20  million  +  per  day.  

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MPESA  has  achieved  two  important  things  that  First  World  payment  services  probably  never  will…  

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MPESA  disintermediates  the  banking  system.  

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Breaks  down  the  rich-­‐to-­‐poor  input  requirement  through  a  system  of  distributed  agents.  

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Somewhere  between  Hoover  and  Amway,  the  First  World  lost  the  passion  for  distributed  entrepreneurial  networks  

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Crowd  Sourcing  

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In  Swahili  there  is  a  word  for  “tes1mony”  or  “witness”.  

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Born  in  the  post  elecIon  violence  in  Kenya,  2008…  

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What  was  the  need?    Kenyans  couldn’t  get  up-­‐to-­‐date  and  reliable  updates  about  poli1cal  condi1ons  through  tradi1onal  media  channels.    

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How  does  it  work?    Input  via  >  SMS.  MMS.  Online.    Input  on  >  Any  device.  

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Here’s  the  trick.  It’s  open  source.  

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“AcIvist  mapping”  The  combina1on  of  social  ac5vism,  ci5zen  journalism  and  geospa5al  informa5on.  

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Accuracy  through  AggregaIon.  

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The  real  innova5on?  It’s  open  source.  

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Which  means  it  has  been  picked  up  and  exported  to  the  world.    2011  Middle  East  Pro-­‐Democracy  Demonstrators  2011  Christchurch  earthquake  disaster  2010  Hai1  2010  Russian  Wildfires    …  even  being  used  in  India  to  map  3G  connec1vity    

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The  2010  HaiI  Disaster  is  a  par1cularly  effec5ve  way  of  showcasing  the  power  of  

Open  Source.  

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What  can  we  learn?    The  power  is  in  the  data,  not  always  the  interface.    No  barrier  to  input  means  more  input.  

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Scratch  Cards  

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Quickie.  

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Made  in  Ghana.  In  partnership  with  the  Catholic  Church.  Yes.    

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That  same  church  owns  an    insurance  company.      Flock  size:  4  million  

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 Scratch  Card    +    The  Cloud  (not  the  Rain  one!)  +    Insurance  Company  =  ?  

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Use  cases:      Cashflow  flexibility  Frequent  travel  Insuring  friends  &  rela5ves  remotely...    

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Powerful  example  of    PAY  AS  YOU  GO      …  and  introduces  us  to  some  more  golden  rules  of  African  InnovaIon:  

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Secret  to  Third  World  product  adop2on    

Low  upfront  payment  Flexible  remaining  payment  rate  

High  immediate  uIlity    

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Star5ng  to  see  businesses  like  this  in  the  First  World?  

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And  now,  to  end  off…  

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AlternaIve  Power  

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80%  of  Tanzanians  live  within  5  km  of  the  power  grid.  90%  of  them  lack  access  to  electricity.  

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BaYeries.  

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NetFlix  for  BaYeries?  

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Let’s  hear  from  the  Founder…  

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“…  to  move  electricity  around”.    What  a  novel  concept.    

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The  important  lesson?    Third  World  environments  don’t  mean  Third  World  margins.  These  are  big  volume  businesses  we’re  talking  about.  

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So.    When  you  look  back  at  all  these  examples…  

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We’re  innovaIng  despite  our  situa1on.      When  there  is  no  capital  available  -­‐  there  is  a  focus  on  brain  power.  

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You  may  think  these  are  simple    solu1ons  for  a  simple  world?  

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A  unique  business  situa5on  exists  in  Africa.  

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Africa’s  Future  

Concept  Erik  Hersman  (@whiteafrikan)  

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We  don’t  take  ourselves    too  seriously.  

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Every  feature  of  underdevelopment    represents  a  business  opportunity  

-­‐  Herman  Chinery-­‐Hesse  

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If  we  think  accessibility  first,  devices  second…    If  we  think  flexibility  first,  margin  second…      If  we  think  uIlity  first,  experience  second….    

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Thank  you.  @andyhadfield  

www.andyhadfield.com  

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Credits  •  hBp://www.andyhadfield.com/2012/04/african-­‐tech-­‐innova1on-­‐you-­‐dont-­‐need.html  •  hBp://www.cmoa.co.uk/  •  hBp://siteresources.worldbank.org/INTEDS14/Images/AfricaFlagMap.jpg  •  hBp://ted.com  •  hBp://fellows.ted.com/profiles/erik-­‐hersman  •  hBp://gogreencyclopedia.blogspot.com/2012_03_01_archive.html  •  hBp://egg-­‐energy.com/what-­‐we-­‐do/  •  hBp://www.bslglobal.com/products.html  •  hBp://www.africanlibertycard.com/features.html  •  hBp://edi1on.cnn.com/2012/09/13/world/africa/mobile-­‐phones-­‐change-­‐africa/index.html  •  hBp://en.wikipedia.org/wiki/M-­‐Pesa  •  hBp://gulzar05.blogspot.com/2011/02/m-­‐pesa-­‐success-­‐story.html  •  hBp://pixelballads.wordpress.com/2012/01/14/mobile-­‐technology-­‐and-­‐the-­‐unbanked-­‐m-­‐pesa-­‐

part-­‐3/    •  hBp://statspoqng.com/2011/04/kenyas-­‐m-­‐pesa-­‐the-­‐unbelievable-­‐success-­‐story-­‐in-­‐numbers/  •  hBp://www.afrigadget.com/  •  hBp://gcstz.com/products  •  hBp://blog.ushahidi.com/index.php/2010/02/19/taking-­‐the-­‐lead-­‐ushahidi-­‐hai1-­‐tuIs/  •  hBp://irevolu1on.net/2010/02/20/sms-­‐disaster-­‐response/  

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NOTES  &  Further  InnovaIons  •  MXIT  

–  Drug  Counselling  •  Nokia  Life  Tools  •  Health:  counterfeit  medicine  checking,  adherence  

measurement,  electronic  pa1ent  records  to  rural  clinics  via  Q&A  USSD  

•  JV  between  Safaricom  and  Syngenta  for  mobile  based  crop  insurance  for  subsistence  farmers...no  forms,  no  claims,  payout  using  Mpesa  to  mobile  phone  –  hBp://www.microfinancefocus.com/syngenta-­‐founda1on-­‐safaricom-­‐announce-­‐crop-­‐micro-­‐insurance-­‐program  

•  Tracker  and  other  SA  GEOLOCATION,  tracking  businesses  are  interes1ng